“A New Way to Convey Japanese Monozukuri” Born from the Expo: “MONOKATARI EXPO 2026” Announced — Conveying through exhibitions, preserving digitally, and connecting to sales channels —
The MONOKATARI EXPO 2026 Consortium has announced a hybrid exhibition designed to showcase the value of Japanese manufacturing through experiences and storytelling. Building on the legacy of the 2025 Osaka-Kansai Expo, the initiative combines physical exhibitions with digital platforms to create a sustainable model for market expansion.
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- 📰 Published: April 1, 2026 at 08:58
- 🔍 Collected: April 1, 2026 at 01:00
The MONOKATARI EXPO 2026 Consortium will hold the hybrid exhibition “MONOKATARI EXPO 2026,” which conveys the value of manufacturing companies across Japan through “experiences” and “stories.”
The exhibition secretariat is managed by the general incorporated association CRENEO (Representative Director: Hideomi Tanaka).
This project is a “soft legacy project” that develops initiatives born from the 2025 Osaka-Kansai Expo.
[MONOKATARI EXPO 2026 Concept Movie]
■ What is MONOKATARI?
MONOKATARI is a system that combines exhibitions with digital technology to realize a “structure that conveys” a company’s market development and brand messaging.
By conveying value at exhibitions and continuously disseminating that content, we have realized a sales channel creation model that does not end with the exhibition.
■ Achievements (2025)
・Exhibitors: Approx. 20 companies from Wajima, Nanao, Wakayama, Tokushima, etc.
・Visitors: Approx. 22,000 people
・Sales: Approx. 6 million yen
Evaluated as a new industrial support model in collaboration with Chambers of Commerce and Industry.
■ Experiences (VR/XR/Digital)
Through:
・VR workshop experiences
・XR understanding of products and spaces
・Continuous dissemination via digital malls
We have realized an “exhibition that allows you to experience value,” rather than just a simple display.
■ Inner View Experience
You can experience actual exhibition spaces, workshops, and stores digitally.
▼ MONOKATARI EXPO 2025 Venue Inner View
https://my.matterport.com/show/?m=wQyevuSh53R
*Can be viewed from smartphones and PCs.
[Images: VR workshop experience, AR glass exhibition/explanation, Digital open factory, Examples of exhibited products/spaces]
[Image: Image of company/product listing on a digital mall (continuous dissemination/sales channel foundation)]
■ Structural Understanding
This exhibition combines:
Exhibition (Experience/Awareness) × Digital (Continuous Dissemination/Sales Channel Conversion)
To realize a “mechanism for market development that does not end with the exhibition.”
[Image: A sales channel development model that links exhibitions (EXPO) and digital (JAPAN)]
■ MONOKATARI EXPO 2026 Overview [Event Period]
September – December 2026
[Main Venues]
・KITTE Osaka (October, approx. 1 month)
・KITTE Marunouchi (December 11–13)
■ Consortium Structure
This consortium has welcomed Mr. Keiju Matsushima, Chairman of the Softopia Japan Foundation, as an advisor. By involving organizations in the AI, IoT, and DX fields, as well as nationwide industrial and distribution-related organizations, we have built a cross-sectoral cooperation system.
Furthermore, companies such as the World Trade Center (Tokyo/Osaka) are participating, establishing a system with an eye toward domestic and international expansion.
■ Participation
Applications open from April 1, 2026.
We are currently accepting provisional reservations (priority guidance).
MONOKATARI EXPO 2026 offers a market development model that combines an exhibition (EXPO) and a digital mall (JAPAN).
This exhibition is designed with the premise of digital mall listing (foundation building).
Many companies participate in the flow of: (1) Digital mall listing (foundation building) → (2) EXPO exhibition (awareness/experience).
▼ Click here for provisional reservations and details
(Google Form URL or QR Code)
*As space is limited, please check early if you are considering participation.
