Matsuzakaya Ueno Store's food floor, "Hoppetown," is hosting an event featuring popular shops that appear on a weekly rotation. In July, popular shops that draw long lines, such as Kameju, Funabashiya, and Funawa, will be making consecutive appearances. From eel bento boxes for Doyo no Ushi on July 26 (Sun.) to the flavors of these popular shops and refreshing sweets made with seasonal fruits, the appeal is being able to enjoy "guaranteed deliciousness" all at once. Furthermore, the lineup, available only for a limited time and only here, is perfect for souvenirs for returning home, summer gifts, or a treat for yourself. We introduce the latest gourmet foods you'll want to eat this season.

July 1 (Wed.) - July 7 (Tue.)

Sugamo Togenuki Fukuju-an: Salted Bean Daifuku (5 pcs.) ¥2,140 / 1F Edo Shinmachi Event Space

*Until July 11 (Sat.)

We offer Sugamo's "Salted Bean Daifuku," which is chewy even when eaten as is.

Funabashiya: Kuzumochi (Small Box, 24 pcs.) ¥900 / 1F Japanese & Western Confectionery Event Space

Made from wheat starch fermented with lactic acid bacteria for 450 days, with artisans checking the elasticity one by one.

Berger Recette: Mango Pudding (10 pcs.) ¥1,026 / 1F Japanese & Western Confectionery Event Space

*Until July 14 (Tue.)

A mango pudding that expresses ripe fruit in a small cup. Enjoy the rich fruitiness that spreads from the moment it enters your mouth.

Unagi Kappo Mikawa Sansuitei: Unagi Mabushi (1 serving) ¥3,564 / B1F Hoppetown Event Hall

This is hitsumabushi made with eel from Mikawa Isshiki, hand-grilled over charcoal by artisans. Served with Sansuitei's dashi broth, nori, and wasabi.

July 8 (Wed.) - July 14 (Tue.)

Kameju: Kameju Dorayaki (1 pc.) ¥430 / 1F Edo Shinmachi Event Space

*July 12 (Sun.) - July 18 (Sat.)

A dorayaki characterized by its large, fluffy grilled pancakes. It's a popular Tokyo souvenir that draws long lines.

Funawa: Sweet Potato Jelly & Red Bean Jelly Balls (2 pcs. Sweet Potato Jelly, 6 pcs. Red Bean Jelly) (1 pack, 8 pcs.) ¥972 / 1F Japanese & Western Confectionery Event Space

A set featuring sweet potato jelly that brings out the quality of its ingredients, and six types of red bean jelly balls.

Matsui Roho: Go-san-yaki Nagasaki Hojun Castella (5 slices) ¥1,620 / B1F Subway Connection Event Space

This traditional "Go-san-yaki Castella" is a genuine taste that cannot be mass-produced, carefully baked by the skilled hands of artisans.

Soratobu Karaage: Chicken Wing Tips (5 pcs.) ¥1,485 / B1F Hoppetown Event Hall

Juicy chicken wing tips coated generously in our original sweet and savory sauce are addictive once you try them.

Katsu Kotaro: Katsu Nigiri (1 serving) ¥2,430 / B1F Hoppetown Event Hall

*Until July 21 (Tue.)

A luxurious sushi assortment including natural tuna, tekka uramaki, sea urchin, and salmon roe.

Kissho Kichi: Kobe Beef Yakiniku & Steak Bento (1 serving) ¥2,268 / B1F Hoppetown Event Hall

A bento box where you can enjoy the "authentic taste of Kobe beef." Savor the deliciousness of the lean meat.

July 15 (Wed.) - July 21 (Tue.)

Maple House: Whole Fig Roll Cake (1 roll) ¥2,700 / 1F Japanese & Western Confectionery Event Space

A luxurious roll cake made with three whole figs, which are in season and at their most delicious and juicy. Enjoy the exquisite balance of the fruit's elegant sweetness and the fluffy, soft sponge.

Kanmi Dokoro Nagomi: Hyuganatsu Warabi Mochi (1 pc.) ¥270 / 1F Japanese & Western Confectionery Event Space

Chewy warabi mochi infused with the refreshing aroma and moderate sweetness of Hyuganatsu, including its puree and peel.

Kimo's Hawaii: Hawaiian Donuts - Malasada Custard Cream (1 pc.) ¥431 / 1F Edo Shinmachi Event Space

*July 19 (Sun.) - July 28 (Tue.)

Fluffy and chewy malasadas. The harmony with the custard cream creates an addictive deliciousness.

Daitokuji Saikiya: Saba Sushi Dashimaki Bento (1 serving) ¥1,512 / B1F Hoppetown Event Hall

*Until July 24 (Sun.)

Our proud dashimaki tamago (rolled omelet) packed into a bento box. A comforting taste of Kyoto.

July 22 (Wed.) - July 28 (Tue.)

Tennoji: Unagi Bento, Large (1 serving) ¥3,672 / B1F Hoppetown Event Hall

*July 25 (Sat.), July 26 (Sun.)

Live eels sourced from major domestic production areas are carefully prepared and grilled to perfection by artisans.

Toteitei: Unagi Bento (Special Selection) (1 serving) ¥3,300 / B1F Hoppetown Event Hall

*July 25 (Sat.), July 26 (Sun.)

Enjoy rare Shimanto eels from Kochi Prefecture at an affordable price.

Kantaya: Tuna Sushi (1 serving) ¥2,592 / B1F Hoppetown Event Hall

Uses tuna raised with the blessings of nature. This tuna sushi is appealing for its generous portions of both nigiri and rolls.

Mammy's en Sourire: Apple Pie Cut (1 cut) ¥925 / 1F Japanese & Western Confectionery Event Space

Mammy's proud apple pie, topped with plenty of chunky apples on a lightly sweetened homemade custard.

July 23 (Wed.) - August 4 (Tue.)

Kawai Pharmaceutical: Cod Liver Oil Drops (300 drops each) ¥3,000 each / 1F Edo Shinmachi Event Space

Jelly-like drops that can be chewed and eaten without water.

Setouchi Cheesecake: Basque Cheesecake (1 pc.) From ¥600 / 1F Japanese & Western Confectionery Event Space

Cheesecakes made with body-friendly ingredients from Setouchi have arrived. Enjoy the rich flavor and refreshing aftertaste.

Benoit: Assorted Scones (1 pc.) From ¥302 / 1F Japanese & Western Confectionery Event Space

Scones meticulously baked with traditional techniques are a perfect match for tea. We also recommend clotted cream and jam.

Waniya: Kitano Kaizukushi (7 kinds of shellfish) (1 serving) ¥3,078 / B1F Hoppetown Event Hall

A seafood bento box featuring seven types of shellfish, including red and white scallops and Ezo abalone.

*All prices include tax.

▽ Click here for Hoppetown event information ▽

[Matsuzakaya Ueno Store Official Website]

https://www.matsuzakaya.co.jp/ueno/topics/230102_11831.html

[Matsuzakaya Ueno Store Official Instagram]

https://www.instagram.com/matsuzakayauenoten?igsh=YTQwZjQ0NmI0OA%3D%3D&utm_source=qr

FACT BOX

  • Source: PR TIMES
  • Category: Event