Personality Change: TOKYO FM's 'Sustena*Days supported by Kurecia'

Nippon Paper Crecia announced that starting April 4, 2026, the personality of TOKYO FM's popular radio program 'Sustena*Days' will change to Hokuto Yoshino (THE RAMPAGE). The program conveys hope for the future through SDGs actions and entertainment.
紙・パルプ,ラジオ・テレビ,SDGs関連,雑貨NQ 4/100出典:prnews

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  • 📰 Published: April 3, 2026 at 23:00
Nippon Paper Crecia Co., Ltd., a member of the Nippon Paper Group [Address: 4-6 Kanda-Surugadai, Chiyoda-ku, Tokyo; President and Representative Director: Atsumi Yasanaga], has been the main sponsor of TOKYO FM's 'Takanori Iwata's Sustena*Days supported by Nippon Paper Crecia' since the program's inception in April 2024.

Starting with the broadcast on Saturday, April 4, 2026, the personality will transition from Takanori Iwata of Sandaime J SOUL BROTHERS to Hokuto Yoshino of THE RAMPAGE. Please tune in.

[Thoughts on Sponsorship]

TOKYO FM's 'Sustena*Days supported by Crecia' is a program that introduces SDGs actions and entertainment, serving as a "dream-filled baton" for the future, with the theme of "Children's tomorrow, Adult's today." Nippon Paper Crecia, which upholds the corporate slogan "Hygiene, always," provides sponsorship as it aligns with their vision of connecting to a better future through their products.

■ [Program Overview]

・Program Title: 'Hokuto Yoshino's Sustena*Days supported by Crecia'
・Broadcast Schedule: Every Saturday, 8:00 AM - 8:25 AM
・Broadcaster: TOKYO FM
・Personality: Hokuto Yoshino (from Saturday, April 4th)
・Program HP: https://www.tfm.co.jp/sustainadays/
・Program X: @sustaina2_tfm

FAQ

What kind of program is 'Sustena*Days'?

It is a program broadcast on TOKYO FM every Saturday from 8 AM, introducing SDGs actions and entertainment, themed around hope for the future.

Why is Nippon Paper Crecia sponsoring this program?

Because their corporate slogan "Hygiene, always" and their vision of connecting to a better future through products align with the program's theme.

What is the impact of the personality change?

It is expected to expand reach to younger demographics and revitalize the program, aiming to attract fans of Hokuto Yoshino from THE RAMPAGE.