Cecile Launches 'Rakuron®neo', Adding Summer Functions to the Popular Wrinkle-Resistant 'Rakuron®' Material!
Cecile Co., Ltd. has released the 'Rakuron®neo' series, which upgrades their popular wrinkle-resistant 'Rakuron®' material with summer-friendly features such as UV protection, heat insulation, and quick-drying sweat absorption.
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Cecile Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo) launched the 'Rakuron®neo' series on March 27, adding summer-friendly functions to 'Rakuron®', a material popular for being wrinkle-resistant.
While addressing summer-specific concerns like UV rays and sweat stains, it achieves both comfortable wearability and ease of care.
■ Introducing the New Summer-Ready, Dry-Touch 'Rakuron®neo'
'Rakuron®neo' adds summer-friendly functions such as UV protection, heat insulation, and quick sweat absorption and drying to 'Rakuron®', which features a natural cotton-like texture and easy-care properties that resist wrinkling even after repeated washing.
Product development began with the desire to address the summer concerns voiced by our customers.
Receiving feedback such as 'I don't want to iron in the heat,' 'UV protection is essential,' and 'I worry about sweat stains when I perspire,' Rakuron®neo was born as a material that allows you to comfortably enjoy the hot summer through familiar clothes worn every day.
■ Product Introduction
Heat Insulation / Sweat Stain Concealing Rakuron neo Pintuck Tunic
(Opaque, Conceals Sweat Stains, Resists Wrinkling After Washing)
Product Number: MW-3897
Price: ¥5,489, ¥6,589 (incl. tax)
Colors: Soft Green, Pink family, Off-Beige
Sizes: S, M, L, LL, 3L
It features a comfortable, dry cotton-like touch, allowing you to wear it comfortably even during sweaty seasons.
It quickly absorbs and diffuses sweat, providing peace of mind even with colors like beige where sweat tends to be noticeable. Another great point is the silhouette that naturally fluffs out from under the pintucks, offering stylish figure coverage.
Despite being a shirt, it resists wrinkles and is an easy piece to throw on for summer outings.
Lantern Sleeve Knit Pullover Smart Dry®
Product Number: MS-3275
Price: ¥4,389, ¥5,489 (incl. tax)
Colors: Navy, Light Apricot
Sizes: S, M, L, LL, 3L
For those who want to enjoy wearing knits without enduring the heat, we propose a piece that makes 'wearing knits in summer' a natural choice.
It quickly absorbs sweat and instantly dries, finishing with a smooth and comfortable fit. It's a summer-friendly knit that can be worn on its own, made from a crisp, thin material that isn't see-through.
Cut & Sewn Shirt Smart Dry®
Product Number: NB-7396
Price: ¥4,389, ¥5,489 (incl. tax)
Colors: Navy, Powder Blue
Sizes: S, M, L, LL, 3L
To help you spend hot days comfortably, we developed a cut-and-sewn shirt that prioritizes design while adding functions for worry-free wear. Considering the sheerness and sweat stains that are often concerns with thin materials and pale colors, we pursued an ease of wear that makes you reach for it unhesitatingly every day. Aiming for both comfort and a neat look, we are also offering bright, pale colors.
■ Cecile is the Only Mail-Order Company Where You Can Buy 'Rakuron®neo'!
'Rakuron®neo' is a proprietary material developed by Cecile's business partners, and Cecile is the only place you can purchase it via mail-order. Please purchase it at Cecile and enjoy the unique comfort of 'Rakuron®neo'.
■ A Word from the Product Manager
'Rakuron®neo' is a strong summer ally that achieves both comfort and a beautiful look while addressing the concerns of the hot season. We hope many people will pick it up as an item that can be worn casually in daily life, helping them spend their days more lightly and true to themselves.
May 'Rakuron®neo' bring even more smiles to everyone!
[Company Profile]
Company Name: Cecile Co., Ltd.
