Crasco Makes Its First Foray into the Toyama Area. Opening Toyama Office in April Ahead of Store Launch in December 2026.
Crasco Co., Ltd., a real estate firm, will open its first Toyama store in December 2026. Preparations begin with a Toyama office in April and an owner seminar in June to share profitability improvement strategies.
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- 📰 Published: April 24, 2026 at 20:10
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Crasco Co., Ltd. (Headquarters: Kanazawa City, Ishikawa Prefecture; President & CEO: Norihiro Komura), which operates in Ishikawa, Tokyo, and Saitama with businesses including real estate brokerage, property management, built-for-sale housing, asset utilization, inheritance planning, and solutions for real estate companies, will open a store for rental brokerage, management, and real estate sales in the Toyama area in December 2026.
Ahead of this, the company will establish the 'Toyama Office' in April 2026 to begin full-scale business preparations. Furthermore, on Saturday, June 13, 2026, Crasco will host the '1st Toyama Expansion Commemorative Seminar' for real estate owners who possess properties in Toyama, unveiling know-how cultivated in Ishikawa on improving vacancy rates, increasing rent, and boosting overall profitability. Moving forward, the company plans to regularly hold seminars for property owners within Toyama Prefecture.
■ Roadmap to the Toyama Expansion
April 2026: Opening of the Toyama Office (Toyama Denki Building Main Building 203, 3-1 Sakurabashi-dori, Toyama City, Toyama Prefecture)
June 13, 2026: 1st Toyama Expansion Commemorative Seminar 'The Golden Rule of Fully Occupied Management to Raise Rent'
December 2026 (Scheduled): Toyama Store Grand Opening
■ Background of Expansion: Meeting the Expectations of Toyama Real Estate Owners and Contributing to Profitability Improvement
To date, Crasco has developed a multifaceted business primarily in Ishikawa Prefecture, as well as in Tokyo and Saitama, covering real estate brokerage, rental management, built-for-sale housing, asset utilization, inheritance measures, and solutions for real estate companies nationwide. For some time, many real estate owners have voiced their desires, stating, 'We want you to open a store in Toyama' and 'We want you to utilize Crasco's vacancy improvement know-how in Toyama as well.' Responding to these expectations is considered one of our most important missions.
Currently, Toyama Prefecture faces a severe market challenge with a higher vacancy rate than Ishikawa Prefecture, questioning the very nature of rental management. Simply lowering rents will not protect profitability. As repair costs, construction expenses, and management costs rise, the future of rental management demands, more than ever, the creation of 'properties that are chosen' and a 'management perspective that protects profits.' Leveraging the 'design,' 'ideas,' and proposal capabilities for improving income-producing real estate cultivated over its 63-year history, Crasco will contribute to the management improvement of real estate owners in Toyama.
■ Supporting Rent Increases and Vacancy Reductions with the Renovation Brand 'Renotta'
In Toyama Prefecture, the vacancy problem is becoming increasingly severe due to oversupply and the aging of properties. In such an environment, it is difficult to protect owner profits relying solely on conventional rent reduction strategies. The renovation brand 'Renotta,' which Crasco will roll out in Toyama, goes beyond mere restoration to the original state. By giving each room a clear concept, properties are transformed from 'just a place to live' into 'residences with a reason to be chosen.'
This makes it easier not only to improve occupancy rates but also to maintain appropriate rent levels and achieve rent increases. This initiative benefits both parties: it leads to long-term profitability improvements for owners and enhances the living satisfaction of tenants.
■ Providing New Choices for Real Estate Management in Toyama through DX x Design x Buying & Reselling
Crasco will bring to Toyama its three core strengths honed in Ishikawa: 'technology,' 'design,' and 'revitalization capabilities.' For real estate owners, the company proposes concrete measures for profitability improvement by visualizing post-tax cash flow through financial analysis using AI and digital tools. Furthermore, through strategic design that enhances property appeal, the goal is to transform properties into 'earning assets' that generate high returns over the long term, rather than just performing basic repairs. In addition, the company is engaged in the renovation and resale of pre-owned condominiums, expanding new options for real estate utilization that offer appeal and profitability distinct from new builds.
