Embrace a Light Sparkle. cui-cui SUMMER COLLECTION Launches May 9th
cui-cui, a jewelry brand operated by Colors Inc. (Headquarters: Kofu City, Yamanashi Prefecture, Representative Director: Kentaro Ishii), will launch its SUMMER COLLECTION on May 9, 2026. The collection features jewelry primarily made of silver, offering a light and relaxed feel perfect for summer.
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- 📰 Published: May 9, 2026 at 19:00
- 🔍 Collected: May 9, 2026 at 10:31
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Colors Inc. (Headquarters: Kofu City, Yamanashi Prefecture, Representative Director: Kentaro Ishii, hereinafter referred to as "the Company"), which operates the jewelry brand "cui-cui" born from Yamanashi's world-renowned jewelry industry, will launch its SUMMER COLLECTION on Friday, May 9, 2026.
This collection primarily uses silver materials, offering jewelry that embodies a light and relaxed feel perfect for summer.
With its cool sparkle and delicate designs, it adds a subtle accent to your styling for the upcoming season.
All materials used are Silver 925 (rhodium plated).
2026 SUMMER COLLECTION
"Warm Core"
- Lingering Heat -
Inorganic silver, with a stripped-down heart form.
Breaking the soft image, moving towards more essential emotions.
cui-cui's silver jewelry showcases a coexistence of strength and elegance.
Utilizing the clean sparkle of silver, we propose light and airy designs.
We have prepared a lineup that is easy to incorporate into daily styling, including simple yet impactful forms and items that can be enjoyed by layering.
You can enjoy cool jewelry that can be comfortably worn even in the hot season.
HOOP EARRINGS
Heart motif hoop snap earrings with an impressive plump form.
One piece balances your outfit, creating a subtly sophisticated atmosphere.
The heart motif is detachable, allowing them to be worn as simple silver hoop earrings in a 2-way design, so you can enjoy different looks depending on your styling or mood.
By combining the soft impression of a rounded heart with the clean, sharp sparkle of silver, we achieve a mature balance that suppresses sweetness.
They serve as a subtle accent for casual outfits and add a relaxed touch to elegant styling.
These are jewelry pieces that are easy to incorporate regardless of the season, naturally blending into daily life while subtly highlighting individuality.
RING
Silver Heart Ring | SV925 ¥14,850 (tax included)
Heart motif silver ring with an impressive form that follows the finger.
Simple yet bold design creates a mature, modern impression that suppresses sweetness.
Despite its moderate volume, it is designed to naturally fit the finger, making it feel lighter than it looks.
It serves as a single accent for styling, pulling together the entire coordination.
By combining the soft curves of the heart with the clean, sharp sparkle of silver, we have created a mature balance that does not rely on cuteness.
Heart motif drawn with soft curves. Designed to naturally fit the finger, making it feel lighter than it looks.
BRACELET / ANKLET
Bracelet / Anklet | SV925 ¥13,200 (tax included)
The delicate chain of the bracelet gently blends into the skin, subtly reflecting light with every movement.
The elegant sparkle of silver can be naturally incorporated into daily styling.
Basic yet refined design, perfect for wearing alone or layering.
It complements a wide range of styles from casual to elegant and can be enjoyed regardless of the season.
Despite being a delicate chain, it adds a subtle presence to the wrist, naturally creating depth even in simple coordinations.
Its understated design makes it easy for those unaccustomed to wearing accessories to incorporate, and it is also recommended for men.
Of course, you can wear it simply on its own, but by layering different chains, you can enjoy a more profound styling.
The impression changes depending on the number and combination of layers, making it attractive for free arrangement according to your mood or fashion of the day.
These items, with the clean sparkle unique to silver, naturally blend into daily outfits and subtly highlight individuality.
We have created jewelry that can be enjoyed in a self-balanced way, regardless of gender or taste.
CHAIN NECKLACE
Long chain necklace convenient for layering.
The simple chain, not too thick, creates a neat impression.
Layering with necklaces of different lengths adds a natural rhythm and depth to your styling.
The light sparkle unique to silver ensures it doesn't feel heavy even when layered, creating a relaxed balance.
With its basic design, it is versatile for various occasions.
Keywords:
This collection primarily uses silver materials, offering jewelry that embodies a light and relaxed feel perfect for summer.
With its cool sparkle and delicate designs, it adds a subtle accent to your styling for the upcoming season.
All materials used are Silver 925 (rhodium plated).
2026 SUMMER COLLECTION
"Warm Core"
- Lingering Heat -
Inorganic silver, with a stripped-down heart form.
Breaking the soft image, moving towards more essential emotions.
cui-cui's silver jewelry showcases a coexistence of strength and elegance.
Utilizing the clean sparkle of silver, we propose light and airy designs.
We have prepared a lineup that is easy to incorporate into daily styling, including simple yet impactful forms and items that can be enjoyed by layering.
You can enjoy cool jewelry that can be comfortably worn even in the hot season.
HOOP EARRINGS
Heart motif hoop snap earrings with an impressive plump form.
One piece balances your outfit, creating a subtly sophisticated atmosphere.
The heart motif is detachable, allowing them to be worn as simple silver hoop earrings in a 2-way design, so you can enjoy different looks depending on your styling or mood.
By combining the soft impression of a rounded heart with the clean, sharp sparkle of silver, we achieve a mature balance that suppresses sweetness.
They serve as a subtle accent for casual outfits and add a relaxed touch to elegant styling.
These are jewelry pieces that are easy to incorporate regardless of the season, naturally blending into daily life while subtly highlighting individuality.
RING
Silver Heart Ring | SV925 ¥14,850 (tax included)
Heart motif silver ring with an impressive form that follows the finger.
Simple yet bold design creates a mature, modern impression that suppresses sweetness.
Despite its moderate volume, it is designed to naturally fit the finger, making it feel lighter than it looks.
It serves as a single accent for styling, pulling together the entire coordination.
By combining the soft curves of the heart with the clean, sharp sparkle of silver, we have created a mature balance that does not rely on cuteness.
Heart motif drawn with soft curves. Designed to naturally fit the finger, making it feel lighter than it looks.
BRACELET / ANKLET
Bracelet / Anklet | SV925 ¥13,200 (tax included)
The delicate chain of the bracelet gently blends into the skin, subtly reflecting light with every movement.
The elegant sparkle of silver can be naturally incorporated into daily styling.
Basic yet refined design, perfect for wearing alone or layering.
It complements a wide range of styles from casual to elegant and can be enjoyed regardless of the season.
Despite being a delicate chain, it adds a subtle presence to the wrist, naturally creating depth even in simple coordinations.
Its understated design makes it easy for those unaccustomed to wearing accessories to incorporate, and it is also recommended for men.
Of course, you can wear it simply on its own, but by layering different chains, you can enjoy a more profound styling.
The impression changes depending on the number and combination of layers, making it attractive for free arrangement according to your mood or fashion of the day.
These items, with the clean sparkle unique to silver, naturally blend into daily outfits and subtly highlight individuality.
We have created jewelry that can be enjoyed in a self-balanced way, regardless of gender or taste.
CHAIN NECKLACE
Long chain necklace convenient for layering.
The simple chain, not too thick, creates a neat impression.
Layering with necklaces of different lengths adds a natural rhythm and depth to your styling.
The light sparkle unique to silver ensures it doesn't feel heavy even when layered, creating a relaxed balance.
With its basic design, it is versatile for various occasions.
Keywords: