VALX Products Now Available at 222 "Seki Yakuhin" Drugstores Nationwide Starting Mid-May 2026
Fitness brand 'VALX' has started selling its products at 222 'Seki Yakuhin' drugstores nationwide. This move aims to make protein more accessible and appeal to a broader health-conscious audience, not just fitness enthusiasts.
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- 📰 Published: May 14, 2026 at 22:00
- 🔍 Collected: May 14, 2026 at 13:32
- 🤖 AI Analyzed: May 15, 2026 at 06:32 (17h 0m after Collected)
VALX Co., Ltd. (Headquarters: Shibuya-ku, Tokyo; CEO: Masayuki Tadaishi), which operates the fitness brand "VALX," announces that from mid-May 2026, its products will be available at 222 stores of the drugstore "Seki Yakuhin," operated by Seki Yakuhin Co., Ltd.
Until now, protein has had a strong image of being "for people who work out." However, in recent years, against the backdrop of rising health maintenance and beauty consciousness, it has been gaining attention as a daily nutritional supplement.
In this context, we believe that drugstores, which handle pharmaceuticals and health foods on a daily basis, are an important point of contact for "everyone who is conscious of their health" to naturally encounter protein.
With the launch of our products at Seki Yakuhin, a community-based drugstore, we believe this will expand the opportunity for not only those who have a habit of training but also for those who are conscious of their daily nutritional balance and those who want to start a healthy lifestyle to pick up VALX products more naturally.
In stores, we plan to roll out our main lineup, including the popular "VALX Whey Protein."
Please take this opportunity to pick up VALX products at your nearest Seki Yakuhin.
*Please note that the items handled may differ depending on the store.
With the mission to "create unprecedented enthusiasm," VALX will continue to carry out various initiatives that not only move the fitness industry but also make the human mind and body stronger, richer, and more passionate.
【About Seki Yakuhin】
As a community-based drugstore, we have been expanding mainly in Saitama Prefecture since our establishment and currently operate 225 stores. We offer a wide range of daily necessities such as medicines and cosmetics, as well as household goods and food. Through conversation, we select products that suit each customer, ensuring their satisfaction and enjoyment while shopping, and strive to provide customer service and a store environment that reflects this in our daily operations.
【About VALX】
VALX is a fitness brand that continues to pursue "authenticity," developing products and services that are always at the forefront of the times with sufficient quantity and high quality. We offer supplements, apparel, and training goods supervised by the legend of the trainer world, Yoshinori Yamamoto, and operate fitness gyms. Our YouTube channel "VALX Yoshinori Yamamoto Muscle Training University" has over 780,000 subscribers, and our total social media following exceeds 1.55 million.
▶︎Click here for a list of VALX proteins
【VALX Co., Ltd. Company Profile】
・Protein/Supplement, Fitness Brand "VALX"
https://shop.valx.jp/
・24-hour Fitness Gym "VALX GYM"
https://gym.valx.jp/
Company Name: VALX Co., Ltd.
Representative: CEO Masayuki Tadaishi
Headquarters: No.R Shibuya Nanpeidai Bldg. 3F, 16-11 Nanpeidai-cho, Shibuya-ku, Tokyo
Business Content: D2C Business, Fitness Business
Established: May 2006
Capital: 90 million yen
TEL: 03-6455-0045
FAX: 03-6455-0046
URL: https://corp.valx.jp/
Until now, protein has had a strong image of being "for people who work out." However, in recent years, against the backdrop of rising health maintenance and beauty consciousness, it has been gaining attention as a daily nutritional supplement.
In this context, we believe that drugstores, which handle pharmaceuticals and health foods on a daily basis, are an important point of contact for "everyone who is conscious of their health" to naturally encounter protein.
With the launch of our products at Seki Yakuhin, a community-based drugstore, we believe this will expand the opportunity for not only those who have a habit of training but also for those who are conscious of their daily nutritional balance and those who want to start a healthy lifestyle to pick up VALX products more naturally.
In stores, we plan to roll out our main lineup, including the popular "VALX Whey Protein."
Please take this opportunity to pick up VALX products at your nearest Seki Yakuhin.
*Please note that the items handled may differ depending on the store.
With the mission to "create unprecedented enthusiasm," VALX will continue to carry out various initiatives that not only move the fitness industry but also make the human mind and body stronger, richer, and more passionate.
【About Seki Yakuhin】
As a community-based drugstore, we have been expanding mainly in Saitama Prefecture since our establishment and currently operate 225 stores. We offer a wide range of daily necessities such as medicines and cosmetics, as well as household goods and food. Through conversation, we select products that suit each customer, ensuring their satisfaction and enjoyment while shopping, and strive to provide customer service and a store environment that reflects this in our daily operations.
【About VALX】
VALX is a fitness brand that continues to pursue "authenticity," developing products and services that are always at the forefront of the times with sufficient quantity and high quality. We offer supplements, apparel, and training goods supervised by the legend of the trainer world, Yoshinori Yamamoto, and operate fitness gyms. Our YouTube channel "VALX Yoshinori Yamamoto Muscle Training University" has over 780,000 subscribers, and our total social media following exceeds 1.55 million.
▶︎Click here for a list of VALX proteins
【VALX Co., Ltd. Company Profile】
・Protein/Supplement, Fitness Brand "VALX"
https://shop.valx.jp/
・24-hour Fitness Gym "VALX GYM"
https://gym.valx.jp/
Company Name: VALX Co., Ltd.
Representative: CEO Masayuki Tadaishi
Headquarters: No.R Shibuya Nanpeidai Bldg. 3F, 16-11 Nanpeidai-cho, Shibuya-ku, Tokyo
Business Content: D2C Business, Fitness Business
Established: May 2006
Capital: 90 million yen
TEL: 03-6455-0045
FAX: 03-6455-0046
URL: https://corp.valx.jp/