Cognitee Inc. (Headquarters: Shinagawa-ku, Tokyo, Representative Director: Rie Kono, hereinafter "Cognitee"), which possesses technology to quantify qualitative information, announces the renewal of its organizational performance assessment service "COG-EVIDENCE Baseline Review" (50,000 yen per session, tax excluded), offered since January 2026. The service now supports output in a dedicated report format and automatic delivery without the need for meetings.
Simply submit two files you already have, and within as little as 1 week (1-3 weeks) after file receipt, your company's characteristics and areas for improvement, compared against accumulated data from 400 companies and 70,000 people, will be automatically delivered via email.
Baseline Review
▼Service Details & Application
https://cognitee.com/baseline-review-cog-evidence
Renewal Points This Time
1. No Meetings Required - Analysis Begins by Sending 2 Files
Previously, the service was provided as a set with a decision-making briefing (1 hour online) including interpretation of results. However, by making the report format dedicated, interpretation of the report alone has become possible. Therefore, the operation has been changed to deliver the report via email automatically upon completion of analysis, without the need for scheduling or meetings. Even busy managers and executives can use it by "sending two files and just waiting." (※Please consult us if you require interpretation support.)
2. Analysis Report Delivered via Email in as Little as 1 Week
The submitted data can be any two "existing" files already within your company, such as those from regular meetings, sales negotiations, 1-on-1s, chats, reports, or daily reports. No new tool introduction or requests for cooperation from the field are necessary.
Service Flow
3. Dedicated Format Enables Managers, Staff, and Superiors to Discuss Using the Same Material
Previously, analysis results were provided as individual documents. Now, comparison and judgment results are outputted in a dedicated BR analysis report format that allows for an overview. Basic characteristics, topic composition, information structure and logic, quirks/phrasing, interaction characteristics, and comparative insights are organized into a standardized format, allowing for immediate internal deployment for discussions among managers, staff, and superiors using the same material.
Background | Discussions on "Reasons for Lack of Growth" are Subjective, Not Limited to Sales
"Why is only that department not growing?" - Is it due to a lack of skill on the ground, poor guidance, or issues with the process? Such discussions occur not only in sales departments but also in overall organizational performance, such as project delays, recurring incidents, and turnover concentrated in specific departments. In many cases, these discussions remain as "arguments based on intuition" rooted in experience and hunches, without reaching a conclusion.
Baseline Review is a "factorization tool for performance improvement" that uses a knowledge representation AI approach, distinct from generative AI, to data-separate the factors that create performance differences. Since its launch in January 2026, it has been used primarily in sales and training domains. With this renewal, it can now be used as an "entry point" to a wider range of organizational issues with less burden.
Even with Just 2 Files, This Much Can Be Understood (Comparison Theme Examples)
2 Files for Comparison
What Can Be Understood
Sales negotiations between high performers and average employees
Characteristics of high performers, differences from competitors
Regular meetings for delayed and on-track projects
Differences in progress, discussion points, and confirmation items
Team chats between teams with many incidents and those with few
Information/perspectives lacking from the leader's engagement
1-on-1s between departments with high turnover and those without
Differences in superiors' listening, approval, and support styles
Morning meetings at high-performing and low-performing stores
Superiors' coaching styles, confirmation items in good teams
Presentations to be improved and presentations from benchmark companies
Competitors' objectives and topics lacking in your company
What Can Be Understood with the BR Analysis Report
The two files will be compared and judged from the following six angles and delivered in a dedicated format.
Basic Characteristics: Total time / speed / average characters per sentence / character type ratio, etc.
Main Topic Characteristics: Number of meaningful paragraphs / topic density / topic coherence, ranking of information richness of main discussion points
Information Structure and Logic: Story development / number of data and objective grounds / number of topics with insufficient explanation, etc.
Quirks and Phrasing: Fillers / demonstrative pronouns / positive/negative expressions / definitive expressions, etc.
Interaction Characteristics: Speaking time ratio / number ofラリー / number of OPEN/CLOSED questions / length of questions and answers, etc.
Comparative Insights: Overall comparison of elements with large differences, and implications for improvement measures
Deliverables: BR Analysis Report + Detailed Analysis Report for 2 Data Files (automatically sent via email after analysis completion)
BR Report
Easy and User-Friendly, Yet Highly Reliable? Why?
Baseline Review utilizes the patented technology "CogStructure" (Patent No. 6573321) developed by Cognitee over 13 years. It adopts an approach from the field of artificial intelligence research called "knowledge representation and ontology," a technology distinct from generative AI and machine learning, which primarily rely on accumulating mathematical calculations, and is specialized in identifying human recognition patterns.
With characteristics such as "large amount of information that can be extracted from a single sample" and "high reproducibility due to fitting into a fixed framework," detailed analysis results can be obtained stably even without a large amount of training data or numerous samples. This is why it can provide a "yardstick" usable for organizational judgment with the minimal burden of "2 existing files."
▼Technical Explanation
https://cognitee.com/product/3906
Service Overview
Item
Details
Menu Name
COG-EVIDENCE Baseline Review (Baseline Review, Partial Assessment)
Service Provided
Performance assessment of individual situations (audio/documents): 2 samples BR Analysis Report + Detailed Analysis Report for 2 Data Files (dedicated format, automatic email delivery)
Submitted Data
2 "existing" files such as regular meetings, sales negotiation talks, appointment calls, presentations, 1-on-1s, role-playing, team chats, new employee ES, promotion essays, emails, reports, daily/monthly reports, etc.
Delivery Time
Shortest 1 week (1-3 weeks) after file receipt
Target Audience
Corporations, business owners, individuals possible (for managers)
Price
50,000 yen (tax excluded) [Credit card payment accepted]
Usage Conditions
First time only per department / Execution conditions agreement (including NDA and anti-social forces status) concluded at the time of application
Analysis Guarantee
No charge if no characteristics or insights are found
Details & Application
https://cognitee.com/baseline-review-cog-evidence
Cognitee Inc.
◯ Company Name: Cognitee Inc. ◯ Purpose: To create a society free from cognitive bias through the power of technology. ◯ Business Description: Organizational analysis services using technology to quantify qualitative information. ◯ Headquarters: 1-1-2-208 Nishi-Oimachi, Shinagawa-ku, Tokyo 140-0015 ◯ Establishment: March 28, 2013 ◯ Web: https://cognitee.com/ ◯ Capital: 600 million yen (including reserve funds) ◯ Employees: 71 (including remote workers) ◯ Representative: Rie Kono, Representative Director ◯ Awards etc.: ■ EY Innovative Startup Enterprise Division Award (2019) ■ 11th HR Award Human Resource Development Category Grand Prize (2022) ■ 22nd Japan Telework Association Telework Promotion Award Excellence Award (2022) ■ 3rd TOKYO Telework Award Promotion Award (2023) ■ Councilor, General Incorporated Association for the Promotion of Generative AI Utilization (2023~)
FACT BOX
- Source: PR TIMES
- Category: サービスリニューアル