Taiwan Mobile Partners with YouTube to Launch 'Channel Membership Zero-Dollar Experience'
Taiwan Mobile announced an exclusive partnership with YouTube, offering users up to 4 months of YouTube Premium free and a one-month zero-dollar trial for memberships of six top creators, valued at over 5,000 TWD.
📋 Article Processing Timeline
- 📰 Published: April 28, 2026 at 20:24
- 🔍 Collected: April 28, 2026 at 20:32 (7 min after Published)
- 🤖 AI Analyzed: April 28, 2026 at 21:38 (1h 5m after Collected)
Taipei, April 28 — Taiwan Mobile announced today the launch of an exclusive 'Channel Membership Zero-Dollar Experience' in collaboration with YouTube, tapping into the growing subscription momentum. Data shows that YouTube Premium subscriptions have grown 50% year-on-year, with users primarily aged 25-34, indicating a shift from mass consumption to fragmented, niche support for creators.
Under this program, Taiwan Mobile users subscribing to YouTube Premium enjoy up to 4 months free, plus a 'first-month zero-dollar' experience for specific levels of six popular creators with a combined following of over 10 million. These creators include Joeman, Ray Du, Boss Wei, Senses Notebook, Ma Lian Jie, and Super Serious Boy.
Daphne Lee, VP of New Media at Taiwan Mobile, noted that subscriptions for YouTube Premium have nearly doubled, reflecting a rising demand for quality viewing. Big data analysis highlights that the target audience is interested in 3C tech, AI, and startups, and is also major users of food delivery and mobile payments. This partnership aims to lower the barrier for users to support their favorite creators directly.
Under this program, Taiwan Mobile users subscribing to YouTube Premium enjoy up to 4 months free, plus a 'first-month zero-dollar' experience for specific levels of six popular creators with a combined following of over 10 million. These creators include Joeman, Ray Du, Boss Wei, Senses Notebook, Ma Lian Jie, and Super Serious Boy.
Daphne Lee, VP of New Media at Taiwan Mobile, noted that subscriptions for YouTube Premium have nearly doubled, reflecting a rising demand for quality viewing. Big data analysis highlights that the target audience is interested in 3C tech, AI, and startups, and is also major users of food delivery and mobile payments. This partnership aims to lower the barrier for users to support their favorite creators directly.