Introduction to Startup M&A for Entrepreneurs Released July 1! Maximize Corporate Value with a 'Dual-Track' Strategy for IPO and M&A

The era when 'M&A equals selling out' is long gone! Corporate value can be significantly transformed with a 'dual-track strategy' that considers both IPO and M&A. The introductory book 'Introduction to Startup M&A for Entrepreneurs' (authored by Katsunari Matsui, published by Diamond Inc.) will be released on July 1.

Authored by Katsunari Matsui, 'Introduction to Startup M&A for Entrepreneurs' by Diamond Inc.

IPO isn't the only answer—a long-awaited introductory book on startup M&A is here!

Systematically explains startup M&A practices, from basic knowledge to negotiation processes.

As an exit strategy for startups, the option of M&A in addition to IPO is expanding. However, compared to other countries, the Japanese startup M&A market is currently lagging in both 'scale' and 'quality.' This book, 'Introduction to Startup M&A for Entrepreneurs,' addresses the challenges facing the Japanese startup industry and explains how to strategically maximize corporate value through M&A.

The author, Katsunari Matsui, has supported numerous deals as a financial advisor (FA) from the startup/entrepreneur side. The book comprehensively covers the importance of the 'dual-track strategy' of considering IPO and M&A in parallel, negotiation processes and preparations for maximizing corporate value, and points to be aware of from both seller and buyer perspectives, with concrete M&A case studies.

For startups, M&A is no longer 'selling out' but a strategic option for business growth and improving corporate value. This book, which systematically teaches about startup M&A, is an excellent introductory guide for entrepreneurs, investors, and corporate representatives to learn and practice startup M&A.

Table of Contents

Introduction: Why Japan Needed an Introductory Book on 'Startup M&A'

Chapter 1: The Current State of Startup M&A in Japan and 10 Misconceptions and Prejudices

Chapter 2: Reasons to Pay Attention to Startup M&A Now

Chapter 3: Challenges in Japanese Startup M&A and Directions for Solutions

Chapter 4: The Startup M&A Process (Primarily from the Seller's Perspective)

Chapter 5: The Startup M&A Process (Primarily from the Buyer's Perspective)

Author Profile: Katsunari Matsui

Co-founder of Finance Produce Inc. Certified Public Accountant (US). After graduating from the Faculty of Law, Department of Law at Keio University, he joined SBI Investments, a major venture capital firm, and then participated in Dream Incubator (DI), which develops strategic consulting businesses. After launching a new business (a boutique investment banking business specializing in entrepreneurs), he founded Finance Produce Inc. and executed a management buyout/leveraged buyout (MBO/LBO) of the business from DI. Finance Produce is a leading FA (financial advisor) in Japan specializing in growth companies, supporting corporate value maximization through startup M&A and IPOs. As a co-founder of the company, he facilitated the group integration and M&A of the listed company JDSC, leading to its subsequent growth. He currently views the 'scaling and quality improvement of startup M&A,' which is a bottleneck for the further development of the Japanese startup industry, as a social issue and is dedicated to solving it.

'Introduction to Startup M&A for Entrepreneurs'

Author: Katsunari Matsui

Price: ¥2,860 (tax included)

Release Date: July 1, 2026

Publisher: Diamond Inc.

Format: A5, Paperback, 352 pages

https://www.amazon.co.jp/dp/4478118930

*Images and photos in this release are for reporting purposes related to this book only.