For PR, Your Experience Becomes "Value"! For Those Worried About Their Second Career After 50s and 60s, "There Was a Job Where Your Past Work Experience Could Be Utilized at the Highest Value!" Video Release Campaign

Curry General Research Institute Co., Ltd. (Director: Takahisa Inoue, Shibuya-ku, Tokyo), a consulting company specializing in curry, which is familiar to the media, is known as a popular PR consultant as the representative of Inoue Strategy PR Consulting Office, Director Takahisa Inoue. Takahisa Inoue, who has led the PR strategies of numerous companies to success over the years, has released "[Eliminate Post-Retirement Anxiety for 50s and 60s] There Was a Job Where Your Past Work Experience Could Be Utilized at the Highest Value! Thorough Explanation of "Senior PR" That Small and Medium-sized Enterprises Desperately Want / PR is Optimal for Second Careers and Side Businesses!" on his YouTube channel "Takahisa Inoue's Unknown World of PR". As a release celebration campaign, we will present our "Press Release Master Book" to two lucky winners selected from those who watch the video. Those who wish to apply should contact us to register. (Until July 5, 12:00 PM)

For those considering a second career in their 50s and 60s

Your accumulated adjustment skills, management experience, and relationship-building abilities.

Public Relations (PR) is where all of that is evaluated at its "highest value".

An increasing number of people are finding success in this field even without prior experience.

PR is currently gaining significant momentum as a side job or multiple job for those in their 50s and 60s.

You can learn the basics online while still employed,

and it's a job that allows you to leverage the experience and relationships you've cultivated.

This video provides concrete steps to turn your experience into a "source of income" while easing your post-retirement anxieties,

and explains with great passion why senior generations tend to succeed in PR.

For anyone who has even a slight desire to "start a side business" or "change their post-retirement work style",

it offers significant hints.

We would be delighted if you could watch it at this opportunity.

Released Video

[Eliminate Post-Retirement Anxiety for 50s and 60s] There Was a Job Where Your Past Work Experience Could Be Utilized at the Highest Value!

Thorough Explanation of "Senior PR" That Small and Medium-sized Enterprises Desperately Want /

PR is Optimal for Second Careers and Side Businesses!

https://www.youtube.com/watch?v=w8ahQjJQJp0

<Channel Basic Information>

Channel Name: Takahisa Inoue's Unknown World of PR

Channel URL: https://www.youtube.com/channel/UCuARo5XNk53rfgzgXwySn3w

Channel Content: Unraveling PR from a marketing and management perspective,

and disseminating practical and essential knowledge useful for all business professionals.

Future Distribution Schedule: Once a week (planned)

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Must-See for PR Staff [PR Companies vs. PR Consultants] What's the Real Difference? Which Should You Hire?

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PR professionals should self-analyze with this before giving up on "lack of talent"!

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Marketers and PR professionals will be left behind by the times.

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<Reference Information 1>

What is Takahisa Inoue's "Unknown World of PR"?

Welcome to the "Unknown World of PR" That Will Dramatically Change Your Business

While information about PR is abundant, where can you find the essential information that directly leads to business growth?

"PR seems important, but I don't know specifically what to do," or "We got media exposure, but for some reason it didn't lead to sales."

-- Many people likely have such concerns.

This channel, "Takahisa Inoue's Unknown World of PR," directly addresses these questions and challenges. It goes beyond simply explaining PR methods, delving into the depths of PR that are not yet widely known in the business world, from the perspectives of marketing and management, with a unique approach. Takahisa Inoue shares the practical and essential knowledge cultivated through his extensive consulting experience, providing hints to elevate your business to the next stage.

From Large Corporations to Individuals, Including Management and Marketing

"Takahisa Inoue's Unknown World of PR" targets all business professionals, not limited to specific industries or sizes, including PR staff, executives, marketing staff, and consultants. It comprehensively covers a wide range of topics, from the PR strategies of large corporations to niche PR techniques for small and medium-sized enterprises, and even methods for individual business owners to enhance their brand power.

Unveiling the Secrets Behind Success! Practical and Insightful PR Techniques Revealed

Why did that company succeed? Why did that product become a topic of conversation? We explain the underlying PR logic, and its close connection with marketing and management, in an easy-to-understand manner with concrete examples. Find practical know-how that you can implement today and "insights" that will change your perspective tomorrow on this channel.

Channel Highlights

1 Deep Dive into PR from a "Management and Marketing" Perspective:

It goes beyond mere PR method explanations, unraveling how PR contributes to corporate value and sales from a bird's-eye view of the entire business.

2 Practical and Essential Knowledge from Takahisa Inoue, a Leading Figure:

Takahisa Inoue, a leading PR consultant, provides practical knowledge that can be immediately useful, incorporating his unique know-how and specific case studies accumulated over many years of experience.

3 Highly Versatile Content Useful for All Business Professionals:

Packed with information that can be utilized for personal growth and business problem-solving by all business professionals, from PR staff to executives, marketing staff, consultants, and from large corporations to sole proprietors.

We plan to regularly release practical content useful in the forefront of business every Friday. Please subscribe to the channel and use it as a compass to propel your business forward.

