Kinmen Welcomes First Batch of Shanghai Tourists; County Government Actively Expanding Tourism Market
Following the resumption of travel applications for Shanghai residents to Kinmen and Matsu, the first group of Shanghai tourists visited Kinmen. The Kinmen County Government plans to hold four tourism promotion conferences this year to actively expand the mainland Chinese tourism market, aiming to make Kinmen the preferred destination for cross-strait tourism.
📋 Article Processing Timeline
- 📰 Published: May 13, 2026 at 18:37
- 🔍 Collected: May 13, 2026 at 19:02 (24 min after Published)
- 🤖 AI Analyzed: May 14, 2026 at 01:10 (6h 8m after Collected)
Central News Agency
(Central News Agency reporter Wu Wen-jung, Kinmen, 13th) The Shanghai Municipal Bureau of Culture and Tourism recently announced that Shanghai residents can apply to travel to Kinmen and Matsu. The first batch of tourists arrived in Kinmen on the 11th and left today after completing their itinerary. The Kinmen County Government stated that it plans to hold four phases of Kinmen tourism promotion conferences this year to actively expand the mainland tourism market.
Industry insiders said that this first batch of Shanghai tourists, including the leader, totaled five people. Their itinerary was 3 days and 2 nights, and they departed Kinmen by ferry today. Most of this trip involved visiting classic Kinmen attractions, such as Zhaishan Tunnel, Shanhou Folk Culture Village, Juguang Tower, and other places.
The official website of the Shanghai Municipal Bureau of Culture and Tourism announced on April 29 that Shanghai residents can register for group tours and individual tours to Kinmen and Matsu through qualified travel agencies in Shanghai and Fujian Province, and apply for travel visas to Kinmen and Matsu through relevant agencies in both places according to regulations.
The Kinmen County Government Tourism Department stated today via a press release that Kinmen County Deputy Magistrate Chen Xianglin, Tourism Department Director Hsu Chi-hsin, the Kinmen County Travel Commercial Association, and related industries, totaling 50 people, formed a Kinmen tourism promotion delegation. They held the 'Kinmen Tourism Promotion' event on May 12th in Shanghai and today in Xiamen.
The Tourism Department explained that to strengthen tourism marketing efforts in mainland China and enhance the capacity of the Mini Three Links travel, the Tourism Department plans to hold four phases of 'Kinmen Tourism Promotion Conferences' this year to actively expand the mainland tourism market.
The Tourism Department stated that with the arrival of the first batch of Shanghai tourists in Kinmen on the 11th, the Tourism Department chose Shanghai to host its first annual tourism promotion conference. This integrates Kinmen's tourism industry chain, strengthens tourism industry matching between Kinmen and Shanghai through face-to-face exchanges, and further enhances Kinmen's tourism brand visibility.
The Tourism Department said that the county government team continues to strengthen marketing and promotion efforts in the mainland market, leading the tourism industry to go out and work with operators to attract tourists. At the same time, it integrates festival activities, distinctive itineraries, and diverse tourism resources into tourism marketing modules to actively expand diverse tourist sources and build Kinmen into the preferred destination for cross-strait tourism.
The cross-strait Mini Three Links were suspended due to the COVID-19 (2019 novel coronavirus disease) pandemic until the resumption of Kinmen-Xiamen Mini Three Links in January 2023. Taiwanese travelers can travel via the Mini Three Links, and in August, Hong Kong and Macao travelers were also allowed to travel to Kinmen via the Mini Three Links.
The Fujian Provincial Public Security Department's Exit and Entry Administration announced on September 27, 2024, the resumption of accepting applications from Fujian residents for individual and group tours to Kinmen; the Shanghai Municipal Bureau of Culture and Tourism announced in April 2026 that Shanghai residents can apply to travel to Kinmen and Matsu. (Editor: Huang Mingxi) 1150513
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(Central News Agency reporter Wu Wen-jung, Kinmen, 13th) The Shanghai Municipal Bureau of Culture and Tourism recently announced that Shanghai residents can apply to travel to Kinmen and Matsu. The first batch of tourists arrived in Kinmen on the 11th and left today after completing their itinerary. The Kinmen County Government stated that it plans to hold four phases of Kinmen tourism promotion conferences this year to actively expand the mainland tourism market.
Industry insiders said that this first batch of Shanghai tourists, including the leader, totaled five people. Their itinerary was 3 days and 2 nights, and they departed Kinmen by ferry today. Most of this trip involved visiting classic Kinmen attractions, such as Zhaishan Tunnel, Shanhou Folk Culture Village, Juguang Tower, and other places.
The official website of the Shanghai Municipal Bureau of Culture and Tourism announced on April 29 that Shanghai residents can register for group tours and individual tours to Kinmen and Matsu through qualified travel agencies in Shanghai and Fujian Province, and apply for travel visas to Kinmen and Matsu through relevant agencies in both places according to regulations.
The Kinmen County Government Tourism Department stated today via a press release that Kinmen County Deputy Magistrate Chen Xianglin, Tourism Department Director Hsu Chi-hsin, the Kinmen County Travel Commercial Association, and related industries, totaling 50 people, formed a Kinmen tourism promotion delegation. They held the 'Kinmen Tourism Promotion' event on May 12th in Shanghai and today in Xiamen.
The Tourism Department explained that to strengthen tourism marketing efforts in mainland China and enhance the capacity of the Mini Three Links travel, the Tourism Department plans to hold four phases of 'Kinmen Tourism Promotion Conferences' this year to actively expand the mainland tourism market.
The Tourism Department stated that with the arrival of the first batch of Shanghai tourists in Kinmen on the 11th, the Tourism Department chose Shanghai to host its first annual tourism promotion conference. This integrates Kinmen's tourism industry chain, strengthens tourism industry matching between Kinmen and Shanghai through face-to-face exchanges, and further enhances Kinmen's tourism brand visibility.
The Tourism Department said that the county government team continues to strengthen marketing and promotion efforts in the mainland market, leading the tourism industry to go out and work with operators to attract tourists. At the same time, it integrates festival activities, distinctive itineraries, and diverse tourism resources into tourism marketing modules to actively expand diverse tourist sources and build Kinmen into the preferred destination for cross-strait tourism.
The cross-strait Mini Three Links were suspended due to the COVID-19 (2019 novel coronavirus disease) pandemic until the resumption of Kinmen-Xiamen Mini Three Links in January 2023. Taiwanese travelers can travel via the Mini Three Links, and in August, Hong Kong and Macao travelers were also allowed to travel to Kinmen via the Mini Three Links.
The Fujian Provincial Public Security Department's Exit and Entry Administration announced on September 27, 2024, the resumption of accepting applications from Fujian residents for individual and group tours to Kinmen; the Shanghai Municipal Bureau of Culture and Tourism announced in April 2026 that Shanghai residents can apply to travel to Kinmen and Matsu. (Editor: Huang Mingxi) 1150513
Choose to stand with facts. Every sponsorship you make is a force to protect press freedom.
Download the Central News Agency 'First-hand News' APP to stay updated with the latest news.
This website's text, images, and audio/video may not be reproduced, publicly broadcast, publicly transmitted, or used without authorization.