Affiliated Creator to Speak at Session of Japan's Largest Game Developer Conference "CEDEC2026"!

C&R Inc. (C&R Holdings), which operates Japan's largest creative development studio "C&R Creative Studios," is pleased to announce that VFX Designer Hakuyuu Sato, affiliated with the studio, will be speaking at the regular session "Efficient Production and Library Creation of User-Friendly Effect Materials ~ Procedural Approach Using Substance 3D Designer and Bifrost for Maya ~" at the game developer conference "CEDEC2026." This session will be held on July 23 (Thu) in Venue 7 within CEDEC.

CEDEC2026 C&R Creative Studios Member Speaking Session Overview

≪Efficient Production and Library Creation of User-Friendly Effect Materials≫ This session will introduce a procedural approach to creating effect materials by combining Substance 3D Designer and Bifrost for Maya. It will also explain the concept of designing textures and meshes as reusable generators/templates, rather than "one-off materials," to achieve both production efficiency and quality.

Date and Time July 23, 2026 (Thu) 14:40 - 15:40

Venue Venue 7 within CEDEC

Speaker and Profile

Hakuyuu Sato Joined C&R Inc. in 2023. As a VFX designer at C&R Creative Studios COYOTE, he primarily works on consumer projects using proprietary engines. He excels at technical approaches, developing efficiency tools, and conducting internal study sessions and writing technical blog posts.

<Message> I will share an efficient asset creation approach using Substance 3D Designer and Bifrost for Maya, as well as concepts for library development that are independent of specific tools. I hope the content of this session will be of some help to everyone's production.

≪Related articles written by Sato can be found here≫ ▼[Booth Product Introduction] Texture Library Distribution https://vfx.crdg.jp/tech/2026/05/26/5972/

▼[Maya: Bifrost] Introduction to Effect Mesh Creation Tool https://vfx.crdg.jp/tech/2025/02/06/2360/

▼[Maya: Bifrost] Let's Create Your Own Dual Mesh (Barrier Shape) Node https://vfx.crdg.jp/tech/2025/11/12/4227/

▼Details of this session can be found here https://cedec.cesa.or.jp/2026/timetable/detail/s698307d48c8e4/

[Inquiries Regarding CEDEC Presentation] C&R Inc. Digital Content Group, CEDEC Representative Mail: info@crdg.jp

CEDEC2026 Overview

What is CEDEC? CEDEC is Japan's largest conference for computer entertainment developers to share technologies and knowledge related to games. It is held annually over three days and features approximately 200 sessions.

Date and Time July 22, 2026 (Wed) - July 24, 2026 (Fri)

Venue ・Pacifico Yokohama North Address: Minatomirai, Nishi-ku, Yokohama, Kanagawa Prefecture Map: https://cedec.cesa.or.jp/2025/outline/ ・Online

Target Audience ・Individuals involved in computer entertainment development, primarily games. ・Platforms include consumer, mobile, network, etc. ・Individuals involved in the production and business of entertainment content. ・Individuals involved in the development and research of related technologies and equipment.

Organizer General Incorporated Association Computer Entertainment Supplier's Association (CESA)

▼Types of Admission Passes and Prices https://cedec.cesa.or.jp/2026/ticket_guide/price/

▼Please check here for details on CEDEC2026. https://cedec.cesa.or.jp/2026/

About C&R Creative Studios

C&R Creative Studios is Japan's largest creative development studio operated by C&R Inc. The in-house development studios for video and web, established in 2002, have grown year by year, expanding their fields to games, web, video, XR, CG, movies, advertising, manga, novels, architecture, and fashion. "C&R Creative Studios" was born in 2021 to encompass these studios. Currently, there are 2,000 affiliated creators involved in over 6,000 projects annually. https://crdg.jp/

<Game-Related Seminars, Courses, and Services> ▼Create Outstanding UI: Games, Apps, and Websites (E-learning) https://www.creativevillage.ne.jp/category/crv_event/154594/

▼"Game Career Scout" - A Recruitment Scout Service Specializing in the Game Industry https://gamecareerscout.com/applicant

▼"C&R Creative Academy" - Game Creator Training Program for Beginners https://www.cr-ca.com/

【About C&R Inc.】 Founded in 1990, C&R Inc. operates with the mission of "Enhancing the Lifetime Value of Professionals" and "Contributing to Client Value Creation." The company engages in agency business (dispatch and recruitment), production business (development and contracting), and rights management business (planning, development, and distribution of intellectual property) for professionals in fields such as video, games, web, advertising/publishing, authorship, performing arts, architecture, AI/DX, and athletes. As the C&R Group, it operates in the medical, IT, accounting, legal, fashion, food, life sciences, CXO, and agriculture sectors, expanding its reach to a total of 18 fields.

Website: https://www.cri.co.jp/ X: https://twitter.com/creekcrv Facebook: https://www.facebook.com/creekandriver note: https://note.com/creek LinkedIn: https://www.linkedin.com/company/cr.creekandriver YouTube: https://www.youtube.com/channel/UCS9MHzddqWKsOAgmUnTgxIg

▼Company Introduction Video Filmed by Drone Now Available!

https://youtu.be/2YRqMPcsv3o

▼What are the Origins of C&R Inc.? Brand Site "Go Beyond the Limit" https://www.cri.co.jp/gobeyond/