=====================================

<Channel Overview>

Channel Name: Takahisa Inoue's Unknown World of PR

Channel URL: https://www.youtube.com/channel/UCuARo5XNk53rfgzgXwySn3w

Channel Content: Unraveling PR from a marketing and management perspective,

and disseminating practical and essential knowledge useful for all business professionals.

Future Distribution Schedule: Once a week (planned)

=====================================

Introduction of Channel Host

Takahisa Inoue

Title/Representative Director of Inoue Strategy PR Consulting Office. Strategic PR Consultant, PR Planner. Small and Medium Enterprise Management Consultant. Visiting Professor at Business Creation Graduate School. Supreme Advisor of Japan PR Education Center, Representative Director of Curry General Research Institute Co., Ltd.

Profile/Born in 1968. Graduated from Keio University Faculty of Economics and Hosei University Faculty of Law. After working for trading companies, he was involved as a producer in the launch of "Yokohama Curry Museum" and became its representative in November 2002. He demonstrated his skills by increasing visitor numbers through over 100 events annually and 2-3 press releases per week based on his unique PR theory. After retiring in November 2006, he has been active as a leading figure in the research and practice of the cutting-edge management strategy "Strategic PR Management".

He served as a visiting professor at Business Creation Graduate School and has been a popular lecturer for 15 years at organizations such as Senshu Kaigi, Japan Management Rationalization Association, PR School, and Japan PR Education Center, and has been serializing a column in "Koho Kaigi" for 15 years.

He is a curry expert and appears in over 100 media outlets annually. He is a top consultant in the PR field.

- Served as a lecturer for over 10 years in the PR training courses "PR Staff Training Course" and "Release Creation Course" hosted by Senshu Kaigi.

- Served as a lecturer for over 10 years in the "Practical PR Staff Training Course" hosted by the Japan Management Rationalization Association, a training institution for presidents of excellent companies.

- Holds over 120 lectures annually, mainly for corporate training and PR courses at training institutions.

- Has been serializing "Release Dojo" in "Koho Kaigi" published by Senshu Kaigi for over 10 years (currently ongoing).

- Active as a current PR planner at "Curry General Research Institute Co., Ltd.", a consulting company specializing in curry. Handles over 100 media appearances and interviews annually.

- Also active as a "Small and Medium Enterprise Management Consultant", the only national qualification for management consultants with an acceptance rate of 3-4%. Provides management guidance to over 500 companies at the request of Chambers of Commerce and Prefectural Governments. As a Small and Medium Enterprise Management Consultant, he provides consulting not only on PR but also on overall management.

- Consulting experience in a wide range of fields including government agencies, prefectural administrations, finance, real estate, food, dining, legal, retail, fashion, watches, furniture, advertising, service industries, entertainment, etc.

Books/"New Press Release Complete Edition", "Strongest Business Document: How to Write and Use Press Releases", "Introduction to Public Relations" (Senshu Kaigi), "Practical Public Relations: From Organizational Building and Planning to Strategic Execution" (Japan Management Association Management Center), "Curry Making: A Favorite Food for 100 Million People", "Introduction to Marketing Learned Through National Dish Curry" (Nitto Shoin Honsha), and many others.

<Reference Information 2>

What is Inoue Strategy PR Consulting Office! https://mk-pr.jp/

This is a consulting firm led by Takahisa Inoue, a leading figure in the practice of strategic PR, known as a top PR consultant.

It has the following characteristics:

1) Direct guidance from Takahisa Inoue, a leading figure in the PR field.

2) Extensive track record of over 1000 companies in all fields, including manufacturing, services, BtoB, and BtoC.

3) Integrated marketing support, from PR to product development and sales.

4) Realization of in-house PR at a lower budget compared to PR agency companies.

5) Original methods for PR staff training and meticulous follow-up.

<Reference Information 3>

Who is the organizer?

"Japan PR Education Center" Emphasizing Practical Skills

The Japan PR Education Center is an organization that develops PR personnel education and training with the aim of improving the PR capabilities of companies. The value of a company is influenced by the power of its public relations. To reliably develop PR and enhance corporate value, the presence of PR personnel with basic knowledge and practical skills is indispensable, but there are few such training institutions in Japan.

In light of this situation, the Japan PR Education Center will train PR personnel who can achieve results through the following three pillars of business.

<Main Businesses>

- PR Training Office ~ Conducts training for PR staff and those who wish to acquire PR skills.

- PR Expert Qualification ~ Conducts certification exams for those aiming to become PR specialists or seeking career advancement.

- Strategic PR Association ~ Frontline PR activities conducted by PR specialists and practitioners.

<Japan PR Education Center https://nihon-prec.jp/>

3 Major Businesses of the Japan PR Education Center

Specifically, we focus on three businesses: the corporate PR training "Your Company's PR Training Room" business, the PR qualification "PR Expert" business, and the "Strategic PR Association" business.

This center is committed to "PR that produces results," emphasizing practical skills rather than just knowledge!

<Organization Overview>

[Organization Name] Japan PR Education Center

[Business Overview] 1) Operation of corporate PR training "Your Company's PR Training Room"

2) Operation of PR qualification "PR Expert"

3) Operation of the Strategic PR Association

[Start Date of Activities] March 22, 2022

[URL] https://nihon-prec.jp/

[Contact Information] info@nihon-prec.jp