Cradle Publishes Practical Guide to Help Companies Acquire 'Health and Productivity Management Organization' Certification

Cradle Inc. (Headquarters: Shibuya-ku, Tokyo; Representative Director and President: Yumi Osaki / Sputniko!, hereinafter referred to as "Cradle"), which provides well-being support services for corporations to create environments where everyone can confidently demonstrate their abilities, has published the "Handbook for Acquiring Health and Productivity Management Organization Certification" for corporate personnel considering obtaining the certification. While interest in the Health and Productivity Management Organization certification is growing, many corporate frontlines struggle with how to prepare for acquisition, build a promotion structure, and organize the operation of initiatives. This document summarizes the overview of the system, the overall roadmap to obtaining certification, points to note during practical implementation, as well as common failure cases and their avoidance strategies, thereby supporting the practical work of corporate personnel considering acquisition or renewal. ## Background of Creating This Document In recent years, the promotion of health management has been positioned as a crucial management theme supporting the improvement of employee performance and the sustainable growth of organizations. From 2023, the disclosure of human capital information became mandatory for listed companies, making the "maintenance of employee health" a key disclosure item. Furthermore, against the backdrop of a declining working population, responding to intensifying recruitment competition and preventing turnover is required, making health management increasingly important from the perspectives of corporate HR strategy, organizational development, and non-financial information. On the other hand, for management, while recognizing health management as a critical measure, the reality is that figuring out how to connect it with business and organizational challenges and position it as a continuous initiative tends to become a hurdle. For HR, general affairs, labor relations, and well-being promotion personnel, it is not easy to design everything end-to-end, from organizing necessary items to building a promotion structure and operating initiatives, toward acquiring or renewing certification. It is becoming important to not just make acquiring the system the goal, but to proceed with preparation, practice, and operation as one while facing organizational challenges. Based on these corporate challenges, Cradle has published the "Handbook for Acquiring Health and Productivity Management Organization Certification," which goes beyond understanding the system to outline preparation, practice, and operation for acquiring certification. This document was created based on Cradle's expertise in supporting corporate well-being and health management promotion, and "Cradle" has been introduced in more than 10% of the companies certified as "White 500" Health and Productivity Management Organizations in 2025. ## Overview of the "Handbook for Acquiring Health and Productivity Management Organization Certification" This document outlines the practical workflow toward acquisition, from grasping the current situation to building an internal structure, executing measures, and preparing the application, in addition to the overview and benefits of the certification system. Along with this, it summarizes points where companies often stumble—such as leaving it solely to the person in charge, making it a one-off event, or lacking numerical management—and their avoidance strategies, making it content that is easy for companies considering acquisition or renewal to apply in practice. ###

- Overview of the Health and Productivity Management Organization Certification System and benefits of acquisition - Overall picture and roadmap until certification acquisition - How to grasp the current situation, build an internal structure, execute measures, and prepare for application - Common failure cases and avoidance strategies ### The "Handbook for Acquiring Health and Productivity Management Organization Certification" can be downloaded from the following page.