Improving the spatial value of renovation properties with our functional building materials

DAIKEN Co., Ltd. (Chiyoda-ku, Tokyo; President: Tadahiro Kiyosu) recently renovated a condominium unit in Bunkyo-ku, Tokyo as a joint project with Meiwa Jisho Co., Ltd., a condominium sales company in the Tokyo metropolitan area, using a large number of our functional building materials. In the renovation market, where added value beyond location and equipment is required, we will contribute to creating comfortable spaces that are easy for everyone to spend time in by proposing products that excel in functionality and design and contribute to improving spatial value.

[Background]

Against the backdrop of rising prices for new homes and an expanding stock of existing homes, there has been an increase in recent years in cases where people purchase used homes, carry out large-scale renovations of floor plans and equipment to increase spatial value, and then resell them. Especially in the Tokyo metropolitan area, many companies are focusing on the renovation market due to soaring new condominium prices and supply shortages, and there is a demand for space design with higher added value, such as in terms of design and functionality, in order to differentiate from other properties. In such circumstances, our company, which has positioned the reform and renovation market as one of its focus areas, established an organization specialized in proposals and sales for the renovation market in the Tokyo metropolitan area in 2024, and has been steadily building results by leveraging the functionality and design of our products.

On the other hand, Meiwa Jisho Co., Ltd., a major condominium developer centered on the Tokyo metropolitan area, is also focusing on the renovation business by utilizing the know-how cultivated in its new condominium sales business, and is making proposals that emphasize "providing value beyond price." The desire of both companies to make proposals that increase spatial value coincided, leading to the implementation of this joint project. The concept of this project is "creating spaces that enhance the quality of life," and by adopting many of our functional building materials, we have realized comfortable spaces that balance functionality and design.

By horizontally expanding this project, we will expand proposals for our functional building materials in this market and contribute to creating spaces with high added value.

[About the points of this project and adopted products]

In this renovation, we set "① Comfort, ② High quality, ③ Design" as the themes for creating spatial value with DAIKEN products, and proposed products to achieve these.

① Comfort: Proposing comfortable spaces with "humidity control, deodorization, and sound absorption" performance

For the walls of the washroom and bedroom, we adopted the humidity-controlling wall material 'Sarari Art Simple Clean', which has the ability to absorb and release moisture according to the humidity of the space, and deodorizing functions. For the ceiling material, we adopted the Dairoton Healthy Comfort Ceiling Material 'Clear Tone 12SⅡ', which absorbs sound, suppresses annoying echoes, and also has humidity control performance. By combining our functional building materials, we have achieved a comfortable space incorporating the three performances of "humidity control, deodorization, and sound absorption."

Washroom space (back wall: 'Sarari Art Simple Clean', ceiling: 'Clear Tone 12SⅡ')

② High quality: Total coordination of the space with the trendy "warm brown"

For the flooring and fittings, we adopted the flooring 'Ieria Floor Select Premium Wood Pattern' and the new fitting series 'Ieria Select', using the newly added 'Balm Brown Pattern' with rich wood texture last year. By unifying each room with the trendy color "warm brown," we gave the space calmness and a sense of quality.

Living space (front door and flooring in Balm Brown pattern)

③ Design: Adding accents that highlight the texture of materials on ceilings and walls

We used building materials with prominent textures such as wood grain and stone grain as accents in the space. For the kitchen ceiling, we adopted the ceiling material 'Gravio Hipped Board V', which features a three-dimensional wood grain texture and excellent non-combustibility. For the living room wall (one side only), we adopted the deep-carved non-combustible wall material 'Gravio Edge' with a stone grain pattern.

Kitchen space (back ceiling: 'Gravio Hipped Board V'), Living space (front wall: 'Gravio Edge')

[Introduction to the catalog for the renovation market]

On June 8, we published a dedicated catalog for the renovation market, "Style Switch," to promote renovations utilizing our functional building materials. This catalog introduces this project as a construction example and also includes an interview with the person in charge from Meiwa Jisho.

[About Meiwa Jisho Co., Ltd.]

Meiwa Jisho is a major comprehensive real estate developer that develops condominium sales in the Tokyo metropolitan area and major regional cities. Centering on new condominium sales, it has recently also focused on the used brokerage and renovation businesses, improving asset value by bringing equipment specifications and high design quality comparable to new construction to existing properties, and leading the circulation of high-quality housing stock.

Official Instagram account: https://www.instagram.com/tukurite_meiwajisyo/

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