(Thu) Pastel Communication Co., Ltd. (headquarters: Toshima-ku, Tokyo; CEO: Kayoko Yoshino) operates "Nicotto! Juku," an online parenting school designed for mothers raising children with developmental disorders or in the gray zone, offering accessible learning and consultation anytime. On Wednesday, July 1, 2026, at 12:00 PM, Nicotto! Juku will host an online live event titled "Should You Not Stop Tantrums? The Correct 'Ignoring' Approach for Children Over 5 Who Can't Calm Down."
Details: https://desc-lab.com/nicotto202201/?prt0701
Hello. This is a notice about an upcoming Nicotto! Live event brought to you by "Nicotto! Juku," an online parenting school that believes the more parenting 'common sense' a mother lets go of, the closer her child gets to their dreams.
In recent years, it has become clear that a significant number of children enrolled in regular classrooms face challenges in learning and behavior. At home, many parents struggle with parent-child conflicts over homework, screen time, daily routines, and bedtime transitions. Often, the more parents try to verbally calm a child during a tantrum, the harder it becomes for the child to settle down. This situation—"I'm saying the right things, yet things are getting worse"—can easily lead to feelings of isolation and self-blame among caregivers.
To address this, the upcoming Nicotto! Live event will focus on "the correct way to support children over 5 who can't calm down from tantrums, helping them develop the ability to self-regulate through the right kind of 'ignoring' strategy," aimed at parents struggling with how to respond to prolonged tantrums.
The featured speaker is Yuka Okano, a Developmental Science Communication Trainer. As a mother who once struggled with her son's intense tantrums and defiance, she has firsthand experience with the parent-child battles that arise during everyday transitions—homework, gaming, bath time, bedtime—where "the more you say, the worse it gets." She has since transformed her parenting approach through practical experience.
During the live session, she will explain why simply knowing "ignoring works for tantrums" often fails in real-life situations. She will clarify that effective 'ignoring' isn't just about not reacting—it's about recognizing the subtle signs that a child is beginning to calm down and supporting them to independently regain emotional balance. The session will also include a Q&A segment addressing caregivers' anxieties and current challenges in handling tantrums.
As summer vacation approaches and families spend more time together, conflicts around homework, screen time, daily routines, and sibling fights tend to increase. Reframing tantrums not as problems that must be stopped quickly, but as opportunities to help children develop self-regulation skills, can be a crucial step in preventing deteriorating parent-child relationships. We hope this live session offers valuable insights for parents to adjust their approach before summer begins.
What You’ll Gain from This Live Session
1. Why Responding Can Prolong Tantrums
During a tantrum, even well-intentioned words can act as new stimuli for a child. This session will explain the neurological state of a child during a tantrum—essential knowledge before deciding what (or whether) to say.
2. How to Observe Without Missing the Moment Calm Begins
True 'ignoring' isn’t passive silence. We’ll share how to spot the early signs that a child is starting to calm down and how to support them in building the experience of independently regaining emotional control.
3. Q&A: Overcoming Fear of Tantrums
Participants can submit questions, concerns, or current struggles regarding tantrum management via a pre-event form or live chat during the session.
Who Should Attend
- Parents struggling with how to respond to children over 5 who still have frequent, intense tantrums
- Families experiencing frequent parent-child conflicts during transitions like gaming, homework, bath time, or bedtime
- Those who’ve tried 'ignoring' tantrums but found it ineffective
- Parents unsure how long to wait or when to re-engage
- Anyone wanting to reduce family conflicts before summer vacation
Speaker Profile
Yuka Okano
Developmental Science Communication Trainer. As a mother who faced her son’s severe tantrums and resistance, she studied and applied Developmental Science Communication. She now supports parents raising children in the developmental gray zone with practical, home-based communication strategies.
Event Overview
Title: "Should You Not Stop Tantrums? The Correct 'Ignoring' Approach for Children Over 5 Who Can't Calm Down"
Date and Time: Wednesday, July 1, 2026, 12:00 PM–
Format: Online live via Zoom Webinar (Nicotto! Juku members only)
Fee: Free for the first month
* Nicotto! Juku offers archived recordings exclusively to members, allowing those unable to attend live to watch later. During the free trial month, members can access this and all past archived videos.
How to Join: Register for free via the URL below, then log in to attend.
https://desc-lab.com/nicotto202201/?prt0701
~Free First Month Offer~
While membership is required to view the live session, the first month is completely free. This is a great opportunity for anyone interested in this topic—or trying Nicotto! Live for the first time—to experience it risk-free.
<About Nicotto! Live>
"Nicotto! Live" is an online live event for parents facing parenting challenges, offering a safe space to learn, reflect, and ask questions without feeling alone. It encourages rethinking parenting 'norms' and 'shoulds,' sharing new perspectives and practical strategies to gradually improve parent-child relationships. Held weekly on Wednesdays from 12:00–1:00 PM, with member-only replay access. Attendees can watch anonymously (no camera or audio required) and submit questions to panelists via chat during the event.
Pastel Research Institute
About Pastel Research Institute: https://desc-lab.com/pastel/
A research organization dedicated to ensuring children's developmental gray-zone issues don't carry into adulthood. By spreading accurate understanding and effective responses to developmental disorders and gray-zone conditions, it aims to help create a society where all children can thrive. The institute collects and analyzes insights from mothers of children at Pastel, sharing research findings and practical parenting tips. Driven by the vision of being a "4D pocket"—a reliable source of helpful ideas whenever mothers feel stuck—it conducts daily research and information dissemination.
1-Minute Daily Email Course: Learn Developmental Disorder & Gray-Zone Support from Zero https://desc-lab.com/maillesson/?pr
Kayoko Yoshino
Profile of Representative Kayoko Yoshino
Originally from Oki District, Shimane Prefecture—a remote island with vast natural beauty—she holds a Ph.D. from Keio University Graduate School. With 15 years of experience in brain science research with corporations and developmental support in medical settings, she established "Developmental Science Communication," a unique support program combining neuroscience, education, and psychology, based on her belief that "year-round, daily developmental support at home is most effective." Drawing from her own experience growing up in a medically underserved area, she is passionate about making developmental support accessible to all children. Her online consultations and courses are used by families across Japan and internationally. Books and media appearances: https://desc-lab.com/media/?prt
Feel free to contact us for information gathering, whether or not you plan to write an article. We welcome research inquiries, requests, and consultations.
We understand you are extremely busy, but we would be honored if your media coverage could help reach parents in need, offering them hope and improving the lives of children, especially those in the developmental disorder gray zone.
【Company Overview】
Company Name: Pastel Communication Co., Ltd.
Representative: Kayoko Yoshino
Address: 45F, Sunshine 60, 3-1-1 Higashi-Ikebukuro, Toshima-ku, Tokyo 170-6045
Business Activities: Operation of parenting courses, research and development in child development, entrepreneurship support
URL: https://desc-lab.com/
Supporter of "Kenkana Parenting 21," a national movement aiming to create a society where all children grow up healthy, involving individuals, organizations, and institutions working together
FACT BOX
- Source: PR TIMES
- Category: Event情報