Cake.jp Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo; CEO: Yuki Takahashi), operator of the specialty cake and sweets e-commerce site 'Cake.jp,' will begin selling cookie sandwiches in collaboration with the 'Noraneko Gundan' picture book series—known for its curious and active feline characters—starting Monday, April 27, 2026, on the Cake.jp site. These will also be available at pop-up stores titled 'Masterpiece Picture Book Cookie Tin Selection by Cake.jp' held at Hanshin Department Store Umeda Main Store and Shibuya Scramble Square.
Since the first book's release in 2012, the 'Noraneko Gundan' series has captivated parents and children alike with its bold actions and the iconic 'Kaboom!!' scenes. Cake.jp realized this collaboration to allow fans to experience the world of the Noraneko cats more deeply by tasting the delicious-looking foods that appear in the stories, maintaining the excitement felt after reading the books.
The product is a rich plant-based cookie sandwich featuring soy milk cream and fruit jam sandwiched between rice flour cookies, offering satisfaction in every bite.
Handmade with safe materials, these treats are free from wheat, eggs, dairy, and artificial colorings, carefully prepared for small children and those with allergies.
Cake.jp plans to continue expanding its product lineup while addressing diversifying customer needs. Through the sweets we deliver, we aim to provide more happy moments for our customers, not only for birthdays and anniversaries but also in various everyday scenes.
Retail Locations:
[Hanshin Umeda Main Store, B1F Sweets Stage] Address: 1-13-13 Umeda, Kita-ku, Osaka-shi, Osaka 530-8224 Period: From April 27 Hours: 10:00 AM – 8:00 PM
[Shibuya Scramble Square, B2F Tokyu Foodshow Edge, Special Venue] Address: 2-24-12 Shibuya, Shibuya-ku, Tokyo 150-0002 Period: From April 27 Hours: 10:00 AM – 9:00 PM
Product List: 'Noraneko Gundan' Delicious Cookie Sandwiches (Set of 2) Content: 1 Pumpkin, 1 Chocolate Price: 980 yen (tax included, shipping extra)
About Cake.jp: Operating since January 2017 with the mission to 'raise emotional temperatures through sweets,' Cake.jp offers a lineup of 8,000 items from over 1,700 partner stores to its 2 million members. The company also uses technology for new product development and branding support for its partners. URL: https://cake.jp/
FACT BOX
- Source: PR TIMES
- Category: New Product