Shiseido Wins Bronze at Global Advertising Award 'The One Show 2026'

Shiseido Company, Limited announced that its food culture preservation project on Ogi Island, 'BEST AFTER 2055,' won a Bronze in the Community Engagement category at the global advertising award 'The One Show 2026.'
その他NQ 90/100出典:PR Times

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  • 📰 Published: May 23, 2026 at 00:00
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Shiseido Company, Limited (hereafter Shiseido) announced that its food culture preservation project for Ogi Island, 'BEST AFTER 2055,' received a Bronze award in the Community Engagement category at 'The One Show 2026,' a global advertising award held in New York, USA. This winning project has garnered high praise both domestically and internationally, having previously won the Grand Prix at 'Spikes Asia 2026' and Gold at 'ADFEST 2026.' Additionally, the tapestry work 'TRACES OF TRANCE,' created to commemorate the 100th anniversary of Shimbashi Enbujo, was selected for Merit awards in the Data Visualization and Out of Home categories.

The One Show is an advertising award held in New York by the non-profit organization The One Club for Creativity, established in 1975, and is known as one of the world's three major advertising awards alongside Cannes Lions and The Clio Awards.

About the winning project 'BEST AFTER 2055':

- Overview: A project that preserves the endangered food culture 'Ogi Miso' in cans to deliver it to the future 30 years from now.

- Project introduction page: https://www.shiseidocreative.com/bestafter2055/?rt_pr=tru95

FAQ

資生堂の『BEST AFTER 2055』とはどのようなプロジェクトですか?

絶滅の危機に瀕している食文化「男木みそ」を、30年後の未来へ届けるために缶詰として保存するプロジェクトです。

『BEST AFTER 2055』が受賞した広告賞は何ですか?

世界三大広告賞の一つである「The One Show 2026」のCommunity Engagement部門でブロンズを受賞しました。

『BEST AFTER 2055』は他の広告賞でも評価されていますか?

はい、「Spikes Asia 2026」でグランプリ、「ADFEST 2026」でゴールドを受賞するなど、国内外で高い評価を獲得しています。

The One Showとはどのような賞ですか?

1975年に設立された非営利団体The One Club for Creativityがニューヨークで開催する、Cannes LionsやThe Clio Awardsと並ぶ世界三大広告賞の一つです。

資生堂は他にどの作品が受賞しましたか?

新橋演舞場100周年を記念した緞帳作品『TRACES OF TRANCE』が、Data Visualization部門およびOut of Home部門でメリット賞に選出されました。