Adding Trust as Value to Sun Umbrellas: Why QUICKCAMP Fell for a Specialist Umbrella Manufacturer's Functionality

YOCABITO Co., Ltd. (Headquarters: Gifu City, Gifu Prefecture; Representative: Yusuke Kanno) operates the outdoor brand QUICKCAMP (Quick Camp), which has collaborated with Ogawa Co., Ltd. (Headquarters: Nagoya City, Aichi Prefecture; President: Yasunori Ogawa) to launch a special-order, dual-purpose folding umbrella.

Imagine carrying shade with you, just like setting up a tarp. Seeking a convenient, high-quality umbrella, QUICKCAMP has partnered with a specialist umbrella manufacturer known for its reliable craftsmanship.

We propose a new summer norm: carrying a sun umbrella should be second nature for everyone enduring extreme heat.

▼ About QUICKCAMP

QUICKCAMP is a brand that promotes outdoor enjoyment as a natural extension of daily life, under the concept of "making outdoor play more accessible."

We value ease of setup, lightweight portability, and that spontaneous "let’s go!" feeling—making outdoor experiences simple, approachable, and functional without being overly technical.

We deliver comfortable moments where anyone can naturally enjoy the fresh air outdoors, just like picnics or park outings.

Instead of giving up on going outside due to strong sunlight, we want people to freely enjoy being outdoors.

This shared vision—QUICKCAMP’s desire for outdoor freedom and Ogawa’s sincere commitment to user comfort as umbrella specialists—has led to this collaboration.

Drawing on our outdoor expertise, we recognize the importance of shade. That’s why we chose the refined quality honed over years by this long-established manufacturer.

We aim to transform the sun umbrella from a special tool into a trusted companion for outings—just like your favorite camping gear. With combined expertise, this umbrella aims to make summer mobility more positive.

▼ About ZERO&

ZERO& is a brand born from the desire to reduce weather-related and usage stress, offering weather goods that are easy and comfortable for everyone.

Beyond functionality, ZERO& designs for comfort regardless of age, gender, or role—designing not just products, but comfortable lifestyles.

This is the weather lifestyle ZERO& proposes.

Product Features

One-touch open/close with one hand—smooth operation even with full hands

Whether your hands are full with bags or you’re getting in and out of a car, a single button press allows for smart, effortless operation.

Unlike traditional automatic umbrellas with stiff buttons, this opens and closes smoothly with minimal force.

With one hand free, you can move freely in any daily situation, even when carrying heavy loads.

Durable yet lightweight

Despite featuring automatic open/close, the umbrella weighs only 252g. By adopting a high-performance frame structure, we’ve achieved both durability and lightweight design. Light enough to carry in your bag every day, it’s ideal for travel, festivals, or daily commutes and school trips—designed for easy, everyday access.

Full shoulder coverage—excellent protection from strong sun and rain

When opened, it measures 100cm in diameter. It effectively blocks intense sunlight and provides ample coverage to keep your shoulders and backpack dry even in sudden downpours. Thanks to superior water-repellent coating, it resists heavy rain, offering reliable protection for both you and your belongings regardless of weather.

Stress-free storage—quick to pack away

We’ve also optimized ease of storage. The storage bag features a wide opening for quick packing, even in a hurry. The closure uses hook-and-loop fasteners that won’t snag delicate fabrics like knits.

Thoughtful details ensure your favorite clothes stay safe and undamaged, making this umbrella easy to use daily with peace of mind.

Safe, gradual closure—stops mid-way

The umbrella features a safety mechanism: even if you release your hand mid-closing, the central shaft won’t shoot out. You don’t need to push it all at once—simply close it in stages with minimal effort.

100% light blockage, 100% UV cut—your all-in-one shield against sun and rain

Achieves complete 100% light blockage and 100% UV protection, thoroughly shielding you from direct sunlight and UV rays. The interior features a deep black coating that absorbs ground-reflected light.

With high heat-blocking performance, it delivers shade-like coolness wherever you go, protecting your scalp and skin from heat damage—making it highly effective for heatstroke prevention.

Reflective tape for stylish visibility

Reflective tape is incorporated as a design accent to enhance visibility during night walks or rainy weather. A practical detail that reflects the brand’s outdoor DNA.

Additionally, a lime-colored silicone tab adds a playful touch, making it easy and enjoyable to grip—adding personality to an otherwise simple umbrella.

Two versatile color options

Cotton White offers a clean, fresh look, with lime accents and reflective elements creating a vibrant finish.

Nu-Moon Black provides a sophisticated, understated tone that blends seamlessly into daily life—ideal for men and gender-neutral use.

Two colors designed to suit any style, age, or gender. A perfect gift choice for someone special.

Product Details

【Product Name】QC×-0& Dual-Purpose Folding Automatic Open/Close Sun Umbrella

【Open Size】100cm diameter × 57.5cm length

【Closed Size】28.5cm

【Weight】Approx. 252g (excluding storage pouch)

【Material】100% Polyester, Interior: Black Coating

【Includes】Umbrella, Storage Pouch

【Price】Open price (tax-included reference price: ¥4,990)

For store URLs, please refer to the links below. (Pre-orders start June 15)

Official Store

Rakuten Market

Amazon

Yahoo!

＜Inquiries Regarding This Press Release＞

For media use, loan requests, or promotional campaigns, please feel free to contact us.

For other inquiries, we appreciate your understanding and kindly ask you to contact us via the email below.

[E-mail] info@yocabito.co.jp