Cocolive and Mutenkahouse Form Business Partnership for Housing and Real Estate Industry-Specific MA Tool "KASIKA"
Cocolive Inc. (Securities Code: 137A), provider of the MA (Marketing Automation) tool "KASIKA" for the housing and real estate industry, and Mutenkahouse Co., Ltd., a company developing and manufacturing natural building materials and selling houses through a nationwide agency system, have announced a business partnership. The collaboration aims to promote the adoption of KASIKA among Mutenkahouse's national agencies, providing comprehensive support from landing page (LP) creation to automated customer follow-up. This initiative seeks to eliminate inconsistencies in customer response quality and speed among Mutenkahouse's agencies, ensuring consistent delivery of brand value. KASIKA is officially recognized as Mutenkahouse's primary customer follow-up tool and has a track record of approximately 1,200 implementations.
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- 📰 Published: April 13, 2026 at 19:00
- 🔍 Collected: April 13, 2026 at 16:35
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Cocolive Inc. (Headquarters: Chiyoda-ku, Tokyo; Representative Director: Takanobu Yamamoto; Securities Code: 137A), which offers the MA tool "KASIKA" specifically for the housing and real estate industry, has announced a business partnership with Mutenkahouse Co., Ltd. (Headquarters: Nishinomiya City, Hyogo Prefecture; Representative Director: Hiroyuki Namba), a company engaged in the development and manufacturing of building materials using natural materials and the sale of houses through a nationwide agency system. This partnership aims to promote the implementation of KASIKA across Mutenkahouse's national network of agencies. The collaboration will establish a comprehensive support system, covering everything from landing page (LP) production to automated customer follow-up.
Specific initiatives include:
1. Official recognition of "KASIKA" as Mutenkahouse's primary customer follow-up tool, to be deployed to all its agencies. Cocolive will collaborate with Mutenkahouse's headquarters to facilitate KASIKA's introduction to agencies nationwide, expanding and sharing content tailored for both headquarters and agencies.
2. Provision of an immediately usable automated customer follow-up system, designed to minimize the burden on individual agencies. This system leverages KASIKA's proven track record of approximately 1,200 implementations. Cocolive will provide pre-produced LPs for agencies and offer end-to-end support for automated customer follow-up settings, operations, and LP creation, ensuring agencies can achieve results with minimal effort.
The partnership addresses an industry challenge where Mutenkahouse, through its agencies, delivers the value of natural building materials, but inconsistencies in follow-up quality and speed by individual agencies created a need for a unified, systematic approach to potential customers. By adopting KASIKA, which has a strong presence in the housing and real estate MA tool market, Mutenkahouse aims to ensure consistent delivery of its brand value to customers across all its agencies.
Cocolive Inc. was established in January 2017, and Mutenkahouse Co., Ltd. was established in September 2001.
Specific initiatives include:
1. Official recognition of "KASIKA" as Mutenkahouse's primary customer follow-up tool, to be deployed to all its agencies. Cocolive will collaborate with Mutenkahouse's headquarters to facilitate KASIKA's introduction to agencies nationwide, expanding and sharing content tailored for both headquarters and agencies.
2. Provision of an immediately usable automated customer follow-up system, designed to minimize the burden on individual agencies. This system leverages KASIKA's proven track record of approximately 1,200 implementations. Cocolive will provide pre-produced LPs for agencies and offer end-to-end support for automated customer follow-up settings, operations, and LP creation, ensuring agencies can achieve results with minimal effort.
The partnership addresses an industry challenge where Mutenkahouse, through its agencies, delivers the value of natural building materials, but inconsistencies in follow-up quality and speed by individual agencies created a need for a unified, systematic approach to potential customers. By adopting KASIKA, which has a strong presence in the housing and real estate MA tool market, Mutenkahouse aims to ensure consistent delivery of its brand value to customers across all its agencies.
Cocolive Inc. was established in January 2017, and Mutenkahouse Co., Ltd. was established in September 2001.