DMM.com's Animation Label "DMM pictures" Celebrates its 10th Anniversary!

DMM.com, LLC (Headquarters: Minato-ku, Tokyo; PF Company CEO: Yusuke Muranaka) has announced that its animation label, "DMM pictures," established in March 2017, will celebrate its 10th anniversary in fiscal year 2026. To commemorate this milestone and to express gratitude for the works produced over the past 10 years, the company will implement various projects and hold an exhibition at the AnimeJapan 2026 DMM.com booth.

DMM pictures 10th Anniversary Special Site: https://10th.pictures.dmm.com

DMM pictures 10th Anniversary! DMM.com's anime business was launched in October 2016, and the animation label "DMM pictures" started in March 2017. Ten years later, the company is celebrating the 10th anniversary of its anime business and label. Having been involved in approximately 120 works (as of March 2026), DMM has participated in various anime-related businesses, including anime production, domestic/overseas licensing, and distribution.

To celebrate, several content pieces have been planned under the concept of "Gratitude and Challenge." A special 10th-anniversary movie will feature various works from the label's history, ending with the line, "What shall we do next?" which reflects the company's continuous drive to challenge itself.

Furthermore, a special 10th-anniversary exhibition will be held at the DMM.com/DMM TV booth at AnimeJapan 2026 on Saturday, March 28, and Sunday, March 29. The exhibition will feature giant key visuals of new works, a display of past works, and a photo spot. A special exhibit, "Anime is a Challenge," will showcase scenes and quotes from DMM pictures' productions where characters bravely face goals and difficulties.

DMM pictures 10th Anniversary Movie

About the DMM pictures 10th Anniversary Logo The 10th-anniversary logo incorporates a candle motif into the number "10." The number is framed by a laurel wreath, with each leaf representing a work, symbolizing the growth of the label through its accumulated projects. The color scheme uses the corporate blue as a base with an orange accent, representing the diversity of genres the label has undertaken. DMM pictures will continue to take on challenges and work on a wide variety of projects.

AnimeJapan 2026 DMM.com/DMM TV Booth Special Exhibition ・Life-size Panel Photo Spot: 12 characters from 10 works featured in the special visual will greet visitors at the booth entrance. ・Special Exhibition "Anime is a Challenge": This exhibit will feature memorable scenes and quotes from DMM pictures' productions, conveying a forward-looking message of continuous challenge. ・Past Work Key Visual Exhibition: A large collection of key visuals from works DMM pictures was involved in before 2026. ・New Work Giant Key Visual Exhibition: Giant key visuals for works currently airing or scheduled for broadcast in 2026 and beyond will be displayed.

<Booth Overview> 【Date】 March 28, 2026 (Sat) 9:00 AM - 5:00 PM (Last admission at 4:30 PM) March 29, 2026 (Sun) 9:00 AM - 5:00 PM (Last admission at 4:30 PM) 【Venue】 Tokyo Big Sight, East Hall 6, DMM.com/DMM TV Booth (Booth No.: J10), 3-10-1 Ariake, Koto-ku, Tokyo 【Special Page URL】 ht...