Lawson to Host "d Point Up to 777x (Phase 1), Up to 888x (Phase 2) Lottery Campaign"
NTT Docomo will hold a lottery campaign at Lawson, Natural Lawson, and Lawson Store 100 from May 1 to June 30, 2026, where participants can win up to 777x (Phase 1) or 888x (Phase 2) d Points. Entry is required, and presenting a d Point card during purchases of 200 yen (excluding tax) or more makes one eligible for the lottery, with 50,000 winners in each phase. Winning chances increase significantly by purchasing bonus point eligible products or paying with d Payment.
📋 Article Processing Timeline
- 📰 Published: May 1, 2026 at 00:00
- 🔍 Collected: April 30, 2026 at 15:32
- 🤖 AI Analyzed: April 30, 2026 at 16:19 (47 min after Collected)
NTT Docomo, Inc. (hereinafter, Docomo) will hold the "Phase 1! d Point Up to 777x Lottery Campaign, Phase 2! d Point Up to 888x Lottery Campaign (hereinafter, this campaign)" at Lawson, Natural Lawson, and Lawson Store 100 from Friday, May 1, 2026, to Tuesday, June 30, 2026.
Participation in this campaign requires entry. At eligible Lawson, Natural Lawson, and Lawson Store 100 locations, customers who present their d Point card*1 at checkout and accumulate 1 point or more on purchases of 200 yen (excluding tax) or more will be entered into a lottery. In Phase 1, 50,000 winners will receive up to 777x d Points, and in Phase 2, 50,000 winners will receive up to 888x d Points*2*3. Please check the campaign website for campaign details.
**Brand Names (Store Names)**
Lawson, Natural Lawson, Lawson Store 100
**Campaign Names**
[Lawson] Phase 1! d Point Up to 777x Lottery Campaign
[Lawson] Phase 2! d Point Up to 888x Lottery Campaign
**Period**
Campaign Period: Phase 1: Friday, May 1, 2026 – Sunday, May 31, 2026
Phase 2: Monday, June 1, 2026 – Tuesday, June 30, 2026
Entry Period: Friday, May 1, 2026 – Tuesday, June 30, 2026
*Entry is common for both Phase 1 and Phase 2.
(One entry per person covers both Phase 1 and Phase 2.)
**Overview**
**[Campaign Overview (Phase 1)]**
During the period, after entry, among those who present their d Point card*1 at checkout at eligible Lawson, Natural Lawson, and Lawson Store 100 locations and accumulate 1 point or more on purchases of 200 yen (excluding tax) or more, 50,000 winners will be selected by lottery to receive up to 777x d Points (limited period and usage)*2*3.
Furthermore, customers who purchase bonus point eligible products by presenting their d Point card at eligible stores during the campaign period and earn bonus points (d Points) will have their winning probability increased by 77 times. Customers who pay with d Payment at eligible stores during the campaign period will also have their winning probability increased by 77 times.
(Customers who meet both conditions will have their winning probability increased by 154 times.)
** (Phase 1 Number of Winners)**
1st Prize: 777x – 100 winners
2nd Prize: 77x – 1,000 winners
3rd Prize: 2x – 48,900 winners
*Maximum points awarded: 1st Prize 10,000 points, 2nd and 3rd Prizes 3,000 points
**[Campaign Overview (Phase 2)]**
During the period, after entry, among those who present their d Point card*1 at checkout at eligible Lawson, Natural Lawson, and Lawson Store 100 locations and accumulate 1 point or more on purchases of 200 yen (excluding tax) or more, 50,000 winners will be selected by lottery to receive up to 888x d Points (limited period and usage)*2*3.
Furthermore, customers who purchase bonus point eligible products by presenting their d Point card at eligible stores during the campaign period and earn bonus points (d Points) will have their winning probability increased by 88 times. Customers who pay with d Payment at eligible stores during the campaign period will also have their winning probability increased by 88 times.
(Customers who meet both conditions will have their winning probability increased by 176 times.)
** (Phase 2 Number of Winners)**
1st Prize: 888x – 100 winners
2nd Prize: 88x – 1,000 winners
3rd Prize: 2x – 48,900 winners
*Maximum points awarded: 1st Prize 10,000 points, 2nd and 3rd Prizes 3,000 points
**Eligible Stores**
Lawson, Natural Lawson, Lawson Store 100 d Point eligible stores
**Campaign Website**
https://dpoint.docomo.ne.jp/cp_7/lawson_260501_7422/index.html
*Phase 1: Scheduled to be released on Friday, May 1, 2026
*Phase 2: Scheduled to be updated on Monday, June 1, 2026 (URL will not change)
Docomo will continue to strive to make customers' daily lives more advantageous, enjoyable, and convenient by improving the usability of "d Point."
