NTT DOCOMO, Inc. (hereinafter "Docomo") has joined as a platinum partner for the "J.League All-Star DAZN Cup" (hereinafter "the Tournament"), which will be held by the Japan Professional Football League (hereinafter "J.League") at MUFG Stadium (National Stadium) on Saturday, June 13, 2026. At this tournament, where J.League fans from all over the country can gather and experience the charm of football beyond club boundaries, Docomo will contribute to the development of football culture by creating the unique passion and special feeling of the J.League.

Since concluding a top partnership agreement with the J.League in 2017, Docomo has collaborated on various projects, such as those aimed at revitalizing clubs and local communities, and co-hosting international matches with overseas J.League clubs like the "Meiji Yasuda J.League World Challenge." These efforts have expanded the connections between regions, supporters, and clubs, starting from the appeal of football.

In April 2025, under the Docomo Group's brand slogan "Connect. Surprise. Happiness." and one of the J.League's growth strategies, "60 clubs shining in their respective regions," a joint project called "Team ni Narou." (Let's Become a Team.) was also launched. This project aims to evolve the way regions, supporters, and clubs connect through the appeal of football, making these connections more diverse, enjoyable, and new.

This Tournament brings together representative players from all 60 J.League clubs and will be held in a special format different from regular club-versus-club matches, truly making it a festival where fans/supporters, clubs, players, and regions become a team. As a platinum partner of the Tournament, Docomo aims to enhance the experiential value and serve as a bridge to build the future of football together with fans/supporters, clubs, players, and regions, all becoming one team.

*J.League collaboration project "Team ni Narou." webpage https://www.docomo.ne.jp/special_contents/teamninarou/

FACT BOX

  • Source: PR TIMES
  • Category: Partnership
  • Organizations: DAZN / MUFG