■ Achieving Both High Returns and Inheritance Measures with the New Apartment Brand 'GO FUN APARTMENT'
Taking advantage of Toyama's market characteristics—land prices lower than Ishikawa's but rent levels on par with Ishikawa's—Crasco will launch the new apartment brand 'GO FUN APARTMENT.' Moreover, by utilizing the option of long-term financing of up to 35 years, Crasco will provide an environment that makes it easier to realize real estate investments that balance profitability and stability while keeping monthly repayment burdens low. This brand is designed to benefit not only the profitability of real estate owners but also the lives of the tenants.
Ahead of this, the company will establish the 'Toyama Office' in April 2026 to begin full-scale business preparations. Furthermore, on Saturday, June 13, 2026, Crasco will host the '1st Toyama Expansion Commemorative Seminar' for real estate owners who possess properties in Toyama, unveiling know-how cultivated in Ishikawa on improving vacancy rates, increasing rent, and boosting overall profitability. Moving forward, the company plans to regularly hold seminars for property owners within Toyama Prefecture.
■ Roadmap to the Toyama Expansion
April 2026: Opening of the Toyama Office (Toyama Denki Building Main Building 203, 3-1 Sakurabashi-dori, Toyama City, Toyama Prefecture)
June 13, 2026: 1st Toyama Expansion Commemorative Seminar 'The Golden Rule of Fully Occupied Management to Raise Rent'
December 2026 (Scheduled): Toyama Store Grand Opening
■ Background of Expansion: Meeting the Expectations of Toyama Real Estate Owners and Contributing to Profitability Improvement
To date, Crasco has developed a multifaceted business primarily in Ishikawa Prefecture, as well as in Tokyo and Saitama, covering real estate brokerage, rental management, built-for-sale housing, asset utilization, inheritance measures, and solutions for real estate companies nationwide. For some time, many real estate owners have voiced their desires, stating, 'We want you to open a store in Toyama' and 'We want you to utilize Crasco's vacancy improvement know-how in Toyama as well.' Responding to these expectations is considered one of our most important missions.
Currently, Toyama Prefecture faces a severe market challenge with a higher vacancy rate than Ishikawa Prefecture, questioning the very nature of rental management. Simply lowering rents will not protect profitability. As repair costs, construction expenses, and management costs rise, the future of rental management demands, more than ever, the creation of 'properties that are chosen' and a 'management perspective that protects profits.' Leveraging the 'design,' 'ideas,' and proposal capabilities for improving income-producing real estate cultivated over its 63-year history, Crasco will contribute to the management improvement of real estate owners in Toyama.
■ Supporting Rent Increases and Vacancy Reductions with the Renovation Brand 'Renotta'
In Toyama Prefecture, the vacancy problem is becoming increasingly severe due to oversupply and the aging of properties. In such an environment, it is difficult to protect owner profits relying solely on conventional rent reduction strategies. The renovation brand 'Renotta,' which Crasco will roll out in Toyama, goes beyond mere restoration to the original state. By giving each room a clear concept, properties are transformed from 'just a place to live' into 'residences with a reason to be chosen.'
This makes it easier not only to improve occupancy rates but also to maintain appropriate rent levels and achieve rent increases. This initiative benefits both parties: it leads to long-term profitability improvements for owners and enhances the living satisfaction of tenants.
■ Providing New Choices for Real Estate Management in Toyama through DX x Design x Buying & Reselling
Crasco will bring to Toyama its three core strengths honed in Ishikawa: 'technology,' 'design,' and 'revitalization capabilities.' For real estate owners, the company proposes concrete measures for profitability improvement by visualizing post-tax cash flow through financial analysis using AI and digital tools. Furthermore, through strategic design that enhances property appeal, the goal is to transform properties into 'earning assets' that generate high returns over the long term, rather than just performing basic repairs. In addition, the company is engaged in the renovation and resale of pre-owned condominiums, expanding new options for real estate utilization that offer appeal and profitability distinct from new builds.
■ Achieving Both High Returns and Inheritance Measures with the New Apartment Brand 'GO FUN APARTMENT'
Taking advantage of Toyama's market characteristics—land prices lower than Ishikawa's but rent levels on par with Ishikawa's—Crasco will launch the new apartment brand 'GO FUN APARTMENT.' Moreover, by utilizing the option of long-term financing of up to 35 years, Crasco will provide an environment that makes it easier to realize real estate investments that balance profitability and stability while keeping monthly repayment burdens low. This brand is designed to benefit not only the profitability of real estate owners but also the lives of the tenants.