A 260-person SME is Seriously Changing Japan's Construction DX. — From Hokkaido, the Dream of 'Supplying DX Talent to Society' —
Crossty Holdings, an SME with 260 employees, announces its ambitious plan to transform Japan's construction industry through DX. The company aims to cultivate DX talent in-house and eventually supply it to the entire industry, with a vision to spin off its Digital Promotion Department.
📋 Article Processing Timeline
- 📰 Published: April 1, 2026 at 18:00
- 🔍 Collected: April 1, 2026 at 09:36
- 🤖 AI Analyzed: April 16, 2026 at 20:18 (370h 41m after Collected)
Our company supports April Dream, which aims to make April 1st a day to announce dreams. This press release is the dream of "Crossty Holdings Co., Ltd."
Crossty Holdings Co., Ltd. (Higashi-ku, Sapporo, Hokkaido; Representative Director: Hideki Hayashi; hereinafter referred to as "the Company")
is announcing the dream for a "future construction industry" envisioned by the Digital Promotion Department established within our group.
This press release is a dream and declaration that overlays our current initiatives with the future vision we envision beyond them.
Electrical facility construction, water facility construction, housing after-sales maintenance, material procurement, real estate, architecture, interior design, craftsman training――.
A small and medium-sized enterprise group with approximately 260 employees, covering all areas related to housing and construction.
Despite our size, we deliberately chose to have our "own Digital Promotion Department."
The reason is simple.
Because we believe that DX is not something to be outsourced, but something to be nurtured from within the現場 (on-site).
Our Dream: To cultivate DX and IT talent not for our own company, but for society
The construction industry is currently at an unprecedented turning point.
Chronic labor shortages, individualization of tasks, retirement of veterans. While the necessity of DX continues to be discussed,
"I don't know where to start."
"There's no one in the company who understands IT."
Such voices are overflowing from the現場 (on-site).
That's why we thought.
If there's a shortage of DX talent, we should cultivate it. If there's no one in the company, we should create them ourselves.
The role of Crossty Holdings' Digital Promotion Department is not limited to improving operational efficiency and productivity within the group.
Our dream is to become an "entity that can supply" the cultivated DX and IT talent to the entire construction industry, which suffers from talent shortages, eventually transcending the boundaries of our own group.
To support Japan's construction industry from a single company in Hokkaido. That is not an easy path. Nevertheless, we believe that if no one does it, the future will not change.
The Next Challenge: Spin-off
To seriously realize this dream, we envision a plan to spin off the Digital Promotion Department.
・Headquarters: Sapporo City
・Tokyo Office: Conceptual stage
Sapporo and Tokyo.
Local and urban.
Construction and digital.
Deliberately connecting areas that are inherently difficult to intersect.
A local DX organization that understands the現場 (on-site),
will become a presence that supports companies nationwide in Japan.
Not "impossible because it's local," but
"DX that is possible precisely because it's local."
Proving that possibility is
Our April Dream.
Mission: To create the most 'stress-free' and comfortable workplace in Japan
The purpose of DX is not to introduce tools.
What we truly want to change is the way we work itself.
・現場 (on-site) where long working hours are the norm
・Individualization where work concentrates on specific people
・A system where hard work is not properly evaluated
Solving these challenges not with willpower or effort, but with the power of data and systems.
That is the mission we entrust to DX.
Vision: Maximum results in minimum time. Towards top-class productivity in the construction industry
・Towards an organization that can make decisions based on data, not intuition
・Towards work design where everyone can perform with peace of mind
・From a company where 'busy people' are evaluated, to a company where 'people who achieve results' are rewarded
We will initiate that change ourselves, and eventually spread it throughout the construction industry.
We will make it happen.
Declaring a Dream
The future written in this release is, at present, still a concept, a plan, a dream.
However, a dream cannot begin without being spoken.
We believe that declaring it externally and internally is the first step towards its realization.
Those who resonate with this dream.
Those who want to work with us.
Those who want to change the construction industry with DX.
We sincerely hope for the day when we can meet as a real project in the near future.
*This release supports PR TIMES "April Dream" and announces a dream that we aim to realize.
Company Name: Crossty Holdings Co., Ltd.
Location: 1-1, Kita 37-jo Higashi 15-chome, Higashi-ku, Sapporo, Hokkaido
Business Activities: Group management centered on construction and electrical facility work
Representative: Hideki Hayashi, Representative Director
TEL: 011-751-0133
FAQ
What kind of DX is Crossty Holdings aiming for?
It aims to solve issues like long working hours and job individualization in the construction industry using data and systems, creating an environment where people can work without undue strain.
What is the purpose of spinning off the Digital Promotion Department?
The goal is to supply DX and IT talent, nurtured in-house, to the entire construction industry beyond the group's boundaries, thereby promoting DX across the industry.
Why supply DX talent from Hokkaido?
As a DX organization originating from a regional area, it aims to leverage its on-site knowledge, prove that 'DX is possible precisely because it's regional,' and become a presence that supports companies nationwide.