Reelu Inc. Starts Partnership with "byFood", a Japanese Food Experience Booking Service
Key facts
- Reelu Inc. Starts Partnership with "byFood", a Japanese Food Experience Booking Service
- Reelu Inc. has partnered with Tablecross Inc., operator of "byFood", to supply multilingual staff for planning and operating inbound food experiences, aiming to overcome labor shortage and language barriers in the tourism sector.
- Source: PR Times
- Date: April 3, 2026
Direct answer
Reelu Inc. has partnered with Tablecross Inc., operator of "byFood", to supply multilingual staff for planning and operating inbound food experiences, aiming to overcome labor shortage and language barriers in the tourism sector.
- Citation
- Reelu Inc. Starts Partnership with "byFood", a Japanese Food Experience Booking Service (April 3, 2026), PR Times
- Source
- PR Times
- Date
- April 3, 2026
Reelu Inc. has partnered with Tablecross Inc., operator of "byFood", to supply multilingual staff for planning and operating inbound food experiences, aiming to overcome labor shortage and language barriers in the tourism sector.
📋 Article Processing Timeline
- 📰 Published: April 3, 2026 at 22:00
- 🔍 Collected: April 3, 2026 at 18:04
- 🤖 AI Analyzed: April 21, 2026 at 05:18 (419h 14m after Collected)
byFood develops a booking service that provides gourmet tours, cooking classes, dining experiences, and restaurant reservations in Japan for inbound tourists. On the site, food experiences and restaurants from all over Japan are introduced and sold in multiple languages, expanding opportunities for visiting tourists to experience Japanese food culture.
## Background of the Partnership
With the expansion of inbound demand, interest in unique Japanese food experiences is increasing. On the other hand, even if there are plans for food experiences or tours, securing human resources capable of handling multiple languages—such as providing foreign language guidance, customer service, and operational assistance on the day—often becomes a challenge when actually developing them as products for foreign tourists.
## Details of the Partnership
Through this partnership, Reelu will cooperate from the aspect of multilingual human resources as needed in the food experiences for inbound tourists provided through byFood. Specifically, workers registered with Reelu will take on a portion of the multilingual support tasks associated with product commercialization and operation, thereby supporting the realization of food experience content. Expected areas of cooperation are as follows:
- Foreign language support during food experiences and tours for inbound tourists
- Reception, guidance, and facilitation assistance on the day
- Communication support standing between the experience provider and the participants
- Support for establishing an operational structure for commercialization
This aims to create a system that makes it easier to realize food experiences that were previously difficult to commercialize due to human resource constraints, despite being attractive at the planning stage.
## Future Outlook
Reelu has been supporting inbound and global response frontline operations by supplying ready-to-work human resources at the necessary times and places where multilingual support is required.
Through this collaboration with byFood, we will contribute to creating an environment where more foreign tourists can be provided with unique Japanese food experiences by offering support from the aspect of multilingual human resources, even in the experiential fields that convey the appeal of Japan through food.
## Kaoru Joho, Representative Director and CEO of Tablecross Inc.
While Japanese food is a great attraction for tourists, including inbound foreigners, there are many cases where its value is not fully conveyed. Through this partnership, by strengthening the reception system including multilingual support, we will promote the creation of an environment where food can be delivered as an experience that includes the local food culture and background. We will continue to disseminate the charm of Japan to the world through food and work on creating social value through the provision of experiences.
## Miyu Konno, Representative Director and CEO of Reelu Inc.
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FAQ
What companies are involved in the partnership announced by Reelu Inc.?
Reelu Inc. is partnering with Tablecross Inc., which operates the Japanese food experience booking service called byFood.
Who is the CEO of Reelu Inc. and where is the company headquartered?
Miyu Konno is the Representative Director and CEO of Reelu Inc., which is headquartered in Minato-ku, Tokyo.
What services does byFood offer to inbound tourists visiting Japan?
byFood offers gourmet tours, cooking classes, dining experiences, and restaurant reservations to foreign tourists visiting Japan.
What specific multilingual support will Reelu provide under the partnership with byFood?
Reelu will provide registered workers to assist with foreign language guidance, customer service, and operational support during food experiences and tours for inbound tourists.
Why did Reelu Inc. decide to partner with byFood at this time?
Reelu partnered with byFood due to rising inbound demand and the growing need for multilingual staff to support Japanese food experience products for foreign tourists.