[TableMark × AUBA] Launch of 'TableMark Acceleration Program 2026': A Co-creation Program Delivering Deliciousness and a Sustainable Future to the Dining Table. Call for Partner Companies Begins!
eiicon and TableMark launched the 'TableMark Acceleration Program 2026' on April 23, 2026. The program seeks partner companies to co-create solutions for recycling unutilized food resources and enhancing food experiences.
📋 Article Processing Timeline
- 📰 Published: April 23, 2026 at 20:00
- 🔍 Collected: April 23, 2026 at 11:31
- 🤖 AI Analyzed: April 24, 2026 at 01:42 (14h 11m after Collected)
Japan's largest open innovation platform 'AUBA', operated by eiicon Inc. (Headquarters: Toranomon, Minato-ku; Representative Director and President: Ayuko Nakamura; hereinafter 'eiicon'), announces the launch of a co-creation program delivering deliciousness and a sustainable future to the dining table in collaboration with TableMark Co., Ltd. (Headquarters: Tsukiji, Chuo-ku; Representative Director and President: Yosuke Matsuda; hereinafter 'TableMark') starting Thursday, April 23, 2026:
'TableMark Acceleration Program 2026' (hereinafter 'this program')
Simultaneously, we announce the start of accepting applications for co-creation partner companies under two themes from the same day.
https://eiicon.net/about/tablemark2026/
To help realize the co-creation TableMark aims for, eiicon will strongly support the overall operation of this program, from planning to the setup and operation of a dedicated website, and PR strategies.
TableMark × AUBA 'TableMark Acceleration Program 2026'
Turning the blessings of the earth into 'joy and fun' for the next generation.
■ TableMark × AUBA 'TableMark Acceleration Program 2026'
□ Concept
Under the purpose of 'Making meals joyous and dining tables fun', TableMark has been transforming nature's blessings into valuable products.
However, in this rapidly changing modern era, innovation that goes beyond the framework of a single company is necessary to pass on 'spiritually rich moments' to the next generation.
Why don't we run together to create new 'joyous meals' and 'fun dining tables' by combining technologies that realize an 'earth-friendly' approach and technologies that provide new food value experiences realizing a 'people-friendly' approach with our business foundation?
□ Two Recruitment Themes for this Program
(Please be sure to check the details and notes on the application page)
1. Recycling unutilized resources to realize harmony with nature
Through the realization of our purpose 'Making meals joyous and dining tables fun', we want to contribute to a sustainable natural environment. Among these efforts, reducing waste such as food loss is a critical challenge. Therefore, we are widely seeking innovative technologies capable of converting unutilized resources generated during the manufacturing process into 'new resources'.
Examples of Co-creation Ideas:
- Technologies and ideas to convert into edible uses
- Technologies and ideas to convert into 'non-food' uses, etc.
Examples of Accessible Unutilized Resources:
- Residues rich in proteins and glucans
- Residues and wastewater rich in starches
- Residues containing large amounts of oil
Desired Technologies / Partner Profiles:
- Partners capable of converting food waste into high-value-added materials
- Partners capable of visualizing environmental effects
2. Creating customer experiences exceeding expectations that spread beyond 'deliciousness'
To realize the 'creation of customer value that exceeds expectations', we will challenge ourselves to create new customer value beyond 'deliciousness'. We are seeking innovative technologies that can expand the possibilities of food together.
Examples of Co-creation Ideas:
- Development of technologies contributing to meal simplification
- Development of technologies enhancing the preservation of processed foods
- Development of processed foods capable of reproducing a freshly-made taste, etc.
Examples of Accessible Assets:
- Sales channels for frozen/room-temperature businesses for domestic household/commercial use
- Mentorship by the Food Research Institute, the R&D department
- Expertise cultivated through R&D
Desired Technologies / Partner Profiles:
- Partners capable of simplifying meals
- Partners capable of enhancing the preservation of processed foods
- Partners capable of reproducing freshly-made processed foods
□ Resources TableMark Can Provide
We will provide the following resources to participating partner companies after selection:
Utilization of a broad product range and sales channels
You will be able to utilize a wide variety of household and commercial frozen foods, packed rice, and sales channels spreading nationwide, including highly shared frozen udon and okonomiyaki, and the plant-based frozen meal brand 'BEYOND FREE' expanding mainly through online shops.
Mentorship by an expert team
For the success of the project, the Food Research Institute, our research department, will work together to create businesses toward realizing ideas.
