【DMM EV ON】Transforming EV Charging Waiting Time into a “Profitable Experience”! Introducing the “Facility Coupon” Feature to Support Customer Attraction and Increased Spending at Stores

G.K. DMM.com (Headquarters: Minato-ku, Tokyo; Innovation Company CEO: Yu Ogata; hereinafter 'DMM'), providers of the EV charging service 'DMM EV ON,' will release a new 'Facility Coupon' feature in May 2026. This feature allows facilities equipped with EV chargers to issue and distribute unique coupons via the app. By transforming the 'waiting time' for charging into a 'motivation' to enjoy shopping and dining within the facility, this feature supports customer attraction and increased spending. ■ Background of Introduction As the shift to EVs accelerates, many facilities are installing chargers. However, store owners face the challenge of 'how to convert users who are charging into service users and link them to sales.' EV users, on the other hand, prioritize 'how to effectively utilize 30 minutes to several hours during charging.' There is a growing demand to transform this time from simply 'waiting for charging' into 'meaningful time enjoying shopping and dining at the facility.' In response to these needs, DMM EV ON will introduce the 'Facility Coupon' feature in May 2026, aiming to connect charging spots (facilities) and users more closely. By delivering unique benefits provided by facilities via the app, it supports customer attraction and increased spending while updating users' waiting time into a 'profitable and enjoyable experience,' proposing a new lifestyle initiated by EV charging. ■ Overview of the 'Facility Coupon' Feature This feature allows facilities equipped with DMM EV ON chargers to issue and distribute their unique coupons to users who are charging their EVs using the DMM EV ON app. Coupons are issued when charging starts and become invalid when charging ends, meaning they can only be used during the charging period. *This feature is scheduled to be available in May 2026, and facilities with DMM EV ON chargers will be able to use it sequentially. * **Powerful customer attraction and sales promotion tool:** By designing incentives such as 'receive a discount coupon usable at the facility when charging,' it creates motivation for EV users to visit the store. * **Promotion of impulse buying and utilization:** Distributing coupons usable at cafes or shops within the facility during charging waiting times contributes to an increase in per-customer spending within the facility. * **Simple operation for introduction:** Coupons are automatically displayed on the app screen after charging begins, eliminating the need for complex in-store operations or dedicated terminal installation. Facilities can start EV user-targeted initiatives immediately by simply registering information on the management screen. * **'Profitable perks' immediately usable on site:** Users can instantly receive benefits such as discounts or services at facilities they normally use or at charging spots during their travels. * **Waiting time becomes 'enjoyable time':** Benefits like 'drink service at a cafe' or 'discounts at in-facility shops' transform the time spent just waiting for charging to finish into a meaningful time enjoying the facility. * **Seamless experience completed within the app:** From receiving to using coupons, everything can be easily done within the DMM EV ON app. ■ Future Outlook DMM EV ON will continue to improve its services to provide an even more stress-free charging experience by utilizing user feedback and usage data. Furthermore, we will contribute to maximizing store revenue for facility owners through EV chargers. By building EV charging infrastructure and supporting businesses at installed facilities, we aim to contribute to the realization of a sustainable mobility society. ■ About 'DMM EV ON' DMM EV ON is an EV charging service available at commercial facilities, accommodations, and public facilities nationwide. It offers various plans tailored to the needs of businesses, including the '0-yen plan,' which provides free initial costs (equipment and construction) and service fees for the introduction of standard and rapid chargers. It is expected to create new reasons for customers to visit, increase visit frequency and continuous use, reach potential customer segments who visit for charging, and serve as local infrastructure. We also support local businesses through EV charging services. * Service website: https://ev-charge.dmm.com/ Please refer to the service website for details on each plan. Businesses considering the introduction of EV chargers can also inquire via the service website. * About the Official App From the official app, you can perform all actions from searching for EV charging spots to charging and payment. DMM members can log in to link their membership information, eliminating the need for user registration or credit card registration, allowing immediate use of the app.