Ride-hailing app "DiDi" holds "Summer Ride & Save Festival" for more affordable summer travel

DiDi Mobility Japan Inc. (Minato-ku, Tokyo, President and CEO: Daisuke Wakuyama) will launch the "Summer Ride & Save Festival" starting July 1, 2026 (Wednesday). In line with the increased travel demand during the summer vacation season, a variety of campaigns, including coupons for first-time users and airport transfer discounts, will be rolled out sequentially. Please use DiDi for your summer vacation travels, such as returning home or leisure trips.

Summer Ride & Save Festival: Main Benefits

For First-Time Users Only: Up to ¥5,000 in Coupons

Invite Friends: Up to ¥3,000 in Coupons

For 24 Designated Airports: Up to 30% OFF

Lucky Coupons: Receive 10% OFF coupons 4 times

Tokyo 6 Wards Only: 10% OFF on every ride between 9 AM and 9 PM

Collaboration Campaigns with Demae-can and Hilton

Summer Ride & Save Festival: Campaign Details

Campaign Special Website: https://didimobility.co.jp/summer2026/

1. Get Up to ¥5,000 in Coupons for First-Time Users

Discount

How to Apply

1 coupon of ¥500, 9 coupons of 10% OFF (discount limit ¥500/ride)

Enter coupon code: OTOKU5

Eligible Users: First-time DiDi app users only

Areas: Hokkaido, Miyagi, Tokyo, Chiba, Kanagawa, Yamanashi, Shizuoka, Aichi, Kyoto, Osaka, Hyogo, Nara, Hiroshima, Fukuoka, Kumamoto, Okinawa

Eligible Services: Taxi, Private Car, DiDi Special, Large Wagon

Campaign Period: September 2, 2024 - End date undecided

2. Friend Invitation Campaign

Discount

How to Participate

6 coupons of 10% OFF (discount limit: ¥500/ride)

Share a link from the in-app friend invitation page

Eligible Users: All users

Areas: All DiDi service areas nationwide

How to Apply: Coupons will be awarded upon completion of the first ride by a user who registers via your invitation link and has never used DiDi before.

Eligible Services: Taxi, Private Car, DiDi Special, Large Wagon

Campaign Period: July 1, 2026 - August 31, 2026

*For details, please check the in-app friend invitation page.

3. Up to 30% OFF for Rides to/from Designated Airports

Details

Discount

How to Apply

For 24 designated airports (Taxi)

Up to 30% OFF (discount limit: ¥1,000/ride)

Enter coupon code: DIDIOBON

For Haneda Airport/Narita Airport (DiDi Special)

Up to 30% OFF (discount limit: ¥1,500/ride)

Enter coupon code: DIDIOBON

For Kansai Airport/Itami Airport (Large Wagon)

Up to 30% OFF (discount limit: ¥1,500/ride)

Automatic application

For Naha Airport (Large Wagon)

Up to 30% OFF (discount limit: ¥1,500/ride)

Automatic application

Eligible Users: All users

Campaign Period: Scheduled to start in August

New Chitose Airport, Asahikawa Airport, Hakodate Airport, Sendai Airport, Narita International Airport, Tokyo International Airport (Haneda Airport), Toyama Airport, Mt. Fuji Shizuoka Airport, Chubu Centrair International Airport, Osaka International Airport (Itami Airport), Kansai International Airport, Kobe Airport, Okayama Momotaro Airport, Hiroshima Airport, Takamatsu Airport, Fukuoka Airport, Kitakyushu Airport, Kumamoto Airport, Miyazaki Airport, Naha Airport, Kumejima Airport, Miyako Airport, Shimojishima Airport, South Island Ishigaki Airport

4. Lucky Coupons

Discount

How to Obtain

Up to 4 coupons of 10% OFF (discount limit: ¥500/ride)

Receive by opening the app in a designated area during the campaign period

Eligible Users: All users

Areas: Hiroshima, Osaka, Fukuoka, Aichi

Eligible Services: Taxi, Private Car, DiDi Special, Large Wagon

Campaign Period: July 1, 2026 - End date undecided

Distribution Period: Twice a month, up to 4 coupons can be obtained during the period

*Coupons can only be received by opening the app during each distribution period.

