Karadanote CEO Sato appears in a collaboration video between MHLW's 'Tomoiku Project' and Orange Page's popular series 'Jirimen no Susume'
Tatsuya Sato, CEO of Karadanote, appeared in a collaboration video for the MHLW 'Tomoiku Project', discussing how couples can support each other in childcare based on his experience as a father of four.
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- 📰 Published: April 7, 2026 at 19:15
- 🔍 Collected: April 7, 2026 at 11:00
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Tatsuya Sato, Representative Director of Karadanote Inc. (Minato-ku, Tokyo / hereinafter referred to as 'our company'), whose vision is 'Supporting family health and increasing smiles' and acting as a companion to everyone facing family life by supporting a healthy lifestyle both physically and mentally, appeared in a collaboration video. This video is a joint effort between the Ministry of Health, Labour and Welfare's 'Tomoiku Project' and 'Jirimen no Susume,' a popular series on the web media operated by Orange Page Inc. (hereinafter 'Orange Page'), which distributes cooking and lifestyle information. The video was released on March 31, 2026.
In this video, under the theme 'How can couples support each other in childcare?', we provide easy-to-understand concepts and practical points that can be incorporated into daily life. Our representative, Mr. Sato, speaks while incorporating his real-life experiences as a father raising four children.
■ About the Special Project: MHLW 'Tomoiku Project' x Orange Page
'Jirimen no Susume: Showa Men, Become Independent from Your Wives' *1 is a column written by Mr. Naoyuki Sato on the web media 'Well-being 100 by Orange Page' operated by Orange Page. It shares relatable examples and tips under the theme of 'men who independently engage in housework and childcare.' This time, in collaboration with the MHLW's 'Tomoiku Project,' it was produced as practical content to support co-parenting.
Based on the family database accumulated through pregnancy, childbirth, and childcare, our company understands the realities and needs of child-rearing families. In this video, our representative Mr. Sato shares hints for couples to support childcare, drawing on his experience as a father of four.
Through this initiative, our company will promote the spread of 'Tomoiku' via public-private partnerships while expanding our touchpoints with child-rearing families.
*1 Orange Page 'Jirimen no Susume: Showa Men, Become Independent from Your Wives' Reference site: https://www.wellbeing100.jp/posts/feature/jirimen
[Messages from the Speakers]
Mr. Naoyuki Sato (Communication Director)
'Housework is not something you 'do for' someone else, but 'independence' itself, maintaining your own life. Only when you are independent can you start 'Tomoiku'—supporting childcare equally with your partner.'
Ms. Naomi Harada (Editor-in-Chief, Orange Page & net)
'The importance of men taking the initiative, which we've conveyed in 'Jirimen no Susume' on 'Well-being 100 by Orange Page,' has been formulated into more concrete, practical grounds in this lecture by Mr. Naoyuki Sato. Hints for independently supporting the household and positively enjoying daily life are condensed in this video.'
Mr. Tatsuya Sato (Tomoiku Project Promotion Committee Member / CEO, Karadanote Inc.)
'Childcare is not something where one person struggles alone, but something couples and families support together. Especially in the coming era, it is essential for each individual to handle housework and childcare...'
In this video, under the theme 'How can couples support each other in childcare?', we provide easy-to-understand concepts and practical points that can be incorporated into daily life. Our representative, Mr. Sato, speaks while incorporating his real-life experiences as a father raising four children.
■ About the Special Project: MHLW 'Tomoiku Project' x Orange Page
'Jirimen no Susume: Showa Men, Become Independent from Your Wives' *1 is a column written by Mr. Naoyuki Sato on the web media 'Well-being 100 by Orange Page' operated by Orange Page. It shares relatable examples and tips under the theme of 'men who independently engage in housework and childcare.' This time, in collaboration with the MHLW's 'Tomoiku Project,' it was produced as practical content to support co-parenting.
Based on the family database accumulated through pregnancy, childbirth, and childcare, our company understands the realities and needs of child-rearing families. In this video, our representative Mr. Sato shares hints for couples to support childcare, drawing on his experience as a father of four.
Through this initiative, our company will promote the spread of 'Tomoiku' via public-private partnerships while expanding our touchpoints with child-rearing families.
*1 Orange Page 'Jirimen no Susume: Showa Men, Become Independent from Your Wives' Reference site: https://www.wellbeing100.jp/posts/feature/jirimen
[Messages from the Speakers]
Mr. Naoyuki Sato (Communication Director)
'Housework is not something you 'do for' someone else, but 'independence' itself, maintaining your own life. Only when you are independent can you start 'Tomoiku'—supporting childcare equally with your partner.'
Ms. Naomi Harada (Editor-in-Chief, Orange Page & net)
'The importance of men taking the initiative, which we've conveyed in 'Jirimen no Susume' on 'Well-being 100 by Orange Page,' has been formulated into more concrete, practical grounds in this lecture by Mr. Naoyuki Sato. Hints for independently supporting the household and positively enjoying daily life are condensed in this video.'
Mr. Tatsuya Sato (Tomoiku Project Promotion Committee Member / CEO, Karadanote Inc.)
'Childcare is not something where one person struggles alone, but something couples and families support together. Especially in the coming era, it is essential for each individual to handle housework and childcare...'