FSC Relaxes Joint Marketing for Elderly Care and Insurance Trusts, Boosting Sales Momentum
Taiwan's Financial Supervisory Commission (FSC) announced today proposed amendments to relax regulations on joint marketing for insurance trusts and elderly care trusts. This change will allow seven types of financial holding company subsidiaries to co-market these trust products, expected to drive business growth and be implemented as early as July.
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- 📰 Published: April 28, 2026 at 23:18
- 🔍 Collected: April 28, 2026 at 23:32 (13 min after Published)
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Central News Agency
(Central News Agency reporter Su Szu-yun, Taipei 28th) The Financial Supervisory Commission (FSC) today announced proposed amendments to its regulations, allowing insurance trust business to be marketed through channels other than insurance subsidiaries under financial holding companies, and also opening up joint marketing for elderly care trusts. In the future, all seven types of subsidiaries under financial holding companies will be able to jointly market these two types of businesses. With the expansion of marketing channels, business growth is expected, with implementation projected as early as July.
According to regulations, subsidiaries under financial holding companies that can conduct joint sales include seven categories: banking, bills finance, credit card, trust, insurance, securities, and futures. Others such as reinsurance, insurance brokerage and agency, investment trusts and consulting, futures brokerage, futures consulting, and futures trusts are not permitted.
Wang Yun-chung, Deputy Director of the FSC's Banking Bureau, pointed out that to expand the promotion channels for trust companies handling insurance trusts and elderly care trusts, and to enhance cross-industry operational synergy, the FSC proposed draft amendments to Articles 6 and 8 of the "Regulations Governing Joint Marketing Among Subsidiaries of Financial Holding Companies." These will be announced for 60 days, with implementation possible as early as July.
Wang Yun-chung explained two major amendment points: First, current regulations only allow insurance subsidiaries under financial holding companies to jointly market "insurance trusts," and elderly care trusts cannot be jointly marketed. After this amendment, relevant subsidiaries under financial holding companies will be able to jointly sell insurance trust and elderly care trust services.
He further explained that in the past, trusts were considered more specialized services, and if co-marketing companies did not clarify sufficiently, all related parties would be held responsible. However, after clarification from the Trust Association, these two types of businesses are relatively straightforward, thus marketing channels are being relaxed, hoping to strengthen promotion.
Second, current regulations stipulate that if only insurance trust business is co-marketed, the training hours for business personnel are 3 hours for pre-employment training and 3 hours for on-the-job training. However, for general trust business personnel, pre-employment training is 12 hours, and on-the-job training accumulates to 18 hours every 3 years. After the amendment, personnel handling insurance trusts or elderly care trusts will be subject to shorter training hours, requiring only 3 hours of pre-employment training and 3 hours of on-the-job training.
Wang Yun-chung noted that currently, marketing channels are being relaxed for financial institutions under financial holding companies. After the announcement period, it can be implemented first. Considering that non-financial holding companies also have cross-industry marketing needs, subsequent regulations on the scope and hours for cooperative trust promotion will follow the co-marketing regulations.
Wang Yun-chung explained that financial holding companies must have trust businesses and related trust products to allow other eligible subsidiaries to sell them. Among the current 14 financial holding companies (13 listed financial holding companies plus Taiwan Financial Holdings), 13 can sell, while only Guo Piao Jin (國票金) cannot sell due to not having insurance trust business itself.
FSC officials explained that elderly care trust refers to individuals entrusting assets such as cash and marketable securities to a bank, which then makes regular payments according to the elderly care trust agreement, primarily for elderly care and ensuring dedicated use of funds. Insurance trust, on the other hand, involves entrusting insurance payouts; if an insurance event occurs, the payout is deposited into a trust account and can be used to care for the life of the insurance beneficiary as agreed.
According to FSC statistics, as of the end of December 2025, 19 banks could sell insurance trusts, with a scale of NT$805 million, and 30 banks offered elderly care trust services, with a scale of NT$184.4 billion. (Edited by Yang Lan-hsuan) 1150428
(Central News Agency reporter Su Szu-yun, Taipei 28th) The Financial Supervisory Commission (FSC) today announced proposed amendments to its regulations, allowing insurance trust business to be marketed through channels other than insurance subsidiaries under financial holding companies, and also opening up joint marketing for elderly care trusts. In the future, all seven types of subsidiaries under financial holding companies will be able to jointly market these two types of businesses. With the expansion of marketing channels, business growth is expected, with implementation projected as early as July.
According to regulations, subsidiaries under financial holding companies that can conduct joint sales include seven categories: banking, bills finance, credit card, trust, insurance, securities, and futures. Others such as reinsurance, insurance brokerage and agency, investment trusts and consulting, futures brokerage, futures consulting, and futures trusts are not permitted.
Wang Yun-chung, Deputy Director of the FSC's Banking Bureau, pointed out that to expand the promotion channels for trust companies handling insurance trusts and elderly care trusts, and to enhance cross-industry operational synergy, the FSC proposed draft amendments to Articles 6 and 8 of the "Regulations Governing Joint Marketing Among Subsidiaries of Financial Holding Companies." These will be announced for 60 days, with implementation possible as early as July.
Wang Yun-chung explained two major amendment points: First, current regulations only allow insurance subsidiaries under financial holding companies to jointly market "insurance trusts," and elderly care trusts cannot be jointly marketed. After this amendment, relevant subsidiaries under financial holding companies will be able to jointly sell insurance trust and elderly care trust services.
He further explained that in the past, trusts were considered more specialized services, and if co-marketing companies did not clarify sufficiently, all related parties would be held responsible. However, after clarification from the Trust Association, these two types of businesses are relatively straightforward, thus marketing channels are being relaxed, hoping to strengthen promotion.
Second, current regulations stipulate that if only insurance trust business is co-marketed, the training hours for business personnel are 3 hours for pre-employment training and 3 hours for on-the-job training. However, for general trust business personnel, pre-employment training is 12 hours, and on-the-job training accumulates to 18 hours every 3 years. After the amendment, personnel handling insurance trusts or elderly care trusts will be subject to shorter training hours, requiring only 3 hours of pre-employment training and 3 hours of on-the-job training.
Wang Yun-chung noted that currently, marketing channels are being relaxed for financial institutions under financial holding companies. After the announcement period, it can be implemented first. Considering that non-financial holding companies also have cross-industry marketing needs, subsequent regulations on the scope and hours for cooperative trust promotion will follow the co-marketing regulations.
Wang Yun-chung explained that financial holding companies must have trust businesses and related trust products to allow other eligible subsidiaries to sell them. Among the current 14 financial holding companies (13 listed financial holding companies plus Taiwan Financial Holdings), 13 can sell, while only Guo Piao Jin (國票金) cannot sell due to not having insurance trust business itself.
FSC officials explained that elderly care trust refers to individuals entrusting assets such as cash and marketable securities to a bank, which then makes regular payments according to the elderly care trust agreement, primarily for elderly care and ensuring dedicated use of funds. Insurance trust, on the other hand, involves entrusting insurance payouts; if an insurance event occurs, the payout is deposited into a trust account and can be used to care for the life of the insurance beneficiary as agreed.
According to FSC statistics, as of the end of December 2025, 19 banks could sell insurance trusts, with a scale of NT$805 million, and 30 banks offered elderly care trust services, with a scale of NT$184.4 billion. (Edited by Yang Lan-hsuan) 1150428