When can I buy the renewed strawberry shortcake?

It will be available for purchase from April 3, 2026, at all fresh cake stores nationwide.

What has changed with the shortcake?

We have revised the vanilla flavor ratio, resulting in a cleaner sweetness and better integration of the cream and sponge.

What are the prizes for the renewal campaign?

Prizes include a cushion approximately 60 times larger than the strawberry shortcake, available through a lottery.

[Ginza Cozy Corner] The Immensely Popular 'Strawberry Shortcake' Renewed! Refreshing Sweetness & Enhanced Unity of Sponge and Cream

Published Apr 3, 2026 8:00 PM ・ Updated Jun 13, 2026 11:48 PM ・ 4 min read ・ Source: PR TIMES

Ginza Cozy Corner will launch a renewed 'Strawberry Shortcake' nationwide on April 3, 2026, featuring adjusted vanilla flavoring for a more refreshing taste and a better melt-in-the-mouth texture.

Ginza Cozy Corner Co., Ltd. <President: Kazuhiko Shono, Chuo-ku, Tokyo> will release the renewed "Strawberry Shortcake" at fresh cake retail stores (*) nationwide starting Friday, April 3, 2026. * Fresh cakes are not available in Hokkaido, Kyushu, Fukui, Kyoto, Shiga, Tottori, Shimane, Yamaguchi, Ehime, and Kochi prefectures.

Fluffy, Melting Happiness That Lasts Ginza Cozy Corner's immensely popular "Strawberry Shortcake" is undergoing a renewal. In this renewal, we have reviewed the amount of vanilla flavor used in the cream and sponge. As a result, the sweetness has become more refreshing, the natural flavors of the ingredients stand out, and the cream offers a richer milky taste. In a survey conducted among 100 of our employees, the response "I can taste the milkiness of the cream more" significantly exceeded the conventional product. Comments such as "The balance of strawberry, cream, and sponge is excellent" and "The sweetness is refreshing and just right" indicate that it is a product our customers will thoroughly enjoy. At the start of the new fiscal year, please enjoy our new and improved "Strawberry Shortcake."

◆ Renewal Points ### Adjusted the amount of vanilla flavor used in the cream and sponge - A cake with a refreshing sweetness and a pleasant aftertaste. - The original taste of the ingredients stands out, and the cream is richer and milkier. - The sense of unity where the sponge and cream melt together simultaneously is further enhanced!

◆ Strawberry Shortcake Renewal Campaign ### [Overview] <Prizes / Number of Winners> - Prize A: Strawberry Shortcake Cushion / 20 winners - Prize B: Madeleines (12 pieces) / 50 winners - W-Chance Prize: Original Tumbler (Capacity: 340ml) / 50 winners * Drawn from those who did not win Prize A or B.

◀ Approximately 60 times the volume of a Strawberry Shortcake! Size: (Approx.) Length 31 x Width 35 x Height 39 cm (Maximum)

<Application Conditions> A receipt for purchases of 1,500 yen or more (tax included), including a Strawberry Shortcake.

FACT BOX

Source: PR TIMES
Category: New Product

[Ginza Cozy Corner] The Immensely Popular 'Strawberry Shortcake' Renewed! Refreshing Sweetness & Enhanced Unity of Sponge and Cream

⚡ Key Points

◆ Strawberry Shortcake Renewal Campaign ### [Overview] <Prizes / Number of Winners> - Prize A: Strawberry Shortcake Cushion / 20 winners - Prize B: Madeleines (12 pieces) / 50 winners - W-Chance Prize: Original Tumbler (Capacity: 340ml) / 50 winners * Drawn from those who did not win Prize A or B.

FACT BOX

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