From Property Managers to 'Total Asset Management Companies': Clasico Consulting Firm Unveils New Vision at TATSUJIN VISION 2026
Clasico Consulting Firm held 'TATSUJIN VISION 2026,' a nationwide event for real estate companies. Attended by 163 industry professionals, the event introduced the concept of the 'Total Asset Management Company'—a model that goes beyond simple property maintenance to provide integrated support for asset value enhancement, inheritance, AI/DX, and sales. New services and the expansion of the 'TATSUJIN OS' management platform were also announced.
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- 📰 Published: May 19, 2026 at 22:10
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Clasico Consulting Firm Co., Ltd. hosted 'TATSUJIN VISION 2026,' an event targeting real estate companies across Japan. At this event, the company introduced the concept of the 'Total Asset Management Company' as a new role required for future rental management firms. This model extends beyond traditional property management to provide integrated support for enhancing asset value, building revitalization, inheritance/succession, sales assistance, AI/DX, and human resource development.
Key highlights of TATSUJIN VISION 2026 included:
- Announcing the 'Total Asset Management Company' as the new standard for rental management firms.
- Introducing new service groups to support the realization of total asset management.
- Providing '40 AI Success Stories' and '100 TATSUJIN Success Stories' to participating companies.
- Exhibiting TATSUJIN education books, success cases, and tools/operational expertise used by the Clasico Group.
- Facilitating networking and sharing of challenges and practical examples among real estate companies nationwide.
The event drew 163 real estate industry professionals from across the country. In response to a changing environment marked by population decline, vacancy risks, aging buildings, and inheritance issues, Clasico advocates evolving from a 'company that manages properties' to a 'company that partners in the future of assets.' A Total Asset Management Company combines brokerage and management with renovation, exterior improvements, sales, AI/DX, and more to provide multifaceted support for an owner's real estate business.
Norihiru Komura, Representative of Clasico Group, noted that owner challenges go beyond just vacancy measures; they include value maintenance, appropriate rent increases, maintenance planning, and asset succession. Through cases utilizing the 'Renotta' renovation brand, the company has successfully increased property appeal through concept design and improved recruitment methods, ensuring properties are chosen without lowering rents.
Furthermore, the company promotes 'TATSUJIN OS' as a system to support this evolution. It is a management support platform that systematizes expertise in management contracts, AI utilization, and owner proposals, helping local real estate companies provide higher value to property owners. The event shared specific initiatives alongside the announcement of new service groups.
Key highlights of TATSUJIN VISION 2026 included:
- Announcing the 'Total Asset Management Company' as the new standard for rental management firms.
- Introducing new service groups to support the realization of total asset management.
- Providing '40 AI Success Stories' and '100 TATSUJIN Success Stories' to participating companies.
- Exhibiting TATSUJIN education books, success cases, and tools/operational expertise used by the Clasico Group.
- Facilitating networking and sharing of challenges and practical examples among real estate companies nationwide.
The event drew 163 real estate industry professionals from across the country. In response to a changing environment marked by population decline, vacancy risks, aging buildings, and inheritance issues, Clasico advocates evolving from a 'company that manages properties' to a 'company that partners in the future of assets.' A Total Asset Management Company combines brokerage and management with renovation, exterior improvements, sales, AI/DX, and more to provide multifaceted support for an owner's real estate business.
Norihiru Komura, Representative of Clasico Group, noted that owner challenges go beyond just vacancy measures; they include value maintenance, appropriate rent increases, maintenance planning, and asset succession. Through cases utilizing the 'Renotta' renovation brand, the company has successfully increased property appeal through concept design and improved recruitment methods, ensuring properties are chosen without lowering rents.
Furthermore, the company promotes 'TATSUJIN OS' as a system to support this evolution. It is a management support platform that systematizes expertise in management contracts, AI utilization, and owner proposals, helping local real estate companies provide higher value to property owners. The event shared specific initiatives alongside the announcement of new service groups.
FAQ
「総資産管理会社」とはどのような概念ですか？
従来の賃貸管理・仲介にとどまらず、リノベーション、売買、相続・承継、資産活用、AI・DX、人材育成などを一体的に組み合わせ、不動産オーナーの資産経営を多面的に支援する次世代の不動産管理会社のあり方です。
「TATSUJIN VISION 2026」の参加者数は？
全国から163名の不動産業界関係者が参加しました。
不動産会社を支援する「TATSUJIN OS」とは何ですか？
不動産会社の業務、人材育成、営業、管理、提案活動を支援する経営支援プラットフォームです。管理受託からAI活用、オーナー提案までのノウハウを体系化し、地域のオーナーへの価値提供を支援します。
空室対策においてクラスコが重視しているポイントは？
単に空室を埋めるのではなく、リノベーションブランド「Renotta」などを活用して物件の魅力を高め、家賃を下げずに（あるいは上げて）入居者に選ばれる価値を創出することを重視しています。
イベントで提供された具体的な資料やノウハウは？
「AI成功事例40選」や「TATSUJIN成功事例100選」に加え、教育ブック、クラスコグループが活用するツールや運用ノウハウが展示・提供されました。