Our subsidiary Mizuho Coconala selected as a partner to solve labor shortages in Mizuho Bank's comprehensive financial services for corporations [UPSIDER BANK by MIZUHO]

Coconala Inc. (Headquarters: Shibuya-ku, Tokyo; President and CEO: Ayumu Suzuki; TSE Growth: 4176; hereinafter "our company") announces that its subsidiary, Mizuho Coconala Inc. (hereinafter "Mizuho Coconala"), has been selected as a partner to solve the "labor shortage" challenges faced by companies within the comprehensive financial services for corporations, [UPSIDER BANK by MIZUHO], which Mizuho Bank, Ltd. (hereinafter "Mizuho Bank") will begin offering today.

Furthermore, effective today, the collaboration between Mizuho Bank and Mizuho Coconala has been strengthened from a "referral" to a "brokerage" system, with Mizuho Bank representatives now providing more detailed information about Mizuho Coconala's various services.

This will expand our touchpoints with Mizuho Bank's numerous corporate clients and maximize business opportunities.

Background to the Enhanced Collaboration

Labor shortages are one of the most serious management challenges for companies, with difficulties in hiring, siloed operations, and insufficient internal accumulation of know-how hindering productivity improvements and DX promotion.

Mizuho Bank's comprehensive financial services for corporations aim to solve the fundamental management issues of corporations, not just financial functions such as accounts, payments, and accounting. Within this framework, Mizuho Coconala, with its industry-leading number of registered professionals, was selected as the partner responsible for the "labor shortage" domain.

Key Points of Enhanced Collaboration

This enhanced collaboration will enable us to propose professional human resources tailored to the challenges and needs of each company to Mizuho Bank's numerous corporate clients.

1 Introduction into Corporate Financial Services

In Mizuho Bank's comprehensive corporate financial service "UPSIDER BANK by MIZUHO," launched today, Mizuho Coconala will be responsible for the "matching service with specialized human resources." Alongside financial functions such as account opening and fundraising, we will address the "labor shortage" challenges faced by startups and growing companies with over 1.4 million professional human resources.

2 From "Referral" to "Brokerage"

To further strengthen our collaboration with Mizuho Bank, our relationship has been changed from "referral" to "brokerage."

Previously, Mizuho Bank only informed clients that Mizuho Coconala would introduce professional human resources. However, with this change, it is now possible to provide detailed explanations of the content of Mizuho Coconala's various services.

Value Provided by Mizuho Coconala

Mizuho Coconala is a "service that supports efficiency improvement, productivity enhancement, and in-house development with optimal specialized human resources working alongside clients." Its strengths are as follows:

1. Industry-leading Number of Registered Professionals

We can find professionals who match a company's needs from over 1.4 million registered professionals.

2. High Cost Performance

We can optimize costs by utilizing services on a monthly or spot basis, according to objectives and budget.

3. Follow-up Support by a Dedicated Manager Until Implementation

A dedicated manager provides continuous support from requirement definition and professional proposal to the start of operations.

We offer two usage models: "Mizuho Coconala Agent" (supporting administrative, accounting, HR, customer support, IT engineers, design, etc.), where a dedicated manager works alongside the client, and "Mizuho Coconala Skill Market," where clients can search for and order necessary professionals and services themselves (supporting illustration, flyers, video editing, website creation, programming, etc.). Clients can choose based on their level of expertise and the scale of their request.

Case Study: Reducing the Burden of Peripheral Operations While Maintaining the Business Model

【Standardization of Operations】

- Challenge: Data updates could not keep up, requiring a stable update system.

- Request: Data entry and update tasks (50 hours/month / ¥200,000)

- Effect: Achieved efficiency in standardized tasks through partial automation.

【Introduction of Specialized Know-how】

- Challenge: High workload in recruitment activities, requiring efficiency improvements.

- Request: Interview scheduling and scout distribution (40 hours/month / ¥150,000)

- Effect: Reduced the burden of recruitment tasks on employees.

【Introduction of AI Know-how】

- Challenge: Need to improve the quality and responsiveness of social media posts using AI.

- Request: Banner and video production (40 hours/month / ¥145,000)

- Effect: Significantly reduced in-house production man-hours. Improved production speed and customer acquisition.

Future Outlook

Through this service, our company and Mizuho Coconala will provide an environment where corporations can secure "the necessary human resources, when needed, at the appropriate cost."

Our company will continue to deepen its collaboration with the Mizuho Group.

About Mizuho Coconala Inc.

A joint venture company (our subsidiary) jointly invested in by Coconala Inc. and Blue Lab No. 1 Investment Limited Partnership (invested in by Mizuho Bank). It provides a human resource utilization platform to Mizuho Bank's customer base.

Coconala Inc.

(Growth Market, Code 4176)

Representative: Ayumu Suzuki, President and CEO

Location: 6F, Shibuya Infostower, 20-1 Sakuragaoka-cho, Shibuya-ku, Tokyo

Business Activities:

- "Coconala Skill Market," Japan's largest skill marketplace where knowledge, skills, and experience can be bought and sold.

- "Coconala Content Market," a comprehensive marketplace where original digital content can be easily listed and purchased.

- "Coconala Recruitment," where numerous professionals apply simply by posting job openings or work.

- "Coconala Scout," allowing direct approach to professional human resources perfectly matching needs.

- "Coconala Legal Consultation," a search media to find lawyers tailored to individual needs.

- "Coconala Tech," offering the fastest proposals for immediately available IT freelancers.

- "Coconala Assist," where time-consuming tasks can be fully delegated to full-remote assistants.

- "Coconala Consulting," where industry-leading professional human resources drive projects.

- "Coconala Pro," introducing top real-name creators optimal for projects.

- "Coconala BPO," team-based business support where performance-driven professional groups address business challenges.

Group Companies: Coconala Tech Inc., Mizuho Coconala Inc., Frame Carrier Inc.

Website: https://coconala.co.jp/

<Customer Service for Services>

TEL: 03-6683-5369 (Reception: Weekdays 10:00-18:00, excluding Saturdays, Sundays, and holidays)

Email: mizuho_coconala_enquiry@coconala.com