Sharp to Launch 8 Models of 'AQUOS OLED' 4K OLED TVs
Sharp is launching eight new models of its 'AQUOS OLED' 4K OLED TVs. Compatible with the new 'AQUOS AI' service powered by proprietary generative AI, they enable natural conversation and content recommendations. The new lineup achieves high picture and sound quality with the latest generation panel and an evolved sound system.
📋 Article Processing Timeline
- 📰 Published: May 14, 2026 at 20:09
- 🔍 Collected: May 14, 2026 at 11:32
- 🤖 AI Analyzed: May 15, 2026 at 08:03 (20h 30m after Collected)
Sharp is launching a total of eight new models of its 4K OLED TV 'AQUOS OLED' , compatible with the new 'AQUOS AI' service. These models achieve immersive video with a balance of brightness and color richness.
Installation image of <4T-77S9A>
The new products are compatible with the new service 'AQUOS AI,' which allows users to enjoy conversations with an AI character. Utilizing our proprietary generative AI technology, it enables natural, empathetic conversations and can also assist with content selection and usage inquiries.
The is equipped with the latest generation 'RGB Tandem OLED panel.' Our unique drive circuit and heat dissipation structure maximize the panel's performance, vividly rendering everything from tonal gradations to deep colors even in bright scenes. It expresses video content like movies and music concerts with rich light and dark details, from sparkling highlights to deep shadows. Even scenes that are bright overall, such as sports broadcasts and variety shows, can be enjoyed with vibrant, three-dimensional video. The panel surface features a low-reflection coat, suppressing glare and achieving a captivating black, providing a highly immersive experience.
The sound system has also evolved. The speakers at the bottom of the screen are tilted forward at 25°, and the reflector(*1) incorporates 'Nature Technology,' which applies the structure of a dolphin's upper jaw used for emitting sound waves. This improves the efficiency of sound emission towards the viewer by approximately 40%(*2) compared to our previous models, delivering clear human voices such as narration and singing.
The 'AI Auto' mode, which automatically adjusts picture and sound quality according to the content, has also been enhanced. The is equipped with a human-presence sensor(*3) that detects the viewer's position, number of people, and movement, automatically correcting the video and sound balance according to the situation. Furthermore, when no one is in front of the TV for a while or if someone dozes off, the screen automatically turns off, contributing to energy savings.
■ Key Features
1. Achieves bright, rich colors and captivating blacks with low reflection thanks to the latest generation 'RGB Tandem OLED panel'
2. Delivers clear and easy-to-hear sound by directing it forward, using a newly developed speaker and a reflector with 'Nature Technology'(*2)
3. The human-presence sensor detects viewing position and movement to automatically adjust picture and sound quality, and supports energy saving by turning off the screen when you step away (*3)
*1 A structure that reflects the sound from the speaker and directs it forward.
*2 'Nature Technology' is adopted in <4T-77/65/55/48S9A, 4T-65/55/48S7A>. Comparison of emission efficiency in the main speakers of <4T-65S7A> (2026) and <4T-C65HQ2> (2025).
*3 The human-presence sensor is installed in <4T-77/65/55S9A>.