Exhibiting at the 5th Oshi-Katsu EXPO Summer
Dai Nippon Printing Co., Ltd. (DNP) and DNP Photo Imaging Japan Co., Ltd. (PIJ) will exhibit at the 5th Oshi-Katsu EXPO Summer held at Tokyo Big Sight in June 2026, proposing new photo experiences and photo goods for Oshi-Katsu (fan activity) users. A prior survey revealed that 64.7% of respondents seek the feeling of being in a photo with their favorite character or person.
📋 Article Processing Timeline
- 📰 Published: June 10, 2026 at 10:00
- 🔍 Collected: June 10, 2026 at 10:30 (30 min after Published)
- 🤖 AI Analyzed: June 10, 2026 at 20:11 (9h 40m after Collected)
Dai Nippon Printing Co., Ltd. (DNP) and DNP Photo Imaging Japan Co., Ltd. (PIJ) will exhibit at the 5th Oshi-Katsu EXPO Summer, to be held at Tokyo Big Sight from Wednesday, June 24 to Friday, June 26, 2026, based on the results of a survey they conducted on "Consumer Needs and Experiential Value in the Oshi-Katsu Market." At their booth (East 7 Hall, L46-30), they will focus on the needs of Oshi-Katsu users, such as "I want to be in a photo with my favorite" and "I want to carry my favorite with me daily," proposing a new photography and photo goods experience that "captures moments with your favorite and surrounds you with them."
At the venue, they will propose DNP Group's photo solutions, including the self-service photo booth "DNP Commemorative Photo Booth ShaGoo!®" for taking two-shot-style photos with your favorite, the event rental model of the ID photo machine "Ki-Re-i," and the promotional photography system "sharingbox PRIME" for experiencing "Nuidori" (photographing stuffed animals as the main subject).
Prior to this exhibition, the two companies conducted a survey on "Consumer Needs and Experiential Value in the Oshi-Katsu Market" targeting people with Oshi-Katsu experience. The survey results showed that 64.7% of respondents seek the feeling of being in a photo with their favorite, over 40% of respondents spend 100,000 yen or more annually on Oshi-Katsu, and 75.9% said their spending on Oshi-Katsu is likely to increase in the future.
Based on these survey results, they will propose related services that enhance the customer experience at the Oshi-Katsu EXPO.
[Future Developments]
The DNP Group will continue to enhance the value of "photographs" that capture people's feelings, experiences, and emotions. By responding quickly to changing market trends, accurately capturing people's needs, and contributing to solving social issues, they will expand their photo-imaging-related business both domestically and internationally.
At the venue, they will propose DNP Group's photo solutions, including the self-service photo booth "DNP Commemorative Photo Booth ShaGoo!®" for taking two-shot-style photos with your favorite, the event rental model of the ID photo machine "Ki-Re-i," and the promotional photography system "sharingbox PRIME" for experiencing "Nuidori" (photographing stuffed animals as the main subject).
Prior to this exhibition, the two companies conducted a survey on "Consumer Needs and Experiential Value in the Oshi-Katsu Market" targeting people with Oshi-Katsu experience. The survey results showed that 64.7% of respondents seek the feeling of being in a photo with their favorite, over 40% of respondents spend 100,000 yen or more annually on Oshi-Katsu, and 75.9% said their spending on Oshi-Katsu is likely to increase in the future.
Based on these survey results, they will propose related services that enhance the customer experience at the Oshi-Katsu EXPO.
[Future Developments]
The DNP Group will continue to enhance the value of "photographs" that capture people's feelings, experiences, and emotions. By responding quickly to changing market trends, accurately capturing people's needs, and contributing to solving social issues, they will expand their photo-imaging-related business both domestically and internationally.
FAQ
Which event will DNP and PIJ exhibit at?
They will exhibit at the 5th Oshi-Katsu EXPO Summer.
What are the event dates?
From Wednesday, June 24 to Friday, June 26, 2026.
What can be experienced at the DNP booth?
You can experience two-shot-style photos with your favorite and stuffed animal photography.