Free Online Seminar for Restaurants on April 15th at 14:00

Toreta, Inc. (Headquarters: Shibuya-ku, Tokyo; CEO: Hitoshi Nakamura) will host an online seminar, "How to Create a 'Bestselling' Menu in the Mobile Order Era vol. 2," on Wednesday, April 15, 2026. The seminar will feature Mr. Yasutaka Taniguchi, CEO of Sakiaji Co., Ltd., a leading expert in menu book design, and the on-site manager from 'Kyo no Yakinikudokoro Hiro,' operated by Hiro Co., Ltd. (https://yakiniku-hiro.com/), who has achieved success by implementing the mobile ordering system 'Toreta O/X.' They will share detailed practical examples of how they increased sales and average customer spend without relying on price hikes.

[Seminar Application Page] https://info.toreta.in/online_260415_o?utm_source=prtimes&utm_medium=referral&utm_campaign=o_seminar_260415

## Overcoming the 'Can't Raise Prices' Wall with a System
An increasing number of restaurants are facing stagnant average customer spend, unable to rely on price increases out of fear that 'if we raise prices any more, it might not sell.' The popular Kyoto yakiniku restaurant 'Kyo no Yakinikudokoro Hiro' also faced this challenge before implementing 'Toreta O/X.'

However, about six months after implementation, they achieved a 109.1% year-on-year increase in average customer spend, a 105.4% increase in overall sales, and a 116.6% increase in drink spend. All with zero price increases. The difference was made by menu design and UX improvements utilizing mobile ordering, as well as continuous operational improvements after implementation.

Practical Know-How Gained from the Seminar:
- Concrete methods for menu design that achieved a +9.1% in average customer spend with zero price hikes: Revealing the trial-and-error process of turning an 8,980 yen product into a signature item.
- Layout improvements that made the ~8,980 yen product the 'overwhelming No. 1' most viewed item: The journey of collaborative support, repeatedly modifying videos, comments, and placement.
- How to design a 'hospitality flow' that increased drink order rates among inbound customers: Utilizing DX not for 'cost reduction' but for 'enhancing hospitality.'

A Q&A session will also be held. We welcome questions like, 'Our restaurant's situation is like this...'

Recommended for:
[Restaurant Owners, Executives, Area Managers, Promotion Managers]
- Those who have implemented mobile ordering but are not seeing an impact on sales.
- Those who want to know specific strategies to increase average customer spend and sales without relying on price hikes.
- Those who are struggling with how to present high-ticket menu items to drive orders.

We will continue to support everyone in the restaurant industry through various activities so that more restaurants can achieve sustainable growth by leveraging the power of digital technology.

## About "How to Create a 'Bestselling' Menu in the Mobile Order Era vol. 2"

[Event Overview]
- Event Name: How to Create a 'Bestselling' Menu in the Mobile Order Era vol. 2
- Date & Time: Wednesday, April 15, 2026, 14:00-15:00
- Format: Online Seminar (Zoom broadcast)
- Fee: Free
- Organizer: Toreta, Inc.
- Details Page: https://info.toreta.in/online_260415_o?utm_source=prtimes&utm_medium=referral&utm_campaign=o_seminar_260415

[How to Apply]
1. Please fill in the required information and apply from the seminar details page (https://info.toreta.in/online_260415_o?utm_source=prtimes&utm_medium=referral&utm_campaign=o_seminar_260415).
2. A viewing URL will be sent at a later date to the email address you registered with. An on-demand recording will also be available for pre-registrants.

## Speaker Information

Yasutaka Taniguchi
CEO, Sakiaji Co., Ltd.
A leading expert in menu design, specializing in the planning, design, and direction of menu books and grand menus for restaurants. He has supported over 500 companies to date and continues to research and practice 'how to present menus that sell' in the mobile order era.

Takeshi Kusaka
Area Manager, Hiro Co., Ltd. (Kyo no Yakinikudokoro Hiro)
The on-site key person who led the implementation of 'Toreta O/X.' He promoted DX not for 'labor cost reduction' but for 'enhancing hospitality,' contributing to fostering a workplace culture where staff think and act proactively. In about six months after implementation, he achieved a 109.1% increase in average customer spend, 112.7% in meat sales, and 116.6% in drink spend.

Kenta Horie
Leader, Customer Success Department, Toreta, Inc.
As a customer success representative for the restaurant mobile ordering system 'Toreta O/X,' he supports restaurants in increasing sales and improving operational efficiency. He provides consistent support from system implementation to subsequent utilization.

## About Toreta O/X
'Toreta O/X' is a mobile ordering system with overwhelming customizability that can even express the worldview of a restaurant. It can convey not only the appeal of the dishes but also the restaurant'sこだわりの空間 (commitment to its space), completely recreating the restaurant's atmosphere online with beautiful visuals and intuitive usability. By providing a fun and comfortable ordering experience for customers, the system is designed with attention to detail to make the ordering process itself a reason for customers to want to 'come back again,' simultaneously achieving operational efficiency and sales improvement for the restaurant.

The in-store mobile order system 'Toreta O/X' to deliver your bestこだわり (commitment).

## Inquiries about this matter
[For restaurant-related personnel]
For inquiries about the seminar or details about Toreta O/X, please contact us below. We will explain detailed functions, implementation benefits, and provide a demo screen.
Inquiry URL: https://toreta.in/toreta-ox/contact/