*1 Includes "d Card®," "d Card GOLD U®," "d Card GOLD®," "d Card PLATINUM," and "d Card Prepaid®."
*2 Campaign points awarded are for a limited period and usage, with an expiration date of 94 days from the date of award.
*3 Campaign points are scheduled to be awarded by the end of August 2026. Awards may be delayed due to system circumstances.
* "d Card," "d Card GOLD," and "d Card Prepaid" are registered trademarks of NTT Docomo, Inc.
Participation in this campaign requires entry. At eligible Lawson, Natural Lawson, and Lawson Store 100 locations, customers who present their d Point card*1 at checkout and accumulate 1 point or more on purchases of 200 yen (excluding tax) or more will be entered into a lottery. In Phase 1, 50,000 winners will receive up to 777x d Points, and in Phase 2, 50,000 winners will receive up to 888x d Points*2*3. Please check the campaign website for campaign details.
**Brand Names (Store Names)**
Lawson, Natural Lawson, Lawson Store 100
**Campaign Names**
[Lawson] Phase 1! d Point Up to 777x Lottery Campaign
[Lawson] Phase 2! d Point Up to 888x Lottery Campaign
**Period**
Campaign Period: Phase 1: Friday, May 1, 2026 – Sunday, May 31, 2026
Phase 2: Monday, June 1, 2026 – Tuesday, June 30, 2026
Entry Period: Friday, May 1, 2026 – Tuesday, June 30, 2026
*Entry is common for both Phase 1 and Phase 2.
(One entry per person covers both Phase 1 and Phase 2.)
**Overview**
**[Campaign Overview (Phase 1)]**
During the period, after entry, among those who present their d Point card*1 at checkout at eligible Lawson, Natural Lawson, and Lawson Store 100 locations and accumulate 1 point or more on purchases of 200 yen (excluding tax) or more, 50,000 winners will be selected by lottery to receive up to 777x d Points (limited period and usage)*2*3.
Furthermore, customers who purchase bonus point eligible products by presenting their d Point card at eligible stores during the campaign period and earn bonus points (d Points) will have their winning probability increased by 77 times. Customers who pay with d Payment at eligible stores during the campaign period will also have their winning probability increased by 77 times.
(Customers who meet both conditions will have their winning probability increased by 154 times.)
** (Phase 1 Number of Winners)**
1st Prize: 777x – 100 winners
2nd Prize: 77x – 1,000 winners
3rd Prize: 2x – 48,900 winners
*Maximum points awarded: 1st Prize 10,000 points, 2nd and 3rd Prizes 3,000 points
**[Campaign Overview (Phase 2)]**
During the period, after entry, among those who present their d Point card*1 at checkout at eligible Lawson, Natural Lawson, and Lawson Store 100 locations and accumulate 1 point or more on purchases of 200 yen (excluding tax) or more, 50,000 winners will be selected by lottery to receive up to 888x d Points (limited period and usage)*2*3.
Furthermore, customers who purchase bonus point eligible products by presenting their d Point card at eligible stores during the campaign period and earn bonus points (d Points) will have their winning probability increased by 88 times. Customers who pay with d Payment at eligible stores during the campaign period will also have their winning probability increased by 88 times.
(Customers who meet both conditions will have their winning probability increased by 176 times.)
** (Phase 2 Number of Winners)**
1st Prize: 888x – 100 winners
2nd Prize: 88x – 1,000 winners
3rd Prize: 2x – 48,900 winners
*Maximum points awarded: 1st Prize 10,000 points, 2nd and 3rd Prizes 3,000 points
**Eligible Stores**
Lawson, Natural Lawson, Lawson Store 100 d Point eligible stores
**Campaign Website**
https://dpoint.docomo.ne.jp/cp_7/lawson_260501_7422/index.html
*Phase 1: Scheduled to be released on Friday, May 1, 2026
*Phase 2: Scheduled to be updated on Monday, June 1, 2026 (URL will not change)
Docomo will continue to strive to make customers' daily lives more advantageous, enjoyable, and convenient by improving the usability of "d Point."
*1 Includes "d Card®," "d Card GOLD U®," "d Card GOLD®," "d Card PLATINUM," and "d Card Prepaid®."
*2 Campaign points awarded are for a limited period and usage, with an expiration date of 94 days from the date of award.
*3 Campaign points are scheduled to be awarded by the end of August 2026. Awards may be delayed due to system circumstances.
* "d Card," "d Card GOLD," and "d Card Prepaid" are registered trademarks of NTT Docomo, Inc.