5. Up to 20% OFF on Taxi and Private Car Orders

Discount

How to Apply

Up to 20% OFF (discount limit: ¥500/ride)

Automatic application

Eligible Users: All users

Areas: Tokyo, Fukuoka

Eligible Services: Taxi, Private Car

Campaign Period: June 3, 2025 - End date undecided

*Limited to days and times when Taxi and Private Car can be selected.

6. 10% OFF on rides between 9 AM and 9 PM (Tokyo, 6 Designated Wards)

Discount

How to Apply

10% OFF on every ride (discount limit: ¥500/ride)

Automatic application

Eligible Users: All users

Areas: Tokyo, 6 Designated Wards (Taito-ku, Chuo-ku, Minato-ku, Koto-ku, Chiyoda-ku, Sumida-ku)

Eligible Services: Taxi

Campaign Period: June 19, 2026 - End date undecided

Collaboration Campaigns

PayPay

Up to 10% cashback for SoftBank users with PayPay coupons

Details here: https://paypay.ne.jp/event/super-paypay-coupon/

Demae-can

Get coupons worth up to ¥2,200 to use on Demae-can, exclusive for DiDi users

Details here: https://didimobility.co.jp/demaecan/

Hilton

Up to ¥3,000 off for rides to/from Hilton hotels

Coupon Code: HIHILTON

1 Rides between domestic Hilton hotels and surrounding areas

*Coupon details: Up to 10% OFF (discount limit ¥500/ride) x 2 coupons

*Taxi only

2 Rides between domestic Hilton hotels and airports

*Coupon details: Up to 15% OFF (discount limit ¥1,000/ride) x 2 coupons

*Taxi only

(Reference Information) Earn up to 4,000 Hilton Honors Bonus Points when booking a stay through Hilton official site

Details here: https://www.hiltonhonors.com/ja_JP/2026-hh2-more-nights-more-points/landing/?WT.mc_id=zATPR0JP1HH2OLQ3LocalPartner4HH2Didi_Jun56MULTIBR7JA8i194137

Notes

*The duration, discount rates, maximum discount amounts, and eligible areas for this campaign are subject to change or cancellation without notice.

*Each coupon has conditions such as usage limits, maximum discount amounts, and eligible areas. For details, please check the in-app banner and coupon details.

*Coupon application is valid for orders paid via in-app payment (PayPay or credit card linked to the DiDi app).

*Cannot be combined with other coupons or campaigns.

*If you have multiple coupons, the coupon with the largest discount amount will be automatically applied. If multiple coupons have the same discount amount, the one with the nearest expiration date will be applied.

*Some campaigns require registration with a phone number valid in Japan.

*Coupons cannot be transferred, sold, or redeemed for cash.

About "DiDi" with 11 Million Cumulative Downloads

DiDi is a ride-hailing app that dispatches taxis to your specified location in an average of 5 minutes*1 after you enter your destination and pickup point. It operates in 33 prefectures nationwide*4. As of December 2025, the app has surpassed a cumulative total of 11 million downloads. As a taxi dispatch platform, DiDi matches those who "want to ride" with those who "want to give rides" via the app, optimizing taxi dispatch. DiDi allows you to easily call a taxi in 3 steps. By entering your destination in advance, the app automatically sets the route, eliminating the need to explain directions to the driver. Additionally, cashless payment is available, so there's no need for cumbersome cash transactions in the car. We are expanding our services to resolve various user dissatisfactions and anxieties related to taxis, allowing for safer and more secure taxi rides.

Download here

*1 Time for affiliated vehicles to pick up at the designated location from dispatch confirmation (national average from January-December 2025). Pickup may take longer than 5 minutes or may not be possible.

*2 For details on service areas, please check https://didimobility.co.jp/service/user/