Custom Event by Globally Acclaimed 'Heavenly Jelly' Lands in Shibuya: Japan's Largest Lineup at OPEN STUDIO, FREAK’S STORE, July 10–26

A custom event by the globally acclaimed footwear brand 'Heavenly Jelly' is being held at FREAK’S STORE.

Having hosted pop-up events in cities including Seoul, Toronto, Paris, and Vancouver, 'Heavenly Jelly' is making a limited-time appearance at OPEN STUDIO, the gallery space adjacent to FREAK’S STORE Shibuya, from July 10 (Fri) to July 26 (Sun).

At the venue, two iconic models—'Allure' and 'Classic'—will be available. Additionally, customers can customize their own unique pair by selecting from approximately 60 different parts.

ITEM

### Allure

- Clear Black　¥9,350 (tax included) - Clear Clear　¥9,350 (tax included) - Clear Brown　¥9,350 (tax included) - Summer Red　¥9,350 (tax included) - Glitter Silver　¥10,120 (tax included) - Suede Grey　¥11,594 (tax included) - Suede Red　¥11,594 (tax included)

### Classic

- Clear Clear　¥9,350 (tax included) - Plain Black　¥9,350 (tax included) - Glitter Gold　¥9,790 (tax included) - Glitter Silver　¥9,790 (tax included)

### Totzpping

- ¥737 (tax included) - ¥1,485 (tax included)

VISUAL

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POPUP

- Location: OPEN STUDIO (Gallery adjacent to FREAK’S STORE Shibuya), 1-13-1 Jingumae, Shibuya-ku, Tokyo - Period: July 10 (Fri) – 26 (Sun) - Opening Hours: 12:00–20:00 - Note: Entry may be restricted depending on crowd levels.

Heavenly Jelly

"Heaven, for your feet"

Heavenly Jelly is South Korea’s first and only dedicated jelly shoe brand.

Loved for its fun designs, trendy aesthetic, and above all, exceptional comfort, Heavenly Jelly delivers footwear that combines style with comfort. True to its brand slogan, "Heaven, for your feet," the shoes are designed to offer comfort without compromising on style.

Instagram: @heavenlyjelly

FREAK’S STORE

Founded on the vision of bringing the richness, excitement, and thrill of American culture to Japan.

Since its founding in 1986, FREAK’S STORE has curated fashion, culture, and art that it genuinely believes in. As active lifestyle enthusiasts—"freaks"—the brand proposes rich, authentic ways to enjoy life through its curated selection.

Instagram: @freaksstore_official

OPEN STUDIO

A gallery and pop-up space located within FREAK’S STORE Shibuya, the brand’s flagship store. OPEN STUDIO’s core concept is to cultivate a community by continuously discovering, creating, and sharing new values—through the lens of products, people, and culture—that remain under-recognized in Japan.

Instagram: @openstudio_gallery