Expertise cultivated through R&D
You can utilize knowledge and technology regarding 'deliciousness' cultivated through R&D and product development.
We continue to face deliciousness sincerely.
- Technologies to analyze taste and aroma
- Technologies to maintain freshly-made texture and flavor even when frozen
- Dough-making and dough-processing technologies using wheat flour
- Technologies to cultivate yeast and lactic acid bacteria in large quantities
Proof of concept cost support
Considered individually depending on the content.
□ Schedule of this Program
April 23, 2026: Entry begins
'TableMark Acceleration Program 2026' (hereinafter 'this program')
Simultaneously, we announce the start of accepting applications for co-creation partner companies under two themes from the same day.
https://eiicon.net/about/tablemark2026/
To help realize the co-creation TableMark aims for, eiicon will strongly support the overall operation of this program, from planning to the setup and operation of a dedicated website, and PR strategies.
TableMark × AUBA 'TableMark Acceleration Program 2026'
Turning the blessings of the earth into 'joy and fun' for the next generation.
■ TableMark × AUBA 'TableMark Acceleration Program 2026'
□ Concept
Under the purpose of 'Making meals joyous and dining tables fun', TableMark has been transforming nature's blessings into valuable products.
However, in this rapidly changing modern era, innovation that goes beyond the framework of a single company is necessary to pass on 'spiritually rich moments' to the next generation.
Why don't we run together to create new 'joyous meals' and 'fun dining tables' by combining technologies that realize an 'earth-friendly' approach and technologies that provide new food value experiences realizing a 'people-friendly' approach with our business foundation?
□ Two Recruitment Themes for this Program
(Please be sure to check the details and notes on the application page)
1. Recycling unutilized resources to realize harmony with nature
Through the realization of our purpose 'Making meals joyous and dining tables fun', we want to contribute to a sustainable natural environment. Among these efforts, reducing waste such as food loss is a critical challenge. Therefore, we are widely seeking innovative technologies capable of converting unutilized resources generated during the manufacturing process into 'new resources'.
Examples of Co-creation Ideas:
- Technologies and ideas to convert into edible uses
- Technologies and ideas to convert into 'non-food' uses, etc.
Examples of Accessible Unutilized Resources:
- Residues rich in proteins and glucans
- Residues and wastewater rich in starches
- Residues containing large amounts of oil
Desired Technologies / Partner Profiles:
- Partners capable of converting food waste into high-value-added materials
- Partners capable of visualizing environmental effects
2. Creating customer experiences exceeding expectations that spread beyond 'deliciousness'
To realize the 'creation of customer value that exceeds expectations', we will challenge ourselves to create new customer value beyond 'deliciousness'. We are seeking innovative technologies that can expand the possibilities of food together.
Examples of Co-creation Ideas:
- Development of technologies contributing to meal simplification
- Development of technologies enhancing the preservation of processed foods
- Development of processed foods capable of reproducing a freshly-made taste, etc.
Examples of Accessible Assets:
- Sales channels for frozen/room-temperature businesses for domestic household/commercial use
- Mentorship by the Food Research Institute, the R&D department
- Expertise cultivated through R&D
Desired Technologies / Partner Profiles:
- Partners capable of simplifying meals
- Partners capable of enhancing the preservation of processed foods
- Partners capable of reproducing freshly-made processed foods
□ Resources TableMark Can Provide
We will provide the following resources to participating partner companies after selection:
Utilization of a broad product range and sales channels
You will be able to utilize a wide variety of household and commercial frozen foods, packed rice, and sales channels spreading nationwide, including highly shared frozen udon and okonomiyaki, and the plant-based frozen meal brand 'BEYOND FREE' expanding mainly through online shops.
Mentorship by an expert team
For the success of the project, the Food Research Institute, our research department, will work together to create businesses toward realizing ideas.
Expertise cultivated through R&D
You can utilize knowledge and technology regarding 'deliciousness' cultivated through R&D and product development.
We continue to face deliciousness sincerely.
- Technologies to analyze taste and aroma
- Technologies to maintain freshly-made texture and flavor even when frozen
- Dough-making and dough-processing technologies using wheat flour
- Technologies to cultivate yeast and lactic acid bacteria in large quantities
Proof of concept cost support
Considered individually depending on the content.
□ Schedule of this Program
April 23, 2026: Entry begins