Laxus Technologies Inc. (Headquarters: Hiroshima City, Naka-ku; Representative Director and President: Keisuke Takahashi), which operates the brand bag sharing service "Laxus," participated in an event titled "Event Proposing a Resource-Circulating Lifestyle Utilizing Sharing Services," hosted by the Sharing Economy Association, held on Thursday, April 23, 2026, at AnotherADdress TOKYO within COREDO Nihonbashi.

The event consisted of three parts: Part 1, "The Current State and Future of Resource Circulation, and Expectations for Sharing"; Part 2, "How Does Life Change When You Let Go of Ownership?"; and Part 3, a live commentary on the demonstration "Sustainable Commuting Before After." Under the theme "How Does Commuting Style Change with Sharing?", discussions deepened from both public and private sector perspectives on the current state of the sharing economy and circular economy in the fashion domain, and new value for consumers. It was also shared that in the future, a shift from a society of mass production, mass consumption, and mass disposal is required, and mechanisms such as sharing, reuse, and repair will be important elements supporting a resource-circulating economy.

Part 1: Talk Session "The Current State and Future of Resource Circulation, and Expectations for Sharing"

<Moderator> Ms. Anju Ishiyama, Representative Director, Sharing Economy Association

<Speakers> Ms. Akane Shiwa, GX Group, Innovation and Environment Bureau, Resource Circulation Economy Division, Ministry of Economy, Trade and Industry

Part 2: Talk Session "How Does Life Change When You Let Go of Ownership?"

<Moderator> Mr. Tatsuya Tabata, Business Manager, AnotherADdress, Daimaru Matsuzakaya Department Store Co., Ltd.

<Speakers> Mr. Hiroaki Kaneko, Regional Resource Circulation Planning Officer, Resource Circulation Division, Environmental Regeneration and Resource Circulation Bureau, Ministry of the Environment

<Speakers> Ms. Momoka Yamashita, Representative Director and CEO, ReCute Co., Ltd.

<Speakers> Mr. Tatsuya Akioka, Executive Officer, Business Division General Manager, Laxus Technologies Inc.

Part 3: Live Demonstration "Sustainable Commuting Before After" Commentary, Photo Session

In the latter half of the event, styling demonstrations were also conducted utilizing services from Laxus (brand bags), AnotherADdress (fashion), and ReCute (hair irons). Through participants actually updating their commuting styles, it was shown that sharing is not about "endurance" but an experience that leads to "enjoyment" and "confidence." Through the experience of upgrading commuting styles by one rank, new possibilities for resource-circulating fashion were felt.

Before → After

Ms. Akane Shiwa, GX Group, Innovation and Environment Bureau, Resource Circulation Economy Division, Ministry of Economy, Trade and Industry

Before → After

Mr. Hiroaki Kaneko, Regional Resource Circulation Planning Officer, Resource Circulation Division, Environmental Regeneration and Resource Circulation Bureau, Ministry of the Environment

Hair Styling Demonstration

Guest: Mr. Daigo Motegami

Through this event, our company aims to create a society where more people can enjoy the new lifestyle brought about by the "choice not to own" to their heart's content in their daily lives. We will continue to deepen cooperation with government and partners from other industries, and by expanding the new option of brand bag sharing, we will contribute to the realization of a "resource-circulating society" where fashion can be freely enjoyed while being environmentally friendly.

(About Laxus) "Laxus" is a specialized sharing service for luxury brand bags. It offers 60 brands such as Hermes, Louis Vuitton, and Chanel, with all bags freely exchangeable and unlimited use at a fixed rate. Furthermore, favorite bags can also be purchased. As a leading company, we operate our business by co-creating a world where all people who love fashion can "be kind to the Earth" and "enjoy fashion."

Company Name: Laxus Technologies Inc. Headquarters: Hiroshima Crystal Plaza 14F, 8-18 Nakamachi, Naka-ku, Hiroshima City Established: August 31, 2006 Capital: 1,678,275,830 JPY Listed Market: Tokyo Stock Exchange Growth Market (Securities Code: 288A) Business Description: Operation of brand bag sharing service "Laxus" Representative: Keisuke Takahashi, Representative Director and President Service Site: https://laxus.co/?adv=pr_20260423_1event

Corporate Site: https://corp.laxus.co/?adv=pr_bag_20260423_1event

FACT BOX

  • Source: PR TIMES
  • Category: Event
  • Products / services: AnotherADdress / ReCute