Nemiel Co., Ltd. Aims to Realize a Society Where People "Sleep Well and Laugh Often."

Nemiel Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo; Representative Director CEO: Mitsuhiro Matsumoto; hereinafter "the Company"), which operates a SleepTech business, is developing the "Nemielu series" of services. These services utilize technology that predicts sleep habits from arousal levels and generates personalized improvement advice, all with the vision of "Towards a society where people sleep well and laugh often."

The Company endorses April Dream, which aims to make April 1st a day for sharing dreams.

This press release is a dream of Nemiel Co., Ltd.

Societal Issues We Aim to Solve

The Company is developing its business with the aim of solving the societal issue of "significant economic loss due to sleep deprivation." According to a 2016 study published by the American think tank RAND Corporation, Japan's economic loss due to sleep deprivation is estimated to be up to approximately 15 trillion yen annually. This background includes not only productivity losses due to absenteeism and decreased performance during work among the working-age population, but also the long-term effects of increased mortality risk due to sleep deprivation leading to a shrinking labor force, and sleep deprivation among children and young people hindering academic achievement and skill development, thereby lowering the quality of the future workforce. *1

Business Initiatives Centered on SleepTech

To address this societal issue, the Company primarily approaches it with services that combine sleep and wakefulness with technology. We aim to solve sleep problems with products developed by a team with a unique perspective and high expertise.

1. Parent-Child Sleep Education App "Nemielu Student β Version"

This application service provides comprehensive advice generated from a child's sleep deprivation state, covering the child, parents, and communication, along with rich content for parent-child sleep education. It is primarily aimed at elementary and junior high school children and their guardians. The β version is currently available via the official LINE account.

Service page: https://nemielu.com/

Official LINE: https://lin.ee/WpfS6gH

2. Sleep Improvement SaaS for Businesses "Nemielu Basic"

This web service can be used for health management and safety control. It measures daytime arousal levels, retrospectively evaluates sleep habits to generate improvement advice, assists with business improvement through corporate trend analysis, and can approach high-risk individuals.

Service page: https://nemielu.jp/

3. Sleep Debt Repayment Simulator

This simulator visualizes your sleep debt in monetary terms based on your sleep time and annual income. If you enter the additional sleep time you can get, it calculates and displays the number of days until repayment.

Service page: https://nemielu.com/sleepdebt-sim/

*1) Hafner, M., Stepanek, M., Taylor, J., Troxel, W. M., & van Stolk, C. (2016). Why sleep matters—the economic costs of insufficient sleep: A cross-country comparative analysis (RR-1791). RAND Corporation.

Towards a Society Where People Sleep Well and Laugh Often

What our Company aims for is a significant change beyond solving sleep problems. Our goal is to realize a society where everyone can enjoy the benefits that sleep brings, such as not only suppressing economic losses but also improving health indicators and happiness. We believe that using our services is not only about solving your own sleep problems but also a step towards creating such a society together. We hope to achieve this dream with many people.

Company Profile

Company Name: Nemiel Co., Ltd.

Representative: Mitsuhiro Matsumoto, Representative Director CEO

Location: Shinjuku Island Tower 2F, 6-5-1 Nishi-Shinjuku, Shinjuku-ku, Tokyo

Establishment Month: December 2022

U R L: https://corp.nemielu.com