Pococha and 'Music Natalie' Launch Collaboration Linking Live Streaming with Idol Events

Live streaming app 'Pococha,' operated by DeNA, and music media 'Music Natalie,' operated by Natasha, have announced a collaborative project titled 'TOPPING PARTY,' scheduled to begin on May 25, 2026, linking live streaming with real-world events.
キャンペーンNQ 82/100出典:PR Times

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  • 📰 Published: May 21, 2026 at 19:30
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DeNA Co., Ltd. announced that its live communication app 'Pococha' is partnering with 'Music Natalie,' operated by Natasha, Inc., to launch a collaborative project starting Monday, May 25, 2026, that integrates live streaming with real-world events.

This project features 25 members from three groups: WHITE SCORPION, Karenna Ivory, and HAPPY CREATORS. Through relay streaming on Pococha, members aim to deepen their bond with fans, eventually competing in intra-group team battles to win the right to produce the stage performance at the 'TOPPING PARTY' real-world event in July. It is a new form of fan-participatory entertainment where fan support shapes the actual stage production of their idols.

Project Overview: Music Natalie x Pococha 'TOPPING PARTY'

Schedule:
May 25 – June 21, 2026
*Pococha Team Battle Period: June 17 – June 21

Special Page:
https://www.pococha.com/ja-jp/lp/topping-party-2605

Participating Groups:
WHITE SCORPION, Karenna Ivory, HAPPY CREATORS (Total 25 members)

Activities:
Relay live streaming, team battles for stage production rights, and special prize campaigns.

Real-world Event Overview:
Live Natalie presents 'TOPPING PARTY' Supported by Pococha
Date: July 2, 2026 (Thursday)
Doors open: 18:45 / Show starts: 19:15
Venue: Otsuka FUTURE: (Tokyo)
Price: 4,500 JPY (tax included, drink fee excluded)

FAQ

What is the Pococha and Music Natalie collaboration?

It's a fan-participatory project where fans can produce stage production rights for real-world events through streaming support.

When is it held?

The collaboration project runs from May 25 to June 21, 2026, and the real-world event is on July 2.

Who is performing?

A total of 25 members from three groups, including WHITE SCORPION, Karenna Ivory, and HAPPY CREATORS, are participating.