Representative: Masakazu Murakami
Location: 17F Shinjuku Front Tower, 2-21-1 Kita-Shinjuku, Shinjuku-ku, Tokyo 169-0074
Established: December 1, 2020
Business: Comprehensive mail-order business
URL: https://corp.cecile.co.jp/
At Cecile, we strive to provide 'products and services that are close to our customers' by listening to their voices and making improvements. We support a rich lifestyle by offering various daily necessities, starting with innerwear products.
While addressing summer-specific concerns like UV rays and sweat stains, it achieves both comfortable wearability and ease of care.
■ Introducing the New Summer-Ready, Dry-Touch 'Rakuron®neo'
'Rakuron®neo' adds summer-friendly functions such as UV protection, heat insulation, and quick sweat absorption and drying to 'Rakuron®', which features a natural cotton-like texture and easy-care properties that resist wrinkling even after repeated washing.
Product development began with the desire to address the summer concerns voiced by our customers.
Receiving feedback such as 'I don't want to iron in the heat,' 'UV protection is essential,' and 'I worry about sweat stains when I perspire,' Rakuron®neo was born as a material that allows you to comfortably enjoy the hot summer through familiar clothes worn every day.
■ Product Introduction
Heat Insulation / Sweat Stain Concealing Rakuron neo Pintuck Tunic
(Opaque, Conceals Sweat Stains, Resists Wrinkling After Washing)
Product Number: MW-3897
Price: ¥5,489, ¥6,589 (incl. tax)
Colors: Soft Green, Pink family, Off-Beige
Sizes: S, M, L, LL, 3L
It features a comfortable, dry cotton-like touch, allowing you to wear it comfortably even during sweaty seasons.
It quickly absorbs and diffuses sweat, providing peace of mind even with colors like beige where sweat tends to be noticeable. Another great point is the silhouette that naturally fluffs out from under the pintucks, offering stylish figure coverage.
Despite being a shirt, it resists wrinkles and is an easy piece to throw on for summer outings.
Lantern Sleeve Knit Pullover Smart Dry®
Product Number: MS-3275
Price: ¥4,389, ¥5,489 (incl. tax)
Colors: Navy, Light Apricot
Sizes: S, M, L, LL, 3L
For those who want to enjoy wearing knits without enduring the heat, we propose a piece that makes 'wearing knits in summer' a natural choice.
It quickly absorbs sweat and instantly dries, finishing with a smooth and comfortable fit. It's a summer-friendly knit that can be worn on its own, made from a crisp, thin material that isn't see-through.
Cut & Sewn Shirt Smart Dry®
Product Number: NB-7396
Price: ¥4,389, ¥5,489 (incl. tax)
Colors: Navy, Powder Blue
Sizes: S, M, L, LL, 3L
To help you spend hot days comfortably, we developed a cut-and-sewn shirt that prioritizes design while adding functions for worry-free wear. Considering the sheerness and sweat stains that are often concerns with thin materials and pale colors, we pursued an ease of wear that makes you reach for it unhesitatingly every day. Aiming for both comfort and a neat look, we are also offering bright, pale colors.
■ Cecile is the Only Mail-Order Company Where You Can Buy 'Rakuron®neo'!
'Rakuron®neo' is a proprietary material developed by Cecile's business partners, and Cecile is the only place you can purchase it via mail-order. Please purchase it at Cecile and enjoy the unique comfort of 'Rakuron®neo'.
■ A Word from the Product Manager
'Rakuron®neo' is a strong summer ally that achieves both comfort and a beautiful look while addressing the concerns of the hot season. We hope many people will pick it up as an item that can be worn casually in daily life, helping them spend their days more lightly and true to themselves.
May 'Rakuron®neo' bring even more smiles to everyone!
[Company Profile]
Company Name: Cecile Co., Ltd.
Representative: Masakazu Murakami
Location: 17F Shinjuku Front Tower, 2-21-1 Kita-Shinjuku, Shinjuku-ku, Tokyo 169-0074
Established: December 1, 2020
Business: Comprehensive mail-order business
URL: https://corp.cecile.co.jp/
At Cecile, we strive to provide 'products and services that are close to our customers' by listening to their voices and making improvements. We support a rich lifestyle by offering various daily necessities, starting with innerwear products.