Dokodemo Musee Celebrates 1st Anniversary with "1st Anniversary Birthday Festival" Starting April 1st

Dokodemo Musee Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; Representative Director: Jun Mitsuhashi) will hold the "Dokodemo Musee 1st Anniversary Birthday Festival" starting April 1, 2026, to commemorate the first anniversary of its service launch on April 21, 2025.

One year since launch: Bringing Musee hair removal nationwide through a new franchise model Dokodemo Musee launched its service on April 21, 2025. Unlike the previous business model centered on directly managed salons, we have built a system that allows Musee's hair removal services to be provided at various local beauty salons through a franchise format. This has enabled us to make Musee's hair removal more accessible and available in more areas, while also working to provide a new, convenient pay-per-visit usage style.

● A year of supporting Musee members in continuing their treatments Beyond expanding service availability, Dokodemo Musee has also worked to create an environment where Musee members who were unable to continue their treatments due to the closure of all MPH stores could receive alternative treatments and continue their care. Providing options for members to receive treatments with peace of mind, even when their usual locations suddenly became unavailable, has been a key achievement and a vital part of our support efforts during our first year.

● Surpassing 100,000 treatments in the first year of operation As a result of these cumulative efforts, Dokodemo Musee has surpassed 100,000 treatments provided within its first year of operation. We have also announced on our landing page that we have exceeded 100,000 customer reservations, and we are being utilized by many customers. We believe that being chosen by so many customers under a new operating system, different from the traditional direct-management model, is a testament to our success in expanding the value of the Musee brand in collaboration with local salons.

● About the 1st Anniversary Birthday Festival The "1st Anniversary Birthday Festival" is a campaign held to express our gratitude for your patronage over the past year. As an opportunity for customers using Dokodemo Musee for the first time to easily experience Musee's signature skincare hair removal, we are offering one full-body hair removal session (excluding face and VIO) for 0 yen, limited to the first 30 people at each store.

● Campaign Overview Campaign Name: Dokodemo Musee 1st Anniversary Birthday Festival

Implementation Period: April 1, 2026 – April 30, 2026

Content: Offering one full-body hair removal session (excluding face and VIO) for 0 yen for first-time customers

Regular Price: 22,000 yen

Capacity: First 30 people at each store

Participating Stores: All Dokodemo Musee locations

Detailed URL: https://dokodemo-musee.com/campaign

Musee hair removal, more accessible Moving forward, Dokodemo Musee will continue to work on creating an environment where more people can feel closer to Musee's hair removal services through partnerships with diverse, community-based beauty salons. Furthermore, we will continue to serve as a reliable destination for existing Musee members to continue their treatments with peace of mind, while providing a new Musee experience.

[Inquiries regarding this matter] Dokodemo Musee Platinum Co., Ltd. E-mail: info_media@dokodemo-musee.com