Notice of Discontinuation of VALX 'Dieter Protein' and Rollout of a New Lineup for This Summer
VALX announces the discontinuation of its 'Dieter Protein' series once current stock runs out, with a new and improved product line scheduled to launch in Summer 2026.
📋 Article Processing Timeline
- 📰 Published: April 1, 2026 at 00:00
- 🔍 Collected: April 1, 2026 at 01:06 (1h 6m after Published)
- 🤖 AI Analyzed: April 22, 2026 at 05:08 (508h 1m after Collected)
VALX Inc. (Headquarters: Shibuya-ku, Tokyo, Representative Director: Masayuki Tadaishi, hereinafter VALX), which develops the fitness brand "VALX", announces that it will discontinue the sales of all products in the "VALX Dieter Protein" series once the current inventory runs out.
"VALX Dieter Protein", which has been patronized by many customers, will be discontinued at this time in preparation for the brand's next development.
■ Products Subject to Discontinuation
- Dieter Protein Strawberry Au Lait Flavor
- Dieter Protein Gateau Chocolat Flavor
- Dieter Protein Basque Cheesecake Flavor
We would like to express our deepest gratitude to the customers who have enjoyed our products.
A new product to replace the Dieter Protein is scheduled to be launched around the summer of 2026. We are making preparations to deliver an even more attractive product, so please look forward to further updates.
VALX will continue to deliver products that satisfy as many people as possible.
Under the mission of "Instigate unprecedented enthusiasm.", VALX will carry out various initiatives to strongly, richly, and passionately drive the minds and bodies of humanity, not just within the fitness industry.
[About VALX]
VALX is a fitness brand that continuously pursues "authenticity", always developing products and services of sufficient quantity, high quality, and cutting-edge trends. We offer supplements, apparel, and training gear supervised by Yoshinori Yamamoto, a legend in the trainer industry, as well as fitness gyms. Our YouTube channel "VALX Yoshinori Yamamoto Muscle Training University" has over 780,000 subscribers, and our total SNS subscribers exceed 1.55 million.
▶︎ Click here for the VALX Protein List
[VALX Inc. Company Profile]
- Protein/Supplement, Fitness Brand "VALX"
https://shop.valx.jp/
- 24-Hour Fitness Gym "VALX GYM"
https://gym.valx.jp/
Company Name: VALX Inc.
"VALX Dieter Protein", which has been patronized by many customers, will be discontinued at this time in preparation for the brand's next development.
■ Products Subject to Discontinuation
- Dieter Protein Strawberry Au Lait Flavor
- Dieter Protein Gateau Chocolat Flavor
- Dieter Protein Basque Cheesecake Flavor
We would like to express our deepest gratitude to the customers who have enjoyed our products.
A new product to replace the Dieter Protein is scheduled to be launched around the summer of 2026. We are making preparations to deliver an even more attractive product, so please look forward to further updates.
VALX will continue to deliver products that satisfy as many people as possible.
Under the mission of "Instigate unprecedented enthusiasm.", VALX will carry out various initiatives to strongly, richly, and passionately drive the minds and bodies of humanity, not just within the fitness industry.
[About VALX]
VALX is a fitness brand that continuously pursues "authenticity", always developing products and services of sufficient quantity, high quality, and cutting-edge trends. We offer supplements, apparel, and training gear supervised by Yoshinori Yamamoto, a legend in the trainer industry, as well as fitness gyms. Our YouTube channel "VALX Yoshinori Yamamoto Muscle Training University" has over 780,000 subscribers, and our total SNS subscribers exceed 1.55 million.
▶︎ Click here for the VALX Protein List
[VALX Inc. Company Profile]
- Protein/Supplement, Fitness Brand "VALX"
https://shop.valx.jp/
- 24-Hour Fitness Gym "VALX GYM"
https://gym.valx.jp/
Company Name: VALX Inc.