Limited-Time Pop-Up Event Now Open at Yokohama Loft!

Curaden Japan Co., Ltd. (2-18-15 Kojima, Taito-ku, Tokyo; Representative Director: Tomo Ikegame), which sells the Swiss premium oral care brand 'Curaprox' loved in over 90 countries worldwide, is holding a 20-day limited pop-up event on the 7th floor of Yokohama Loft from Saturday, May 30 to Thursday, June 18, 2026. Centered around the popular ultra-fine bristle toothbrush 'CS5460,' the event offers standard fruit-mix toothpaste and travel sets, as well as many items available only during the pop-up period. Additionally, customers who purchase 2,750 yen or more (tax included) will receive a mini-sized toothpaste as a gift. Please take this opportunity to visit. An example of a pop-up exclusive item is the 'Curaprox CS12460 Velvet Edition 2-Pack.' This is an ultra-soft toothbrush with high-density ultra-fine bristles made from CUREN® polyester fibers developed by Swiss Curaden AG. Rather than scrubbing teeth vigorously, it supports gentle brushing without applying force. Enjoy the brushing experience.