G.K. DMM.com (Headquarters: Minato-ku, Tokyo; PF Company CEO: Yusuke Muranaka; hereinafter DMM), through its animation label "DMM pictures," will launch an outdoor advertising campaign centered around Shibuya Station to coincide with the broadcast of the TV anime "Kill Blue," which it produces.

Advertising Takeover Decided Around Shibuya Station Scramble Crossing!

In conjunction with the TV anime broadcast of the popular Weekly Shonen Jump manga "Kill Blue" (Original work: Tadatoshi Fujimaki, known for "Kuroko's Basketball" and "ROBOT×LASERBEAM"), which begins on Saturday, April 11, 2026, at 11 PM on the TV Tokyo network, an advertising takeover centered around Shibuya Station's Scramble Crossing has been decided!

This advertising takeover will feature a giant panel design based on the work's key visual at Q2 Point, as well as Okami Juzo / Noren Mitsuoka appearing on the SHIBUYA109 Shibuya store cylinder. Additionally, on the Nishimura Building rooftop board, Okami Juzo will appear with the work's catchphrase against a blackboard-motif background. Combined with the advertisement on the outdoor board of the nearby Daiseido Bookstore, this initiative allows visitors to experience the world of Kill Blue.

Before the TV anime broadcast begins on Saturday, April 11, we will create anticipation for the work with dynamic graphics in the heart of Shibuya's Scramble Crossing, a hub for trends.

Please look forward to it!

TV Anime 'Kill Blue' Shibuya Jack Promotion Details

・Q2 Point

・SHIBUYA109 Shibuya Store Cylinder

・Nishimura Building Rooftop Board

FACT BOX

  • Source: PR TIMES
  • Category: キャンペーン
  • Organizations: DMM pictures
  • Products / services: 『ROBOT×LASERBEAM』