■ Organizers/Structure
[Organizer] MONOKATARI EXPO 2026 Consortium
[Secretariat] General Incorporated Association CRENEO
[Production] CRENEO Co., Ltd.
■ Comment (Secretariat)
Hideomi Tanaka, Representative Director, General Incorporated Association CRENEO
There is value in Japanese manufacturing that has yet to be told.
It is not the product itself, but the “story” where people, technology, and background overlap.
MONOKATARI is a system to convey that correctly and connect it to sales channels.
The exhibition secretariat is managed by the general incorporated association CRENEO (Representative Director: Hideomi Tanaka).
This project is a “soft legacy project” that develops initiatives born from the 2025 Osaka-Kansai Expo.
[MONOKATARI EXPO 2026 Concept Movie]
■ What is MONOKATARI?
MONOKATARI is a system that combines exhibitions with digital technology to realize a “structure that conveys” a company’s market development and brand messaging.
By conveying value at exhibitions and continuously disseminating that content, we have realized a sales channel creation model that does not end with the exhibition.
■ Achievements (2025)
・Exhibitors: Approx. 20 companies from Wajima, Nanao, Wakayama, Tokushima, etc.
・Visitors: Approx. 22,000 people
・Sales: Approx. 6 million yen
Evaluated as a new industrial support model in collaboration with Chambers of Commerce and Industry.
■ Experiences (VR/XR/Digital)
Through:
・VR workshop experiences
・XR understanding of products and spaces
・Continuous dissemination via digital malls
We have realized an “exhibition that allows you to experience value,” rather than just a simple display.
■ Inner View Experience
You can experience actual exhibition spaces, workshops, and stores digitally.
▼ MONOKATARI EXPO 2025 Venue Inner View
https://my.matterport.com/show/?m=wQyevuSh53R
*Can be viewed from smartphones and PCs.
[Images: VR workshop experience, AR glass exhibition/explanation, Digital open factory, Examples of exhibited products/spaces]
[Image: Image of company/product listing on a digital mall (continuous dissemination/sales channel foundation)]
■ Structural Understanding
This exhibition combines:
Exhibition (Experience/Awareness) × Digital (Continuous Dissemination/Sales Channel Conversion)
To realize a “mechanism for market development that does not end with the exhibition.”
[Image: A sales channel development model that links exhibitions (EXPO) and digital (JAPAN)]
■ MONOKATARI EXPO 2026 Overview [Event Period]
September – December 2026
[Main Venues]
・KITTE Osaka (October, approx. 1 month)
・KITTE Marunouchi (December 11–13)
■ Consortium Structure
This consortium has welcomed Mr. Keiju Matsushima, Chairman of the Softopia Japan Foundation, as an advisor. By involving organizations in the AI, IoT, and DX fields, as well as nationwide industrial and distribution-related organizations, we have built a cross-sectoral cooperation system.
Furthermore, companies such as the World Trade Center (Tokyo/Osaka) are participating, establishing a system with an eye toward domestic and international expansion.
■ Participation
Applications open from April 1, 2026.
We are currently accepting provisional reservations (priority guidance).
MONOKATARI EXPO 2026 offers a market development model that combines an exhibition (EXPO) and a digital mall (JAPAN).
This exhibition is designed with the premise of digital mall listing (foundation building).
Many companies participate in the flow of: (1) Digital mall listing (foundation building) → (2) EXPO exhibition (awareness/experience).
▼ Click here for provisional reservations and details
(Google Form URL or QR Code)
*As space is limited, please check early if you are considering participation.
■ Organizers/Structure
[Organizer] MONOKATARI EXPO 2026 Consortium
[Secretariat] General Incorporated Association CRENEO
[Production] CRENEO Co., Ltd.
■ Comment (Secretariat)
Hideomi Tanaka, Representative Director, General Incorporated Association CRENEO
There is value in Japanese manufacturing that has yet to be told.
It is not the product itself, but the “story” where people, technology, and background overlap.
MONOKATARI is a system to convey that correctly and connect it to sales channels.