Regional Challenges to the Nation: Japan's Material Koshien 'Ichi' Partners with CAMPFIRE to Launch Crowdfunding Support Project for Local Businesses and Producers
Mirai Machi Keikaku Organization's COMMON Inc. has partnered with CAMPFIRE, one of Japan's largest crowdfunding platforms, to launch the 'Japan's Material Koshien "Ichi"' project. This initiative aims to support the endeavors of local businesses and producers through crowdfunding and promote the appeal of regional resources nationwide.
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This project will support the challenges undertaken by producers, businesses, municipalities, and regional organizations across Japan in areas such as regional revitalization, product development, cultural inheritance, and tourism promotion through crowdfunding.
A special page for 'Japan's Material Koshien "Ichi"' has been launched as part of CAMPFIRE's regional collaboration program.
Special Page
Details Page
■ Background
Numerous attractive regional resources and materials exist throughout Japan.
However,
Aging producers Lack of successors Insufficient information dissemination Difficulty in developing sales channels Lack of connections within and outside the region
Due to these challenges, much of this appeal is not adequately communicated.
'Japan's Material Koshien' has been engaged in activities to disseminate the appeal of materials and producers from all over the country, leading to the creation of regional fans and expansion of sales channels.
This new initiative further develops these activities by establishing a mechanism that connects 'those who want to support' with 'those who want to challenge' through crowdfunding.
What is 'Japan's Material Koshien'?
Japan is home to many attractive, yet largely unknown, food ingredients and regional materials.
Meanwhile, Japan's primary industries face various challenges, including an aging producer population, a shortage of successors, a lack of pricing power, and a market structure where the value of materials is often not fairly recognized.
In many regions, the reality is that 'good materials exist but are not communicated'.
'Japan's Material Koshien' is a project that visualizes the value of these regional materials and primary industries not just through exhibitions or sales, but through 'experiences of tasting' and 'experiences of voting'.
The uniqueness of the land, the climate, the passion of the creators, and the accumulated time.
By allowing visitors to taste, choose, and support these condensed materials themselves, the project connects regional appeal to new developments.
Official Page: https://ichi.or.jp/
■ About 'Japan's Material Koshien "Ichi"' x CAMPFIRE
'Japan's Material Koshien "Ichi"' is a crowdfunding support project aimed at disseminating valuable initiatives from across Japan, including:
Regional products Food ingredients Agriculture, forestry, and fisheries Traditional crafts Regional culture Tourism resources Regional events
to a national audience.
For project implementers, we offer:
① Crowdfunding Implementation Support
Support from planning and design to page creation, public relations, and operation.
② Collaboration with the 'Japan's Material Koshien' Network
Creating connections with municipalities, corporations, financial institutions, and media.
③ Nationwide PR Dissemination
Information dissemination through events, social media, and media.
④ Fundraising through Empathy
Building a mechanism to connect with supporters, rather than just relying on subsidies or grants.
Upcoming Projects
We will be collaborating on various regional revitalization crowdfunding projects going forward.
Currently, a crowdfunding campaign by the 'Sennan City Tourism Association' in Sennan City, Osaka Prefecture, is underway. Please see the page below for details.
https://camp-fire.jp/projects/937118/view?list=channel_ichi
■ Vision for the Future
Crowdfunding is more than just fundraising.
It is a means to increase the number of like-minded individuals who resonate with regional challenges and to create future customers and fans.
'Japan's Material Koshien "Ichi"' will support producers working hard in their regions, businesses utilizing regional resources, municipalities challenging regional revitalization, and organizations connecting regional culture to the future, on a national scale.
■ Target Audience
Individuals involved in agriculture, fisheries, and forestry Food business operators Regional brand businesses Traditional craft businesses Tourism-related businesses Regional event organizers Chambers of Commerce and Industry Tourism Associations Municipalities NPOs and regional organizations
And others.
Scheduled Locations
'Japan's Material Koshien' is scheduled to be held in various locations across the country in the future.
We will disseminate the challenges of each region nationwide in collaboration with crowdfunding.
We will also conduct crowdfunding training for regional revitalization in conjunction with 'Commons Connect', held the day before 'Japan's Material Koshien'.
Commons Connect Schedule
For Media Representatives: Interview and Filming Points for this Matter
You can cover this story from the perspective of:
New collaboration between 'Japan's Material Koshien' and CAMPFIRE Regional Creation x Crowdfunding Support for Primary Industries Creation of Regional Brands Fostering Regional Revitalization and Related Populations Co-creation Project with Municipalities and Businesses Nationwide
About Mirai Machi Keikaku Organization / COMMON Inc.
Mirai Machi Keikaku Organization is a public-private partnership platform that connects municipalities, corporations, and regions to solve regional issues and create new regional value.
COMMON Inc., which serves as the secretariat, operates under the slogan 'Moving Regions Forward Through Co-creation.' It promotes initiatives nationwide in areas such as regional revitalization, disaster prevention, tourism, industrial promotion, and the creation of related populations, by connecting diverse stakeholders including municipalities, corporations, regional organizations, primary industries, and regional businesses.
Through 'Japan's Material Koshien,' we aim to visualize the value of dormant regional resources and expand new co-creation spaces nationwide that connect regions, corporations, municipalities, and residents.
Contact Information
COMMON Inc.
Email: info@common.or.jp
Official Website: https://common.or.jp/
Keywords:
FAQ
What kind of regional resources can be supported through this project?
Unique materials and cultures from across Japan, including agricultural, forestry, and fishery products, regional specialties, traditional crafts, tourism resources, and local events.
Besides crowdfunding support, what other benefits are offered?
Participants receive support for project planning and operation, collaboration with the CAMPFIRE network, nationwide PR activities, and opportunities for media exposure.
Are there any eligibility requirements for participating in the project?
The project targets diverse entities involved in regional revitalization, such as those in agriculture, fisheries, food, crafts, tourism, regional events, as well as municipalities and NPOs.
How does this project contribute to the local economy?
It contributes to the revitalization and sustainability of local economies through new fundraising, sales channel development, increased brand awareness, and the creation of related populations.
What are the planned future locations for this initiative?
Events are planned in various locations across the country, disseminating regional challenges in collaboration with crowdfunding.