Logly Launches 'Uruteq Ad AI Agent' for AI Agent-Driven B2B Advertising Operations

Logly Inc. (Headquarters: Shibuya-ku, Tokyo; Representative Director and President: Hirokazu Yoshinaga; Securities Code: 6579; hereinafter 'Logly') will begin offering the 'Uruteq Ad AI Agent' on Wednesday, June 3, 2026. This service executes B2B advertising operations using AI agents, based on its AI advertising framework 'mureo'.

The 'Uruteq Ad AI Agent' is an AI-powered operational support service for B2B advertising that can perform diagnosis, improvement proposals, creative creation, report generation, and accumulation of operational knowledge from AI agent environments such as Claude Code, Cursor, and Codex. By having AI agents handle daily tasks like checking delivery status, budget adjustments, search term review, creative improvements, and weekly report creation, companies can build a 24/7 advertising operations team at a lower cost than hiring new personnel.

Usage fees start from 50,000 yen per month. The initial setup cost is 200,000 yen, but to commemorate the launch, a campaign is being held that waives this fee for the first 20 companies. Additionally, companies that already have a contract for 'Uruteq' can use the 'Uruteq Ad AI Agent' monthly fee for free.

■ Background of the Launch

In corporate digital marketing, advertising operations require continuous performance improvement, but daily tasks such as checking delivery status, adjusting budgets and creatives, creating reports, and considering improvement plans are numerous. Hiring and training personnel for these tasks takes time and money, and the work often becomes dependent on specific individuals.

Companies with small advertising teams or those operating with external partners often face challenges like 'I want to know the current advertising results immediately,' 'I want to know what to improve next,' and 'Creating internal reports takes too much time.'

Meanwhile, the spread of AI agents is creating an environment where AI can continuously handle the practical aspects of advertising operations. Based on this background, Logly is launching the 'Uruteq Ad AI Agent' as a B2B marketing support service that can execute B2B advertising operations with AI agents, based on its self-developed and publicly available AI advertising framework 'mureo'.

■ What is the 'Uruteq Ad AI Agent'?

The 'Uruteq Ad AI Agent' is an advertising operations support service based on Logly's AI advertising framework 'mureo', where AI agents handle everything from diagnosis, improvement, execution, report creation, to accumulation of operational knowledge for B2B advertising. It can be used from AI agent environments like Claude Code, Cursor, and Codex, operating 24/7 as a dedicated 'AI advertising operations team' for each company.

It reduces the hassle of checking across multiple advertising management screens and reports, providing an environment where managers can quickly find the information they need or the next action to take.

■ About the AI Advertising Framework 'mureo'

'mureo' is an AI advertising framework developed and released by Logly. It functions as an upper layer above the official integrations (MCP) of various platforms like Google Ads, Meta Ads, Google Search Console, and GA4. By providing AI agents with 'strategy', 'evaluation metrics', and 'operation history (audit log)', it enables autonomous AI operations based on business strategy.

mureo official website: https://mureo.io/

■ Features of the 'Uruteq Ad AI Agent'

① Build an AI Advertising Operations Team Based on 'mureo'

The 'Uruteq Ad AI Agent' is a commercial support service based on Logly's AI advertising framework 'mureo'. AI agents handle the diagnosis, improvement, execution, report creation, and learning necessary for advertising operations, acting as an advertising team for each company. It reduces the effort of checking across multiple management screens and reports, allowing managers to quickly find the information they need or the next action.

② Use from AI Agent Environments like Claude Code, Cursor, and Codex

Rather than using regular chat interfaces like ChatGPT or Claude for advertising operations, it is designed to be used from AI agent environments like Claude Code, Cursor, and Codex. This allows for building a workflow that goes beyond one-off Q&A to reading advertising data, considering improvement strategies, and connecting them to necessary operational actions.

③ Support for 'Executing' Advertising Operations

AI agents support areas close to the practical aspects of advertising operations, not just checking delivery status or creating reports. This includes organizing search terms, reviewing budget allocation, improving creatives, checking alignment with landing pages, and creating weekly reports. Through workflows like daily diagnosis, budget optimization, creative proposals, weekly reports, and learning, it enables a continuous cycle from checking to improvement actions.

④ Lower Cost than Hiring People, a 24/7 AI Operations Team

Hiring and training new advertising operations personnel takes time and money. The 'Uruteq Ad AI Agent' can be introduced from 50,000 yen per month and continuously supports checking, improving, reporting, and knowledge accumulation for advertising operations. This allows companies to build an AI team to support advertising operations without increasing in-house dedicated staff.

⑤ Specialization in B2B Advertising through Integration with Uruteq and LOGLY Ads Context

Companies with a contract for 'Uruteq' can use it in combination with site visit data, intent data, and CV data. Furthermore, through integration with Logly's native ad delivery platform 'LOGLY Ads Context', support leveraging Logly's advertising delivery expertise and B2B advertising operational know-how is also possible.

*The scope of integration varies depending on the contract and settings.

■ B2B-Specific Operational Know-how and Functions

The 'Uruteq Ad AI Agent' is not a general-purpose advertising AI but incorporates operational know-how specifically designed to achieve results in B2B advertising.

Standard B2B Delivery and Operation Rules

It applies B2B-specific operational rules from the start, such as a design emphasizing PC delivery, adjusting delivery and bidding during times with low corporate usage (weekends, late nights), excluding search terms related to individuals, recruitment, or students, and prioritizing appeal axes that resonate with executives and department heads.

Provision of B2B Operational Knowledge and Creative Templates

It comes pre-loaded with initial strategy templates, industry-specific appeal patterns, negative keyword patterns, and creative types for problem-solving, comparison shopping, case studies, seminar recruitment, white paper downloads, and targeting executives. This allows for immediate use without any learning curve.

Always-on Monitoring AI Operations Team

It constantly monitors key KPIs such as CPA (Cost Per Acquisition) and autonomously executes improvement actions to achieve targets.