We are pleased to announce that Freada, a brand that blends military elements derived from vintage clothing with exotic colors and patterns, will be holding a limited-time pop-up store at the Fontaine Terrace on the 4th floor of the Atre Ebisu Main Building from Tuesday, April 21, 2026, to Thursday, May 14, 2026.

[See Details](https://www.daytona-park.com/news/1064794)

Freada LIMITED STORE [Period] April 21 (Tue) – May 14 (Thu), 2026 [Location] Atre Ebisu Main Building 4F, Fontaine Terrace [Business Hours] 10:00 – 20:00

Featuring a Wide Array of Unique Freada Items We have prepared a large selection of new items made in India, featuring abundant embroidery and lace. These pieces look great on their own, making them perfect for summer when you want to avoid layering. Even our solid-colored items, crafted with luxurious amounts of fabric, feature beautiful, wind-swept silhouettes, resulting in summer pieces that adults can truly enjoy.

[Image Captions] - Flower Cross Embroidery Lace Cami Dress: ¥19,800 (tax included) - Indian Scallop Flower Embroidery Pants: ¥15,950 (tax included) - Patchwork Flower Embroidery Shirt: ¥19,910 (tax included) - Indian Flower Cross Embroidery Lace Bolero: ¥13,970 (tax included)

Remade items, created by deconstructing old materials, are another highlight. Based on items like French tablecloths, eco-bags, and denim jackets, every piece is one-of-a-kind. No two patterns are the same, and the ability to see and choose them in person is a unique charm of this pop-up. Our top recommendation for this summer is the frilled pants made from vintage French tablecloths. By combining different fabrics for the body and the hem frills, you can enjoy a look that mixes various patterns and lace.

[Image Captions] - Vintage Lace Tablecloth Remake Easy Pants: ¥29,920 (tax included) - Vintage Hand-Stitch Remake Denim Jacket: ¥99,000 (tax included)

New Items from the Popular “#TakeFreada” Project Arrive! #TakeFreada is a joint project between Freada and Mr. Takeuchi of “Take Product,” who works under the theme of “Folk art from daily life, with a touch of PUNK.” The project creates new value by adding hand-embroidery to vintage clothing, making each piece unique. A key part of its appeal is the commitment to in-person sales rather than online distribution. This time, we have prepared perfect light outerwear for spring.

Vintage Jewelry POPUP We are also featuring a lineup of vintage jewelry. Adding these to casual outfits or vintage-style clothing adds a subtle touch of glamour and creates a much more atmospheric look.

SPECIAL PRESENT Customers who purchase over 20,000 yen (tax included) during the event will receive a Freada original pouch made in India on a first-come, first-served basis. The pouch features the brand logo, and you can choose your preferred color.

[See Details](https://www.daytona-park.com/news/1064794)

Freada Freada is a house brand of FREAK'S STORE, inspired by the Mexican painter Frida Kahlo. It mixes vivid Mexican-style colors and patterns with military elements derived from vintage clothing. The brand is characterized by basic shapes that are not swayed by trends, offering many items that can be worn for a long time depending on how they are styled.

- Freada Official Instagram: @freada_official - Freada Official Online Store “Daytona Park”: https://www.daytona-park.com/shop/freada/

FACT BOX

  • Source: PR TIMES
  • Category: event