Showa Retro Boom! Idea Book for Stylish Color Schemes & Design 'Showa Retro Cute Color Schemes and Design' to be Released (May 20)
Daiwa Shobo Co., Ltd. will release a book titled 'Showa Retro Cute Color Schemes and Design', which complies color and design ideas symbolizing the 'Showa' era of the 1960s-1980s, on May 20, 2026. Co-authored by Teruko Sakurai and Yohei Obi, it includes color analysis of products.
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- 📰 Published: May 18, 2026 at 22:38
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Daiwa Shobo Co., Ltd. (Headquarters: Bunkyo-ku, Tokyo, Representative Director: Tetsu Yamato) will release 'Showa Retro Cute Color Schemes and Design' (Edited/Authored by Teruko Sakurai, Authored by Yohei Obi (Obiwan)) on May 20, 2026.
A dramatic increase in ideas for color schemes and design!
Ideas for colors and designs that symbolize the 'Showa' era from the 1960s to the 1980s. This includes an analysis of the color distribution in Showa products such as 'Chelsea', 'Milky', and 'Space Invaders', methods for retro expression in design and typography seen through the works of creator Obiwan, and the nostalgic worldview residing in the small modeling of 'MaHoMe' developed through color schemes. It can be immediately used for design, sketching, coloring, and handicrafts, instantly expanding your drawer of ideas.
Table of Contents
PART 1 Showa Retro Color Schemes
Milky / Charumera / Hosekibako / Curl / Rice Cooker, etc.
PART 2 Showa Retro Design and Fonts
Retro Mail / Cafe Komadori / Naughty Meatball Gum, etc.
PART 3 Showa Retro Cute Color Schemes
Yellow Mont Blanc / Tsubutsubu Strawberry Spoon / Memories Transparent Ramune Bottle
Summer Chabudai Hiyamugi / Welcome Panda, etc.
Author Biographies
Editor/Author: Teruko Sakurai
Representative Director of Tokyo Colors Co., Ltd. Full member of the Color Science Association of Japan, certified instructor of the A.F.T. Color Coordinator Certification, instructor for Adobe Kotohajime Creative College, and guest instructor for ZEN University x pixiv collaborative courses.
She engages in providing useful color proposals, corporate training, color consulting for products and content, and planning/producing color educational materials. In 2014, she became the first Japanese person to acquire certified instructor qualifications for the Swedish national standard Natural Color System (NCS). Her books include 'Color Idea Notebook: A Book of New Designs to Find by Flipping' (SB Creative), 'Color Idea BOOK Expanding from Masterpieces' (Seitosha), 'Myths and Legends Color Idea Encyclopedia' (X-Knowledge), and 'Japanese Colors of the Twelve Months' (Daiwa Visual Bunko).
Author: Yohei Obi (Obiwan)
After working as a designer for advertising, toys, packaging, and puzzle-solving events, he began individual activities in 2021. In his personal work, he creates a wide range of works including illustrations, logo designs, book bindings, and package designs. He works daily on creations with the concept of 'retro and cute'. His books include 'Good Sense! Illustration Color Motif BOOK That You Can Do Right Away' and 'Stylish and Cute! Illustration Color Idea BOOK That You Can Do Right Away' (KADOKAWA).
Book Overview
Title: Showa Retro Cute Color Schemes and Design
Author: Teruko Sakurai
Release Date: May 20, 2026
Format: A5 size
Pages: 224 pages
Price: 2,420 yen (tax included)
Publisher: Daiwa Shobo Co., Ltd. https://www.daiwashobo.co.jp
A dramatic increase in ideas for color schemes and design!
Ideas for colors and designs that symbolize the 'Showa' era from the 1960s to the 1980s. This includes an analysis of the color distribution in Showa products such as 'Chelsea', 'Milky', and 'Space Invaders', methods for retro expression in design and typography seen through the works of creator Obiwan, and the nostalgic worldview residing in the small modeling of 'MaHoMe' developed through color schemes. It can be immediately used for design, sketching, coloring, and handicrafts, instantly expanding your drawer of ideas.
Table of Contents
PART 1 Showa Retro Color Schemes
Milky / Charumera / Hosekibako / Curl / Rice Cooker, etc.
PART 2 Showa Retro Design and Fonts
Retro Mail / Cafe Komadori / Naughty Meatball Gum, etc.
PART 3 Showa Retro Cute Color Schemes
Yellow Mont Blanc / Tsubutsubu Strawberry Spoon / Memories Transparent Ramune Bottle
Summer Chabudai Hiyamugi / Welcome Panda, etc.
Author Biographies
Editor/Author: Teruko Sakurai
Representative Director of Tokyo Colors Co., Ltd. Full member of the Color Science Association of Japan, certified instructor of the A.F.T. Color Coordinator Certification, instructor for Adobe Kotohajime Creative College, and guest instructor for ZEN University x pixiv collaborative courses.
She engages in providing useful color proposals, corporate training, color consulting for products and content, and planning/producing color educational materials. In 2014, she became the first Japanese person to acquire certified instructor qualifications for the Swedish national standard Natural Color System (NCS). Her books include 'Color Idea Notebook: A Book of New Designs to Find by Flipping' (SB Creative), 'Color Idea BOOK Expanding from Masterpieces' (Seitosha), 'Myths and Legends Color Idea Encyclopedia' (X-Knowledge), and 'Japanese Colors of the Twelve Months' (Daiwa Visual Bunko).
Author: Yohei Obi (Obiwan)
After working as a designer for advertising, toys, packaging, and puzzle-solving events, he began individual activities in 2021. In his personal work, he creates a wide range of works including illustrations, logo designs, book bindings, and package designs. He works daily on creations with the concept of 'retro and cute'. His books include 'Good Sense! Illustration Color Motif BOOK That You Can Do Right Away' and 'Stylish and Cute! Illustration Color Idea BOOK That You Can Do Right Away' (KADOKAWA).
Book Overview
Title: Showa Retro Cute Color Schemes and Design
Author: Teruko Sakurai
Release Date: May 20, 2026
Format: A5 size
Pages: 224 pages
Price: 2,420 yen (tax included)
Publisher: Daiwa Shobo Co., Ltd. https://www.daiwashobo.co.jp
FAQ
What is the main content of 'Showa Retro Cute Color Schemes and Design'?
It features color and design ideas symbolizing the Showa era of the 1960s-1980s, including color analysis of products.
Who are the authors of this book?
It is authored by color consultant Teruko Sakurai and designer Yohei Obi (Obiwan), who specializes in retro design.
What can this book be used for?
It serves as a resource for immediate use in design production, sketching, coloring, and handicrafts.