Nearly 30% of Companies Use Generative AI in Career Recruitment, Over Half Are Open to Adoption. 'Job Posting Creation and Enhancement' Tops Usage Scenarios [Corporate Survey]

Gakujo Co., Ltd. (headquartered in Chuo-ku, Tokyo) conducted an online survey targeting HR professionals from companies and organizations regarding the use of generative AI in career recruitment. While only about 30% of respondents reported already using generative AI, more than half expressed a positive attitude toward adoption, such as 'considering use' or 'wanting to use.' The top scenario for current or desired use was 'job posting creation and enhancement' at 65.3%, revealing that many companies aim to increase their appeal to job seekers. 'Interviews and meetings' stood out as the area where human interaction is most valued, with 75.3% emphasizing the importance of personal contact. Comments included: 'Human qualities are visible when making eye contact,' 'personal motivation and character can only be understood face-to-face,' and 'the final decision should rest with humans.'

【TOPICS】

(1) Nearly 30% of companies use generative AI in career recruitment, with over half open to adoption

(2) The most common use case for generative AI is 'job posting creation and enhancement' at 65.3%

(3) 'Interviews and meetings' are the area where human interaction is most valued, at 75.3%

【Survey Background】

Companies are rapidly adopting generative AI as a tool to improve efficiency across various operations. According to Gakujo's previous corporate survey, one in four companies used AI for text and image creation in new graduate recruitment. This survey examines AI adoption in career recruitment.

(1) Nearly 30% of companies use generative AI in career recruitment, with over half open to adoption

When asked whether they use generative AI in career recruitment, 28.7% answered 'already using it,' while 9.5% said 'considering use' and 16.4% said 'want to use but haven't started yet,' indicating that over half of companies are open to adoption.

On the other hand, 45.5% said 'no plans to use for now,' suggesting significant barriers remain.

(2) The most common use case for generative AI is 'job posting creation and enhancement' at 65.3%

Among companies positive about using generative AI in career recruitment, the most frequently cited scenario (multiple responses allowed) was 'job posting creation and enhancement' at 65.3%. This shows many companies want to improve their appeal to job seekers. This was followed by 'creation and distribution of scouting emails' (56.0%) and 'creation of screening notices and acceptance/rejection emails' (42.0%), indicating many companies aim to streamline communication with large numbers of applicants. Fewer companies are considering using AI for actual screening tasks such as 'summarizing and evaluating application documents' or 'interviews and meetings.'

(3) 'Interviews and meetings' are the area where human interaction is most valued, at 75.3%

When asked which tasks they prefer to keep human-led (multiple responses allowed), 'interviews and meetings' received 75.3%—a clear majority. Other tasks like 'formulating recruitment plans,' 'creating interview questions,' and 'summarizing and evaluating application documents' followed, but all received less than one-third of responses, suggesting these may eventually be handled by AI.

Comments included: 'Human qualities are visible when making eye contact,' 'face-to-face interaction allows us to understand personality and motivation,' 'human involvement increases job seekers' motivation and reduces pre- and post-hire gaps,' 'interpersonal communication skills can only be assessed by humans,' 'individual traits and personalities invisible to AI depend on the interviewer's experience,' 'we cannot responsibly conduct hiring without human involvement in interviews,' and 'the final decision must rest with humans.'

■ Survey Overview

- Survey Period: March 16, 2026 – April 10, 2026

- Survey Organization: Gakujo Co., Ltd.

- Target Respondents: HR personnel from companies and organizations

- Valid Responses: 295

- Survey Method: Online questionnaire

* Figures are rounded to one decimal place, so the total for single-choice responses may not equal 100.0%.

■ About Gakujo Co., Ltd.

A Tokyo Stock Exchange Prime-listed company and member of Keidanren (Japan Business Federation). Since 2004, Gakujo has advocated 'year-round hiring for people in their 20s.' It operates 'ReShukatsu,' Japan's No. 1 job site for people in their 20s for seven consecutive years (2019–2025, according to Tokyo Shoko Research), with 2.8 million members, 'ReShukatsu30' for people in their 30s, and 'ReShukatsu Campus,' a scouting-based job site with 600,000 members. As a major job and career information company, Gakujo comprehensively supports recruitment for people in their 20s and 30s.

Gakujo also pioneered 'joint corporate seminars' in Japan (based on internal research) and operates diverse services such as 'Job Fair' and 'Career Fair' to support young talent recruitment.

[Founded: 1976 | Capital: 1.5 billion JPY | Affiliated Organizations: Japan Business Federation, National Employment Information Association, Japan Association of Personnel Services, Japan Job Information Publishing Council, Moribunka Foundation]