Pop-up Event "Sunhoseki Fair" to be Held!

CRAVIA Inc. (Headquarters: Minato-ku, Tokyo; President and CEO: Hiroki Fujiwara; hereinafter "the Company") announces that it will sequentially hold the "Sunhoseki Fair," a limited-time event for the popular brand developed by the Interactive Contents Division of Memory-Tech Tsukuba Corporation (hereinafter "Sunhoseki"), at major commercial facilities nationwide in April 2026.

The Company centralizes the licensing contact point for the IP owned by Sunhoseki and promotes revenue maximization across e-commerce, wholesale, retail, and digital domains.

1. Overview of this Matter

This fair is a limited-time pop-up event that offers not only Sunhoseki's product lineup of low-priced accessories, stationery, and miscellaneous goods but also sales and experiential opportunities for IP content centered around the popular original character "Hoppe-chan."

At this event, we will feature a lineup of high-value-added products unique to a physical venue, such as:

・ Event venue exclusive products

・ Highly rare "Hoppe-chan" related items

thereby aiming to maximize the purchasing intent of visitors.

2. Event Details

・ Kyoto Area

・Period: April 7, 2026 - April 14, 2026

・Venue: Kyoto Porta (B2F South Area Event Space)

https://sunho.store/blogs/fair/kyotoporuta

・ Nagoya Area

・Period: April 15, 2026 - April 20, 2026

・Venue: Asunal Kanayama (3F POPUP SQUARE)

https://sunho.store/blogs/fair/aichi

・ Chiba Area

・Period: April 29, 2026 - May 6, 2026

・Venue: Seven Park Ario Kashiwa (3F Special Event Venue)

https://sunho.store/blogs/fair/ariokashiwa

3. Strategic Significance of this Matter